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Heineken: Boss's daughter
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Heineken USA is launching new advertising for its iconic Heineken Lager brand, the first work to break from its new agency Euro RSCG New York. The provocative new ads showcase the guts and optimism needed to seize the moment and capitalize on an extraordinary opportunity, while inspiring consumers to ‘give themselves a good name’ with a better, more upscale beer.
Executive Producer: Dave Morrison Related |
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