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Seen and noted

Regional agency employs time lord

 TV   AUSTRALIA    October 17, 2005 18:21 (Edited: October 18, 2005 12:21)

This stylish series of ads features an enigmatic "Time Lord" who can manipulate time in order to demonstrate the benefits of TransACT's High-Tec.

Agency: ZOO
Creatives: Ken Buchan (Copywriter/Art Director) Roger McAuliffe (Copywriter)
Creative Director: Ken Buchan
Director: Serge Ou
Production Company: Bearcage Productions
Account Management: Fiona Boughton, Peter Ring.
Producer: Doug Merriman
Agency in house Producer: Paula Garner
Editor: Chris Bamford
Special Effects: Heather Cocquio & Luke Bicevskis

Therapy session falls flat

 TV   EUROPE    October 17, 2005 18:16 (Edited: October 17, 2005 22:16)

If he'd taken the toll road, he'd be there for her!

Production Co: Area 51 Films, SM
Director: Theodore Melfi
DP: Mateo Londono
EP: Phyllis Koenig & Preston Lee
Producer: Jolie Chitwood
Agency: Marshall Advertising & Design/ Costa Mesa
Executive Creative Director: Diana Marshall
Creative Director: Roger Feldman
Art Director: Mike Voornas
Copywriter: Roger Feldman
Agency Producer: Nancy Skenderian

Spec Spot for

 UNDER EXPOSED   EUROPE    October 17, 2005 17:59 (Edited: October 18, 2005 11:59)

A spec spot (with a bit of a twist) that shows how rough it is out there in the dating circuit

Copywriter: Andy Beach
Copywriter: Jason Moore
Director: Jason Moore
Producer: Alex Naufel
Director of Photography: Leo Veras
Editor: Tim Fender

Quiet Storm, London ... virally motivating

 TV   CANADA    October 17, 2005 17:54 (Edited: October 17, 2005 21:54)

Quiet Storm makes motivational video to sell lunch

In 80 seconds of convincing motivational video we don't get one McDonalds logo ... or tune. Just an in situ mention. This guy's good.

Fallon & United Airlines

 TV   EUROPE    October 17, 2005 17:41 (Edited: October 17, 2005 21:41)

Fallon continues the United series featuring Gershwin's American in Paris

The flexibility of line animation

 TV   CANADA    October 17, 2005 16:55 (Edited: October 18, 2005 10:55)

New work from Studio Aka, London

How do you represent 50,000 doctors in 30 seconds? and jam loads of ingredients into a pack of muesli? ... line animation

Comedy Central - they HAVE to be funny

 TV   EUROPE    October 15, 2005 01:43 (Edited: October 15, 2005 19:43)

Putting words into her mouth

Renault Clio- Britain v France

 TV   CANADA    October 14, 2005 23:55 (Edited: October 15, 2005 03:55)
The Eiffel Tower or the ..... ummm

In this new Renault work from Publicis UK, comparisons are made between Britain & France to get across he point "twice the va va voom". All done with a light & cheeky tone.

Trading places

 TV   AUSTRALIA    October 14, 2005 02:31 (Edited: October 14, 2005 20:31)

In new spots from Love Communications, people trade places according to their investment skills ... or lack of

Client: Genesys Wealth Advisors
Agency: Love Communications
Agency Producer: David Steindl
Art Director: Paul Hoyne
Copywriter: Siimon Reynolds
Creative Director: Siimon Reynolds
Director: Darren Ashton
Producer: Michael Carlton

Bad news is easier to take when it's sung.

 TV   AUSTRALIA    October 14, 2005 02:24 (Edited: October 14, 2005 20:24)

a series of amusing spots from McDonalds for their sponship of Australian Idol

Art Director: Andrew Crocker, Charlie Cook, Misha McDonald
Copywriter: Andrew Crocker, Charlie Cook, Misha McDonald
Creative Director: Richard Selbourne
Executive Creative Director: Garry Horner
Agency Producer: Carlin Smith
Director: Barney Catchlove
Production compnay: Red Herring

Virals ... well worth catching

 CREATIVE VIEWOINT   AUSTRALIA    October 13, 2005 23:17 (Edited: October 14, 2005 03:17)

Are viral agencies underrated?

