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Seen and noted

Sprite unleashed

 TV   USA    February 14, 2010 07:38 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/27018_Sprite_Drake_1.png.jpeg
BBH New York's first ever global integrated marketing campaign for Sprite. Giving teens a platform to express their creativity through music and film, The Spark campaign includes Innovative TV commercials and online interactive music and digital film mixers featuring content from GRAMMY® nominee Drake. To capture the excitement of the new campaign BBH and Sprite called upon an up and coming music video director, Benjamin Steiger Levine, whose fresh thinking and creativity manifests all the qualities of the Sprite brand itself. The creation of the spot was a real team effort between BBH New York, Levine, aWHITELABELproduct, Spectral Motion and Mass Market.

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A cure for cancer

 INTEGRATED   PERU    February 14, 2010 03:08 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26954_Vaccine_Against_Cancer.jpg
Being prevention the essential focus of the League Against Cancer, this initiative from Y&R Lima approaches cancer in a totally different way from what has been done in the category.
Instead of appealing to dramatic, painful and fatalist images, the agency created and launched a long awaited product: the Vaccine Against Cancer. A real product actually being sold in the main Peruvian drugstore's chain as a way to raise funds for the League. A real pharmaceutical bottle that contains the cure for cancer... provided that it is detected early.

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Gullwing outdoor

 OUTDOOR   GERMANY    February 14, 2010 03:05 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_27014_Mercedes-Benz__Gullwing__Teaser_Poster_1.jpg
Mercedes-Benz asked us to get people excited about the release of the SLS AMG at the 2009 Frankfurt Auto Show. Jung von Matt/Alster, Hamburg needed to use traditional media in a new and unseen way.Solution:Gorgeous styling, 571 horsepower, and a top speed of over 300 kph make the SLS AMG a supercar. But its gullwing doors make it an icon. So we created a simple announcement poster and placed it into glass covered billboards, leaving the glass doors open, gullwing style. We worked with JCDecaux to modify the doors to open further. Result:The media truly became the message, and the launch of the SLS AMG became the talk of the town.

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An accident waiting to happen

 OUTDOOR   NETHERLANDS    February 14, 2010 02:51 (Edited: February 17, 2023 05:19)
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For our new 'Just call us' campaign, we brought the slogan tothe people. We built several LIVE accidents and placed theseall around the country. Anyone could step into these accidents.
And that generated thousands of unique photographs. At the ‘Just call us’ LIVE website, people could download their own photo and vote for their favourite photos.The 80 photos that got the most votes were eventually usedas outdoor posters. In this way, the Dutch people themselves
determined what the new ‘Just call us’ campaign looked like.

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Let your fingers do the reading

 PRINT & POSTER   HONG KONG    February 14, 2010 02:09 (Edited: February 17, 2023 05:19)
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To highlight the fact that we can help blind people see what's happening, DDB Hong Kong created a special bus stop installation featuring posters of some of the biggest stories over the last decade. However, the iconic visuals were formed entirely from Braille.

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I'll have what he's having

 TV   GERMANY    February 14, 2010 02:00 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/27013_01_3.jpg
Healthy teeth will keep you chewing happily for your entire life. And an important part of keeping your teeth healthy is having good dental insurance that covers regular visits to the dentist and any surprises that happen in between. Jung von Matt/Alster, Hamburg's target was simply everyone interested in healthy teeth.

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All girl bond

 TV   AUSTRALIA    February 14, 2010 01:56 (Edited: February 17, 2023 05:19)
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Two spots for Pacific Brands from Campaign Palace Sydney.

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The state of play

 TV   USA    February 14, 2010 01:45 (Edited: February 17, 2023 05:19)
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To make the announcement of Powerball in Washington state, Seattle based Cole & Weber United created an introductory campaign that celebrates the journey and subsequent arrival of the big red ball in cinematic style. The TV campaign chronicles the epic cross country journey of the red Powerball, culminating in a seeming showdown (really a celebration) with Mega Millions. Creating fantastic worlds out of ordinary found objects, the stop-motion film brings this epic journey to life in a captivating fashion.

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Mothers wanted

 OUTDOOR   CHILE    February 14, 2010 01:41 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_26980_CONCEPT_ing.jpg
Unitas/RNL Santiago posters for Aldeas Infantiles SOS

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Outdoor art

 OUTDOOR   CANADA    February 14, 2010 01:36 (Edited: February 17, 2023 05:19)
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As Nolin BBDO, Montreal knows;there is nothing more frustrating to the inspired artist than knowing what he or she wants to create but arriving at the store only to find that the matials materials he wants are out of stock or simply not available.

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See the big picture

 OUTDOOR   PHILIPPINES    February 14, 2010 01:27 (Edited: February 17, 2023 05:19)
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The Window campaign from DM9JaymeSyfu Manila shows the stark difference between driving a car and riding a Vespa.

