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Advertise on Bestads

Bestads is the world's best global ad industry website, the only site showcasing the world's best in every medium: TV, Web, Print, Outdoor, Ambient, Interactive and Radio ads. The site is updated daily and can be searched by any criteria, including by medium and by category (eg: Automotive).

June 2018
Visits: 73,586
Unique visitors: 55,925
Page Views: 195,817
Registered Users: 166,583
Newsletter subscribers: 50,428
Most popular 6 countries
Australia: 12,823
United States: 10,309
United Kingdom: 4,035
India: 3,230
New Zealand: 2,330
New Zealand: 7,183

Bestads has become the industry site to keep pace with the latest ads from around the world. Our key registered users are; creative directors, writers, art directors, account directors/strategy planners, designers, TVC directors and producers plus interactive design, post production, sound design/music and major marketers.

Bestads provides the only international platform to showcase your company to the movers and shakers of the worldwide advertising and production industries. Feedback from our loyal advertisers, many of whom have been with us for several years, is they're receiving strong growth on hits on their websites.

Square button ads are ideal for building and maintaining awareness in conjunction with your other media impressions. All button ads are linked to your website.

If you want to make your presence felt 24/7, now is the time to consider a value for money sponsorship of Bestads. Contact mollie@bestadsontv.com to discuss your advertising requirements.

 

Online advertising rates

The following rates are per 30 days, in US$ dollars and exclusive of GST.

Monthly rate (by targetted region)
Size North+ South America Asia Pacific UK+ Europe Australia+ New Zealand Global
Gold Mrec 300 x 250 $670 $1200 $670 $1200 $2600
Silver Mrec 300 x 250 $530 $900 $530 $900 $2100
Bronze Mrec 300 x 250 $400 $700 $400 $700 $1600
Leaderboard 728 x 90 $530 $900 $530 $900 $2200
Gold button 125 x 125 $330 $600 $330 $600 $1300
Silver button 125 x 125 $250 $450 $250 $450 $1000
Email banner 468 x 60 - - - - $1200
Email MREC 300 x 250 - - - - $1000
iPhone app 320 x 50 - - - - $800

Please note ad production specs below for file size limits, etc.

Rich-media advertising rates

Bestads supports video and polite rich-media advertising without the need for a third-party ad serving supplier. Video ads or ads over the 40K file size limit are served using 'polite loading' and can be up to 1MB. Rich-media ads attract a surcharge of $700 per month to cover bandwidth, and rich-media ad serving costs.

Broadcast your email to 51,000 Bestads readers from around the world (or target by region)

51,000 registered Bestads users opt-in to receive email from Bestads, either a weekly email about the best ads of the week or a daily digest of new ads. Reach this engaged worldwide audience of advertising and marketing professionals with a partner email broadcast, limited to two per month. Customise subject line, layout and email content to your requirements (within a 600 pixel width) and supply HTML to us. We add a simple header explaining to recipients why they have received the email, and we broadcast your message to the Bestads email subscriber list. If required, we can produce HTML based on your design layout (additional cost).

Broadcast to the whole worldwide list: US$ 4,990
To target a specific city or geographic region, request a quote from mollie@bestadsontv.com

Online ad production specs

Requirements for all banners:

  • When supplying banners, specify the target URL
  • For animated banners:
    • Keep animation simple - no distracting strobing effects
    • Looping is permitted
  • Material deadline: 2 business days prior to live
  • Creative with a white or light coloured background must have a border
Width Height Max. file size File format
Square button* 125 125 30K JPG, GIF or PNG
Leaderboard 728 90 40K Flash, JPG, GIF or PNG
Medium rectangle (Island) 300 250 40K Flash, JPG, GIF or PNG
Full banner (email) 468 60 30K JPG or GIF
iPhone* 320 50 15K JPG, GIF or PNG

Download online media kit here

* Square button (Gold, Silver or Bronze) and iPhone ads can be JPG, PNG or GIF (static or animated) only. No Flash creative.

Flash ad specs

  • SWF files must be published as Flash 8 or 9, ActionScript 2 only, no AS3.
  • Any audio must be user initiated by click and must have a visible mute control.
  • Flash banners must not have the target URL hard coded in the banner. They should use clickTAG Actionscript (details below).
  • Maximum frame rate is 24 frames per second. Recommended frame rate is 18fps.
  • A back-up image (JPEG, GIF or PNG) to be presented to visitors without Flash on their browsers is not compulsory, but advisable. While the majority of visitors will have the Flash plug-in, iPhone visitors for example will not be able to view your Flash ad.

ClickTAG script

Flash banners must use the following clickTAG code:

on (release) {
    if (_root.clickTAG.indexOf("http") == 0) {
        getURL(_root.clickTAG, "_blank");
    }
}

For further information on clickTAGs, refer to:
http://www.adobe.com/resources/richmedia/tracking/designers_guide/

Rich-media specs

Bestads supports popular rich-media ad formats without requiring third-party ad serving.

Video banner

Video banners can be booked in Medium Rectangle (Island) placements. Advertisers may supply their video in any file format and Bestads ad operations will process it for placement.

Requirements:

  • Maximum 30 seconds video
  • Audio permitted. Sound will be muted by default and only activated by user click on a mute control
  • Supply with 'safe-area' trimmed and video sized to 300 pixels wide by 250 pixels high
  • Specify target URL for the banner when supplying video file
  • Supply a static image (JPG, GIF or PNG, maximum 20K) to be displayed in the lightweight banner while page loads
  • A back-up image is recommended (JPG, GIF or PNG, maximum 20K), to be displayed to visitors without Flash
  • Video will be played in a loop. If you wish to optimise video yourself, supply video in FLV file format with maximum file size 1MB.

Video banners use polite loading, which means that a lightweight banner (maximum 40K) is served into the ad space and waits until the page finishes loading, then streams video. If you wish to customise the appearance of the lightweight banner (including mute control), contact ad sales and a banner template will be supplied.

Polite banner

Heavyweight banners (up to 1MB) can be booked in any Flash placements. A lightweight banner (maximum 40K) is served into the ad space and waits until the page finishes loading, then loads the heavy Flash file. If you wish to customise the appearance of the lightweight banner, contact ad sales and a banner template will be supplied.

Requirements:

  • Maximum 1MB SWF file
  • 18 frames per second recommended
  • Audio permitted. Sound must be muted by default and only activated by user click.
  • Specify target URL for the banner when supplying Flash file
  • Supply a static image (JPG, GIF or PNG, maximum 20K) to be displayed in the lightweight banner while page loads
  • A back-up image is recommended (JPG, GIF or PNG, maximum 20K), to be displayed to visitors without Flash


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