Sydney viral agency, LAVA communications, has completed a couple of good spots for Xbox that have had worldwide exposure, yet we've heard a few of the bigger agencies describe viral agencies as .... 'the viruses of ad agencies'.

From inside the world of virals Steven Hirst, CD LAVA Communications, comments ... :

"Some truth in that. Your mind has to work in some sick ways to succeed virally. Ultimately, however, we are creating what consumers actually want to see via branded entertainment, so are doing the best by the client and consumer. Communication mediums have evolved and so to must the message to achieve cut-through. The art of viral has become a proven science and one of the most cost effective marketing mediums ever. Virals are healthy and well worth catching!"
Agency: LAVA communications
Production Company: LAVA communications
Creatives: Darren Arbib, Steven Hirst
Directors: Darren Arbib, Steven Hirst

Talk to Frank

 TV   CANADA    October 13, 2005 03:40 (Edited: October 13, 2005 07:40)

A couple of very nice new adverts from Mother London

Go to the main page to see "Inquisitive Kid"
The other in the series is "Gameshow" ... equally good.
(Isn't that 3 weeks running for Mother London on the main page?)

Not often you hear a good radio spot!

 TV   AUSTRALIA    October 13, 2005 01:50 (Edited: October 13, 2005 05:50)

Don't use the wrong pen during exams!

One of a series of nicely written radio ads for Bic pens.
Agency: SMART Melbourne
Writers: John Mescall, Rebecca Newman, Malcolm Chambers

To listen to the spot click

Not your usual streaker ...

 TV   EUROPE    October 13, 2005 01:04 (Edited: October 13, 2005 05:04)

Using the unexpected to get the message across. Nice.

Product: Canadian Paraplegic Association (Charity)
Title: Streaker
Agency: Goodgoll Vendramin Inc.
Creatives: Benjamin Vendramin (Creative Director / Art Director)
Robert McDougall (Creative Director / Writer)
Agency Producer: Angela Carroll
Director: Jamie Way
Prod. Co.: Millenium
Country: Canada

If you don't think the edit is important ....

 UNDER EXPOSED   EUROPE    October 12, 2005 18:41 (Edited: October 12, 2005 22:41)

It's all in the edit!

"The Shining" - from a slightly different perspective.
To view the spot click ....

 TV   CANADA    October 12, 2005 17:56 (Edited: October 12, 2005 21:56)

A new Sheilas’ Wheels campaign is set in an Aussie ‘Outback’ style ... except for the shielas that is.
Director: Graham Rose
Producer: Michael MacMillan
Production Co: The Pink Film Company
Client: esure
Title: Sheilas’ Wheels
Client Producer: Serena Freeman
Creatives: Chris Wilkins/Sian Vickers

The bestads "Choice" Award

 FROM BESTADSONTV   AUSTRALIA    October 12, 2005 17:39 (Edited: October 12, 2005 21:39)
Old news ... but a beautiful photo

At the bestads awards a few months back in June, we awarded 6 international gold, 6 silver, plus a select few best Australasian Awards. All great work needless to say. However the one spot that seemed to slip though without enough recognition (although it has since done pretty well) was the L&P "Stubbies" TVC. Sadly it didn't transcend language & cultural gulfs but it was always a favourite of ours here at bestads. So we sent the very special "choooooiiiiice" award through to the lads at MT Group.

Soul Bar - Try one on

 TV   AUSTRALIA    October 12, 2005 05:26 (Edited: October 12, 2005 09:26)

With such an extensive selection of men to choose from, this is the place to try them on for size.