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Worth its weight in carrots

 PRINT   ISRAEL    February 14, 2010 01:19 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_27001_KitchenAid---Carrot.jpg
Print ad from Saatchi & Saatchi Tel Aviv

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Just you and a penguin

 PRINT   HONG KONG    February 14, 2010 01:12 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2010/Feb/tn_26990_Your_own_world_-_TOKYO__lo-res_1.jpg
When you read a great Penguin novel, you end up in a world of your own according to DDB Hong Kong.

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Listen between the lines

 PRINT   ISRAEL    February 14, 2010 01:06 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_26989_help.jpg
McCann Erickson, Tel Aviv says we need to hear what's between the words if you encounter a kid's sign of distress, don't ignore it. Tell us.

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Joyride dream

 TV   USA    February 14, 2010 01:02 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/27006_Kia_Joyride_60PRStill_resized.jpg
Joyride Dream from David & Goliath features the all-new 2011 Kia Sorento and a colorful cast of characters, including a life size Sock Monkey (Fox River Mills, Inc.), Muno (from YO GABBA GABBA!, the award winning series and live tour, produced by W!LDBRAIN and The Magic Store), MR. X (BLABLA KIDS collection), Robot and Teddy Bear.

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No taps

 PRINT   ISRAEL    February 13, 2010 21:59 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_26967_Life_copy.jpg
A rinse free hand cleansing gel print ad from Saatchi & Saatchi Tel Aviv

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Shoelace handles

 OUTDOOR   UK    February 13, 2010 21:52 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_26968_kong3low.jpg
A carrier bag designed by Rave Communications that gets noticed around town

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Stains disapear

 OUTDOOR   THAILAND    February 13, 2010 21:40 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_26963_Red_stain.jpg
McCann Worldwide Bangkok demonstrate that Hygiene Color Bleach removes stains fast.

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Talking condom

 TV   BRASIL    February 13, 2010 21:21 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/27002_condom_1.jpg
This is a new campaign of Ministry of Health of Brazil.Every year, the Aids Program from Brazil selects a target to talk about prevention.

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Happiness for C. Montgomery Burns

 TV   USA    February 13, 2010 03:29 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26997_CocaCola_Simpsons.jpg
Billionaire C. Montgomery Burns from The Simpsons goes broke in this Coca Cola spot from Wieden+Kennedy, Portland.

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This is the man your man can smell like

 TV   USA    February 13, 2010 03:26 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26996_OldSpice.jpg
Why you need Old Spice. A new spot from Wieden+Kennedy, Portland.

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Really big bubblegum

 PRINT   INDIA    February 13, 2010 01:39 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_26974_BIG_BABOL_hurdles.jpg
McCann Worldgroup Mumbai establish that Big Babol is really big.

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Celebrity support group

 TV   AUSTRALIA    February 12, 2010 22:07 (Edited: February 17, 2023 05:19)
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Station IDs on Network free-to-air TV (especially in Australia) are traditionally montage spots of network celebrities in their "happy network smiley celebrity world". In keeping with our brand (fun, surprising, slick),our aim was to make fun of ourselves in a comedic way.

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Rugby, part of who we are

 TV   NEW ZEALAND    February 12, 2010 20:59 (Edited: February 17, 2023 05:19)
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Ogilvy Auckland promote New Zealand's premium rugby competition- the Rebel Sport Super 14.This idea is designed to raise the emotional stakes by showing the Super 14 as part of the proud rugby history of this country and to reinvigorate spirit and pride in the competition itself. To remind people that it is, all about the rugby.

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Flamenco food

 TV   USA    February 12, 2010 01:04 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26953_tostitos_salsa_03.jpg
Salsa features a sultry flamenco vixen who's salsa making methodology invokes the spirit of Gaia as she transforms the vegetable laden landscape in to heavenly salsa.
The spot via Goodby, Silverstein & Partners San Francisco also showcases LAIKA/house's newest Director Nicholas Weigel's deep CG experience in character animation and fully realized environments.

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Dragging years off your life

 TV   CANADA    February 12, 2010 00:59 (Edited: February 17, 2023 05:19)
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To get smokers to reach out to the smokers' helpline for support during the quitting process.To be as impactful and relevant as possible, DDB Toronto chose to illustrate the long term effects of smoking, namely death, by showing a smoker literally inhaling the life out of themselves.

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Fall in love in Paris

 TV   USA    February 12, 2010 00:45 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26981_google1.jpg
Google Super Bowl spot with original music and sound design by Analogue Muse - Working with 1st Avenue Machine director Aaron Duffy via Google Creative Lab, Analogue Muse and its sister brand Muse Mix established a mood that helped the spot become the success that it has become.

