Seen and notedMade right under your nose
CLM BBDO Paris launches a new campaign for TAG HEUER's New Mikrograph Mechanical Watch
VIEW THE BIRD AD VIEW THE FROG AD The great deodorant stick chase
During shooting, Sebastien Loeb has his 24 hours stick deodorant stolen. This is the starting point of a chase from site to site.Site created by Agence H
VIEW INTERACTIVE DETAILS New Zealand shares the joy of Cadbury
Share the Joy is a project aiming to create a song made entirely out of New Zealand's sounds of joy. Over the past 6 months DDB New Zealand has been collecting sounds from all over the country. Now, with a little help from Bobby McFerrin, the agency is taking all of these joy samples and turning them into the first Glass and a Half Full Production made by an entire nation.
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Vividwireless, via Banjo Sydney, is launching the ViViFi wireless hotspot, a device that can fit in the palm of your hand and allows 5 people to connect to 4G broadband at once. This commercial centres around a guy who has the device and is always surrounded by other internet users.
VIEW THE SPOT Taxi for TEDx
Ogilvy Argentina creates "Spread the TEDx" for TEDxBuenos Aires: 50 Taxi drivers spreading TEDx's ideas throughout the city
VIEW OUTDOOR Poolball presented by Budweiser
Ogilvy Argentina developed an innovative action for Budweiser associated to the growth of a new and very singular sport: "Poolball", an idea that links two great passions of men, nightlife and soccer.
A giant pool table over 7x3 meters long, with 15 redesigned soccer balls. Two teams of 2 friends standing on top of this huge table playing with the same pool rules. The difference is in "Poolball" you use your feet to shoot and not the club. "Poolball"was presented in an exclusive event where over 600 people enjoyed and had fun with this new sport. There were tunnels, foot games and high precision shots together with good music, mirror balls, women and the most sold beer in the world, Budweiser. Fox Sports and ESPN broadcasted live. Poolball is now touring around bars and pubs of Buenos Aires. VIEW OUTDOOR The egg machine comes to town
Shortly before Easter, when more eggs are bought than at any other time of the year,Publicis Frankfurt set up the "Egg Machine", a vending machine in the city center and filled it with live chickens. Pedestrians initially thought they would be able to buy fresh eggs from it but instead, they were confronted with this message: "68% of all chickens worldwide are treated like egg laying machines". At the same time, they were requested to only buy eggs from ethical egg-farming.
VIEW OUTDOOR 172 whales posters
Sea Shepherd is a Non-Profit-Organisation for the protection of the oceans. Whale hunting is still illegal though various countries don't obey this law. January till March 2011 more than 172 whales were killed, many more will follow. The goal for Lowe GGK Vienna was to bring the horror of the whale killing from the ocean into the city, to get peoples awareness again and generate donations.
VIEW OUTDOOR Misspelled words make money for children
A digital idea from Miami Ad School to create awareness for UNICEF's education program.Using the spell-check-window as medium, we remind of children in need of education when people misspell a word . You can donate your misspelled word and teach by this others how to write and read.
Since the spell check works over the browser we cooperate with Google Chrome and Donate a Word comes automatically with the next browser update. So UNICEF's message spreads on every website. VIEW INTERACTIVE DETAILS When you die
'IF I DIE', is a unique Facebook application that enables people to leave a message that will only be published after they die. Since nobody thinks they will die anytime soon, In order to encourage people to use this app, we had to remind them that death can catch them anywhere, anytime, and that they'd better leave a message before it was too late.Agency:Mizbala Tel Aviv
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A DDB Sydney press campaign of three executions to go alongside the TV commercial aired last week, with the tagline 'Pleasure before Business'.. The transition from pleasure to business is brought to life by a sequence of items that allow the Passat driver to slip seamlessly from one world to the other.
VIEW THE TENNIS AD VIEW THE BEACH AD VIEW THE POOL AD
Three print ads for the RSPCA from Ogilvy, Melbourne
VIEW THE DOG AD VIEW THE CAT AD VIEW THE HORSE AD Keeping tabs on his bad calls
TAB, via Sugar New Zealand, launches its sports betting brand with the observation that life is about making calls. Some good and some not so good. When it comes to sport, you can now make your call with TAB Sport.
VIEW THE SPOT On your marx, get set for the Sydney Film Festival
Outdoor ads for the Sydney Film Festival 2011created by Boccalatte,Sydney
VIEW LAUGHS OUTDOOR VIEW LIPS OUTDOOR VIEW REVOLUTION OUTDOOR Come fly with US
The U.S. Air Force's new mobile site by GSD&M, Austin has as much content and functionality as AirForce.com. Features of the site include in-depth information and videos on careers available, benefits of joining, what life is like in the Air Force as well as a recruiter locator and a mobile lead form, making it a stand-alone experience that does not require people to visit AirForce.com on their computers in order to join.
VIEW INTERACTIVE DETAILS You can't put yourself in their shoes
The UN Refugee Agency is a United Nations agency mandated to protect and support refugees at the request of a government or the UN itself and assists in their voluntary repatriation, local integration or resettlement to a third country.
Supported by this spot from Young & Rubicam Buenos Aires VIEW THE SPOT Zero chances if you let yourself go
According to this Del Campo Nazca Saatchi & Saatchi, Buenos Aires spot no one can deny that when you start dating, after a while you start to feel more relaxed, and stop paying as much attention to your appearance as at the beginning of the relationship.