Agency: WRC New Zealand
Creative: Bobbie Mckay
Creative Director: Nigel Corbett
Director: Brian Challis / REPUBLIC

Tea Tree Oil Anti Dandruff Shampoo - Indonesian style

 TV   INDONESIA    October 12, 2005 05:21 (Edited: October 11, 2005 19:21)

A golf buggy drives across a grassy frame, collecting golf balls. As it passes through frame for the last time, it wipes on the Tea Tree Oil pack, followed by the Anti Dandruff Shampoo super. Simple!

Client: Martha Tilaar
Product: Tea Tree Oil
Title: 'Golf Buggy'
Agency: David Indonesia
Production House: RT Films
Director: Jeff Jaffers
CD: Gary Caufield
Writer: Gary Caufield
Post: G1

Gritty new work from the Phillipines

 TV   PHILIPPINES    October 12, 2005 05:16 (Edited: October 11, 2005 19:16)

"Doormat" - An edgey hard-hitting new spot from the Phillipines


Production Company BREW PRODUCTIONS

Guest comments from Publicis Conseil Paris

 GUEST COMMENTS   USA    October 12, 2005 04:27 (Edited: October 12, 2005 22:27)

From Publicis Conseil, Paris, Copywriter Eric Helias and Art Director Charles Guillemant with some background to their new Renault Clio Film "Reincarnation".

bestads: How did you come up with the idea? Was it in response to a specific part of the brief?

E&C: This campaign sees the launch of the third generation of the Clio and to emphasize the rarity of this model's longevity we chose to focus on the cars' “spirit”. We imagined the Clio quite simply had everything you could ever dream of encapsulated in one car. Whatever its shape and size, the Clio has it all. We thought that using reincarnation was a new and amusing way to demonstrate this.

bestads: The “ghost” cars all seem to be older groovy cars. How did you choose these?

E&C: Cars that are no longer wanted or could be considered as dead would never look like brand new cars, and as you know, we’re not allowed to show recognisable models (except Renault, of course), so as a means of demonstrating our concept we opted for old fashioned, period cars.

bestads: Great music track! How did you arrive at that?

E&C: Having listened to tons and tons of tracks, we arrived at this old tune that gives an interesting dialogue between the modernity of the images and the infamous track of Marilyn Monroe’s.

bestads: Shooting in & around Paris ... Tricky?

E&C: In fact, the location was Budapest not Paris as we needed lots of different locations in one city, the shoot took about 11 days.

bestads: Do you have to come up with an idea that will work across several languages ... An idea that travels?

E&C: Yes, definitely, the idea should translate across all languages. It should certainly work internationally.

... according to Matthew Luke and John .....

 GUEST COMMENTS   USA    October 12, 2005 04:04 (Edited: October 12, 2005 22:04)

Guest comments from John Kane, from Matthew Luke & John.

A friend starts up a business selling sex toys no less. Now there has to be an opportunity to do some interesting work in that. Then he says that it's aimed at the girls, so it gets even better. So, together with Matt and Luke we spend a few months coming up with lads sex jokes. But our girlfriends didn't think they were funny because they were for lads. Then we thought, 'lets revoice the classic 80's porn movies, but this time for women'. That's it.

So we got our hands on twelve movies by John T. Bone, rights included.
From there we spent many nights at home fast forwarding porn movies looking for the edits without dangly bits while my partner kept saying 'Ew...what's he doing down there?' While we just kept saying to be quiet, it was work. A great excuse to watch porn if there ever was one.

After that people in work were convinced every time they passed that we were on porn sites, when it was just an innocent edit in iMovie. And then to the voice-overs. Anybody who has seen 'Hercules Returns Live' will know why Troy and Sally were perfect. It was the best days fun we ever had in the studio. 'Omelette and spritzer' wins it for me.

a recent viral email campaign produced in Australia by John Kane (ex. Head of Art, Leo Burnett Sydney) and his previous colleagues Luke Crethar and Matt Devine (now of The Glue Society Sydney).

Drop in & we'll shoot you.