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It's time to get back to beer

 OUTDOOR   NEW ZEALAND    February 11, 2010 04:54 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_26926_clouds.jpg
New Zealanders have turned into a bunch of stuck up, pretentious, wine drinking twats. The job for DDB New Zealand was to rekindle their passion for their first, real love at The New Zealand Beer Festival. The fact that the event fell squarely on Valentine's weekend was too good an opportunity to pass up.

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Silk diver

 PRINT   USA    February 11, 2010 04:47 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Feb/tn_26958_Silk_Vanilla.jpg
What is Silk? Silk is made from one of Nature's Perfect Proteins to help you stay strong, and delivers a smooth vanilla taste that keeps you deliciously satisfied in this print ad from Leo Burnett, Chicago.

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Wrong flowers, wrong girl

 TV   USA    February 11, 2010 04:42 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26946_teleflora-1.jpg
Just in time for Valentine's Day, Asylum, under the guidance of lead animator Mike Warner and lead inferno artist Rob Trent, with Go Films Director Tim Hamilton and Fire Station, created a nefarious cluster of anthropomorphic flowers promoting Teleflora's beautifully hand arranged bouquets.

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Take a quicktrip

 TV   USA    February 11, 2010 04:32 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26951_quik_trip_still.jpg
Bicoastal Park Pictures director Joachim Back brings workplace metaphors to comic life in the new :30s for QuikTrip out of The Richards Group, Dallas, TX.

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The camel girl's big night out

 TV   AUSTRALIA    February 11, 2010 04:26 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26956_HADP0855_layout_v6_11.12.09_copy.jpg
Is this the strangest social marketing TV ad ever?The brave story of Alice, a young girl with the superhuman-like ability to drink hundreds of litres of water before hitting the music festival circuit, is being used by The Brand Agency Perth and Drug Aware to promote a message of water consumption this festival season.

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Seeing the results before it happens

 TV   FRANCE    February 11, 2010 04:15 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26950_securit___routi__re___le_rescap____va.jpg
Don't drink and drive is the message of this TVC from lowe strateus Paris

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High definition Citroen

 TV   ITALY    February 11, 2010 03:08 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26945_citroen__visiospace_.jpg
H Suresnes/ Euro RSCG Milano created this spot for Citroen

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Making it to the games

 TV   UK    February 11, 2010 03:00 (Edited: February 17, 2023 05:19)
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Nola Director Huge, via CDP RPM Radar, released a moving spot promoting the 2010 and 2012 Paralympics.

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Repo men are coming

 TV   USA    February 11, 2010 02:47 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26934_repomen1.jpg
Geordie Stephens and Erich Joiner of bicoastal Tool of North America have directed several morbidly humorous spoof spots, via Goodness Mfg, which will be interspersed throughout the upcoming feature film Repo Men, and are currently being featured on the film's promotional site:www.theunioncares.com.

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Surfing sheep

 TV   UK    February 11, 2010 02:12 (Edited: February 17, 2023 05:19)
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No animals were harmed in the shooting of this spot from DLKW, London.

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Spin the bottle

 TV   UK    February 11, 2010 01:51 (Edited: February 17, 2023 05:19)
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An anti alcohol spot from W+K London

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Getting your priorities in order

 TV   UK    February 11, 2010 01:44 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26931_Kissing.jpg
There is always time for some tea in this spot from BMB, London

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UNICEF put it right

 TV   UK    February 11, 2010 01:44 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/thumbnails/2010/Feb/26930_Unicef_still3.jpg
UNICEF UK Ambassador, Duncan Bannatyne, pledges to raise £3 million at launch of biggest ever UNICEF UK initiative – ‘Put it Right’. On February 8th 2010, UNICEF UK launched its biggest ever initiative. Spanning five years, ‘Put it Right’ aims to inspire unprecedented action to protect the rights of children everywhere – rights to a childhood, to be healthy, to be educated, to be treated fairly and to be heard.

Put it Right has three aims: to raise an initial £55 million; to campaign for action by the government and to put children’s rights at the heart of the UK’s approach to children. UNICEF UK Ambassador, Duncan Bannatyne, has supported UNICEF for over 15 years and has pledged to raise £3 million to help Put it Right, ensuring that the initiative gets off to an excellent start. For the first time ever, UNICEF UK has invested in an integrated advertising campaign across TV, print, digital and outdoor media. UNICEF UK’s first ever above-the-line TV adverts will be broadcast nationally across ITV, Channel 4, Channel 5 and digital. They will feature five children from across the globe, all of whom have received UNICEF-led assistance. The adverts feature the children’s real experiences of having their fundamental rights denied, through having to work, missing out on school, having no clean water and having to raise a family after being orphaned by AIDS.

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