VIEW THE SPOT Expect to find these posters in all kind of joints
In Switzerland, cities are covered in street posters inviting us to local events, from dance parties, to sporting matches to museum exhibitions.
These are all the kinds of activities that sufferers of joint pain almost subconsciously avoid in order not to exert themselves. Saatchi & Saatchi Switzerland decided to use the medium of street posters to point out to people all of the experiences in life they are missing out on because of perfectly treatable pain. VIEW OUTDOOR Bringing Dad home
Public service announcement from Velocity, South Africa about an AIDS orphan who tries to replace his deceased parent with a mannequin.
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When he/she suffers and doesn't have access to a family doctor, his/her whole family suffers.Agency BCP, Montreal
VIEW THE FALL AD VIEW THE MIRROR AD VIEW THE HOSPITAL AD VIEW INTERACTIVE DETAILS A studio in your hand
The Lumix GF2 system camera takes professional photos like a studio-ready DSLR,yet it's easier to use and small and light enough to carry everywhere. Print from Publicis Mojo, Auckland
VIEW THE AD The Commodore comes back
First video banner on the radio ever. Video invitation on C64 from Change integrated, Warsaw
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LP360, Sao Paulo show that the magazine "Viaje Mais" is the most complete source of information on Tourism
VIEW THE EGYPT AD VIEW THE NEW YORK AD VIEW THE PARIS AD
Discover the true pulling power of a VW in the latest stunt pulled off by Hungry Man UK's Steve Hudson and Agency IRIS for Volkswagen.
VIEW THE SPOT VIEW THE MAKING OF THE SPOT SPOT Vent your anger on a photo
Blow Up is a unique idea to save public property. An image bank offered free life-size images of public property to protesters. So they could vent their anger, get the attention without destroying public property. Agency:Publicis Capital, Gurgaon
VIEW THE SPOT Stationery spot is anything but stationary
This fantastical campaign brands stationery supplier Thien Long is shown by Ogilvy Vietnam as the company that brings knowledge to life by means of showcasing all sorts of fun facts.
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In keeping with its brash New York sensibility, SportsNet New York (SNY) is launching a new series of ads under the banner "More Sports. More Testosterone," conceived by Ogilvy & Mather New York to promote the networks extensive coverage of the total New York sports scene.
VIEW THE LIBIDO SPOT VIEW THE MUSCLES SPOT VIEW THE SASQUASH SPOT Sony Eriscsson hosts live online Xperiment for a laugh
CASE STUDY: To launch the new range of Sony Ericsson Xperia smartphones Iris Sydney staged a live online experiment with emerging comedian, Tommy Little, locked in a room, with very little except his Xperia and a live video link. Over the next 8 hours, Tommy had to get as many people as he could to like him on Facebook. By doing whatever it was they asked him.
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This spot for Babici manages to juxtapose the seriousness with which the Europeans approach their famous bicycle road tours with the uniquely laid back Aussie approach to the sport of cycling that perfectly captures the essence of the brand's personality. Babici may be inspired by Europe but it's still fair dinkum Australian.
VIEW THE SPOT The land of wasted dreams
Imagine a place where all your forgotten dreams go. Wasting away, year after year.Bester Burke Slingers Cape Town can in this spot
VIEW THE SPOT The McFarland pissalyser makes it debut
How do you know when you've had one too many? In most cases your body will tell you.Publicis, Milan is involved in the project
VIEW OUTDOOR Unpacking a smart phone
Turkcell was launching new smart phones bundled with mobile internet and wanted to create awareness among the heavy internet users.Rabarba, Istanbul created a first of it's kind live competition that took place in the home ground of the Turkish heavy user: Twitter.The competition had the smart phones at it's core.We made a gift box and put the smart phones in. Then we covered the box with post its. Using a live video feed, we asked the twitter crowd to unpack the box by tweeting what was written on the post its using our hashtag #turkcelltweet.
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When TBWAChiatDay wanted to push the envelope for the new Pepsi MAX campaign, they turned to QuietMan and CD/Lead Flame Artist Johnnie Semerad to help make the ambitious concept a reality. "The Pepsi Max campaign is basically a riff on 'Field of Dreams,'" notes Johnnie. "Instead of having a baseball field in the middle of a cornfield, they have a clubhouse, and it features many major league baseball players past and present both legends and current stars."
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The objective was to increase awareness to children's dental care by executing serious of ads for Aquafresh kids tooth paste. The ads from ACW Grey Tel Aviv presents the dark side of sweets and candies but Aquafresh reminds you that by using the product you can go ahead and allow your kids to enjoy them.
VIEW THE BUNNY AD VIEW THE SNAKE AD VIEW THE GINGERBREAD AD
The empowering and positive campaign from Duncan & Shannon,San Francisco shares how people across the globe rely on GoToMeeting to simply connect and collaborate, at any time, from any location, to achieve amazing results. The work much of which was created while collaborating using GoToMeeting champions the idea that a product can be both incredibly simple and powerful at the same time.
VIEW THE SPOT Keeping the sea safer
New Zealand Coastguard volunteers work 365 days a year, saving lives on our seas.
But as they rely on donations for funding, this month Coastguard turns the tables by asking for help from the very people whose lives they save. Their cry for help went out via a DDB New Zealand print campaign, in the lead up to Coastguard's MayDay Appeal week. VIEW THE FLARE AD VIEW THE TORCH AD VIEW THE PARACHUTE AD
The campaign from D&H Blurb New Delhi invites people to leave the nightmares of looking for the right image behind them by browsing smart with indiapicture.in the new website of IndiaPicture.
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