 FROM BESTADSONTV   AUSTRALIA    October 12, 2005 02:21 (Edited: October 12, 2005 06:21)

New aids work ... "The Know Is Spreading"

 TV   EUROPE    October 11, 2005 23:25 (Edited: October 12, 2005 03:25)

"The Know Is Spreading"

In this great new aids awareness spot from CP+B & Believe Media, a mural moves through an urban landscape. Nice track ... beautifully crafted ... simple message. However "the know" isn't spreading as fast as it could - they didn't send us an mpeg. Otherwise you could view it right HERE

No advertising website is quite complete without mentioning Crispin, Porter+ Bogusky. We are now complete.

Nice idea ... nice spots.

 TV   CANADA    October 11, 2005 23:07 (Edited: October 12, 2005 03:07)

Mars - a good strategy in a tricky category ... from AMV BBDO London

Basically Mars makes suggestions for how to "make your day"

In the first execution ‘Different route’ we see a guy who ignores his normal commute to work seeing the same old sights and faces, day after day after day. Instead he takes a different route to work.

The second execution, ‘Overdress’, we see a young woman dressing up for what looks like a night on the town but turns out to be a regular Monday at work. The spot suggests how nice it would be to feel as good about Monday morning as a night out ....

Agency Producer: Abbie Ferrand
Art Director: Chris Kelly
Copywriter: Rob Webster
Director: Jim Gilchrist
Executive Creative Director: Paul Brazier

Sprint: the "yes-man" re-invented

 TV   EUROPE    October 11, 2005 22:42 (Edited: October 12, 2005 02:42)

The yes-man concept continues

The ads focus on how Ford product engineers are rarely in their offices and need to work where the cars are, whether engineers are with suppliers or in test labs. So their desk phones have been replaced with 8,000 Sprint walkie-talkie wireless phones so the engineers can communicate from wherever they are. By extending their workplace these employees can be more efficient, which is helping Ford to shorten the timeframe from concept to showroom.

“Real results speak for themselves, and the ‘yes-man’ concept is a fun way to attract attention to those making a difference in their businesses by using Sprint to make virtually any place a workplace,” said Jon Soto, co-executive creative director at Publicis & Hal Riney.

Underwater filming to create a surreal look

MIDDLE EAST    October 11, 2005 22:24 (Edited: October 12, 2005 02:24)

Impressive underwater SFX created by Golden Square for Intergum, the biggest chewing gum manufacturer in the Middle East.

With Intergum launching a new brand of chewing gum, director Trevor Roberston wanted to represent the freshness of the new gum through an ethereal world centred on Turkey’s Miss World, Azre Azil. The aim was to show Azre moving like a mermaid in water, whilst she actually appeared to be on dry land.

To create a dreamlike world, where Azre could move with the fluidity and grace of a mermaid, Trevor enlisted Mike Valentine, one of the worlds leading underwater cameramen to film Azre in Pinewood Studio’s D Screen underwater tank.

Shooting at high speed, Azre was captured performing underwater, with her hair and flowing clothes swirling around her. She was then composited on to a magical grotto background, moving like an illuminated mermaid.

Title:…………………………. “Chain Reaction”
Product:................... Neogum
Production company:…….. Quiet Storm
Director:……………… Trevor Robertson
Producer:…………………… Kate Pirouet
DOP:…………………………. Mike Valentine

Agency:………………... Y&R, Istanbul


 AWARD NEWS   USA    October 11, 2005 21:08 (Edited: October 12, 2005 01:08)

The entry deadline for the 5th YoungGuns International Awards has been extended until Friday October 21st.
The organisers have again this year put together a top line up of international judges, so make sure you get your work entered in time and judged by the best in the business.
As for their upcoming events, the YoungGuns Forum is being held on Friday November 18th, with the winners & finalists exhibition and party on the following Friday, November 25th.
For any questions regarding entry, you can email or visit

The Pea Car - from BBH London

 TV   CANADA    October 11, 2005 05:04 (Edited: October 11, 2005 09:04)

A cute new spot for Birds Eye features the pea car & a snappy tune.

