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Top 6: March 14th 2007
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Scion xB microsite, www.want2Bsquare.com: "Surgery"Top 6: March 14th 2007
Description
------------------------------------ This is a cinema and viral spot that Attik San Francisco did for a pre-launch campaign and microsite (also built by Attik) for the next generation Scion xB. A :60 version is playing in theaters. There are another 20 great short films housed on the site. Creative Commentary ------------------------------------ It's just great when insane stuff gets approved. The whole campaign and site are based on the square shape of the car and just enjoying the twisted and bizarre.
Post Production: Cake, Santa Monica. |
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