Creative Director: Rosie Arnold
Copywriter: Matt Waller
Art Director: Dave Monk
Agency Producer: Jane Bessey
Production Company: Hungry Man - London
Director: Blue Source


 AWARD NEWS   AUSTRALIA    October 11, 2005 03:19 (Edited: October 11, 2005 07:19)







The "hottest" company in each category will be announced in February 2006, based on the creative quality and craftsmanship of their campaigns/projects/ideas in 2005, with special commendations for each state and category.

Simply compile a selection of your best, most innovative work as a hardcopy print-out and (where applicable) a video/DVD.


Stylish new Lexus spot for Dentsu Canada via Bruce Dowad.

 TV   EUROPE    October 11, 2005 02:16 (Edited: October 11, 2005 06:16)
Stylish spot for Dentsu Canada via Bruce Dowad.

LOS ANGELES, October 7, 2005 – With his latest spot, Lexus “Moments” via Dentsu Canada, director Bruce Dowad of Bruce Dowad Associates, Los Angeles endeavored to create a visceral experience both surprising and iconic. The ad presents a series of poignant “captured moments” both stock and shot that are projected on what appears to be a screen. Throughout the spot, a voice-over describes life as a series of such moments. As the camera pulls back, we see the images aren’t being projected on the screen rather it’s the solid line of the road, and the breaks in the film aren’t being caused by the projector, they are being caused by the road’s dividing lines. The spot ends with the Lexus motoring down the “road of life” headlong into the future.

Lexus (Canada) - “Moments”

Production Company: Bruce Dowad Associates/ LA
Circle Productions/ Toronto
Director: Bruce Dowad
DP: Bojan Bazelli
EP: Jessica Carlson (BDA), Karen Tameanko (Circle)
Producer: Merrie Wasson

Agency: Dentsu/ Toronto
Creative Catalyst: Glen Hunt
Art Director: Deborah Prenger
Agency Producer: Amanda Loughran

Patts creatives out the door

 PEOPLE    October 11, 2005 01:29 (Edited: October 12, 2005 14:38)

Patts creatives out the door

SYDNEY: The creative director of George Patterson Sydney, Mark Dove, and his partner, senior writer Andy Flemming, have left the merged agency of George Patterson Y&R, and it is believed only one Patts creative remains at the new entity.

The agency confirmed Dove is gone but would not reveal what changes have been made to the creative department ahead of a planned announcement, possibly next week.

Publicis Mojo creative director Mike Stanford will replace Dove.

At the time of WPP‚s takeover of The Communications Group and the merger of the two agencies in August, CEO Hamish McLennan claimed there would not be many staff redundancies as a result. "Both organisations are quite lean," he said.

Story supplied by Australian CREATIVE magazine.

Saatchi & Saatchi blitzes Caxtons

 AWARD NEWS    October 11, 2005 01:26 (Edited: October 12, 2005 14:44)

Saatchi & Saatchi blitzes Caxtons

HAYMAN ISLAND: Saatchi & Saatchi was the standout winner at the 31st annual Caxton Awards held on the weekend, snaring seven gongs, as well as the renamed Quinlivan Black Award, all for its work on Toyota.

Arnold and Marketforce picked up three gongs each, Young & Rubicam won two, while JWT, BMF, Perth-based Gatecrasher Advertising and Clemenger BBDO Sydney scored one gong each.

Story supplied by Australian CREATIVE magazine.

Not the usual approach to pension funds

 TV   CANADA    October 11, 2005 01:19 (Edited: October 11, 2005 05:19)

There's a bit of a twist in this new work from US based Backyard for AMF pension funds (for Forsman & Bodenfors).

TITLE: The planet
PRODUCER: Magnus Theorin
DIRECTOR: Jesper Ericstam

AGENCY: Forsman & Bodenfors
COPY WRITER: Jacob Nelson
ART DIRECTOR: Lotta Ågerup

Director Charlie Watson of Millennium Pictures shoots in Romania

 TV   CANADA    October 11, 2005 01:03 (Edited: October 11, 2005 05:03)

Director Charlie Watson of Millennium Pictures recently completed a spot project for Rompetrol via Odyssey Communication/ Romania.
Shot entirely on location, “Addio A Cheyenne” uses a series of vignettes to illustrate how the Romanian oil and gas conglomerate draws together consumers from all walks of life.

Production Company: Millennium Pictures
Director: Charlie Watson
DP: Sebastian Wladyslaw Milaszewski
EP: Jeanne Mattiusi
Managing Director: Caroline Von Weyher
Producer: Gabi Antal – Abis Studio

Agency: Odyssey Communication/ Romania
CD(s): Valentin Suciu, Silviu Padurariu
AD: Ana Tautu
Copy: Silviu Padurariu
Editorial: Abis Studio/ Romania
Editor: Theo Penciu
Telecine: Abis Studio/ Romania
Colorist: Simona Cristea Post/Effects: Abis Studio/ Romania
VFX/Inferno Artist(s): Stefan Cios, Petruta Panait

Inside the producer's head. Tom Keramidas, VP/ Senior Producer,

 INSIDE THEIR HEADS   EUROPE    October 11, 2005 00:36 (Edited: October 11, 2005 18:36)
This week, we've put a series of questions to a few TV producers around the globe trying to get inside their heads.
Amongst them ... Tom Keramidas, VP/ Senior Producer, Leo Burnett, Chicago.

bestads: How do you choose directors?
TK: I have a database with extensive notes on every director's reel I've screened. I input information about what they tend to shoot and how I feel about the work. When a new project comes up, my database gives me a good starting list of directors.

bestads: What’s the usual process? Is there a better way?
TK: I wish there was enough time for me to keep up with all the reels that keep coming in. I depend on sales reps to keep me updated. Most are a wonderful resource.

bestads: Is there enough time in the day to watch all of the incoming reels?
TK: No. But I've started watching them on long flights, especially when the movie sucks.

bestads: Some producers call themselves creative wranglers. A bit harsh?
TK: I prefer creative partners.

bestads: The producer is always the last to leave the looooong post sessions. True or false?
TK: True. I've been burned by assuming something will be handled too often.

bestads: Caffeine management. Any tips?
TK: grande 2 pump vanilla skim latte, twice a day. No more.

bestads: Who are the main culprits for blowing out the budgets?
TK: Cost controllers who need to get their pound of flesh out of an already tight bid. Budgets that are inadequate for the job right out of the gate.

bestads: The secret of slashing a sizeable chunk of money off the budget ...
TK: Music, animation and effects are often areas that have fewer "hard costs", and can be priced very aggressively if the supplier really wants the job.

bestads: Does agency producing set you up for a career in the diplomatic corps?
TK: Absolutely. Especially international productions.

Inside the producer's head. Terry Slade-Baker, FCB NZ ... soon!

 INSIDE THEIR HEADS   AUSTRALIA    October 11, 2005 00:18 (Edited: October 11, 2005 18:18)

This week, we've put a series of questions to a few TV producers around the globe trying to get inside their heads.
Amongst them ... Terry Slade-Baker, soon-to-be Head of TV, FCB New Zealand. BTW that's a picture of Terry's Husky.

bestads: How do you choose directors? What’s the usual process? Is there a better way?
TSB: Knowledge word of mouth a good network and the constant renewal of reels from old and new Directors,

bestads: Is there enough time in the day to watch all of the incoming reels?
TSB: No, but I guess you learn to skip through them quickly.

bestads: Some producers call themselves creative wranglers. A bit harsh?
TSB: Yes, a good producer needs to know and understand the creatives, they all focus on the idea, but with different priorities. It’s my job to know what their individual priorities are and accommodate them as much as possible.

bestads: The producer is always the last to leave the looooong post sessions. True or false?
TSB: Yes, a creative producer can be invaluable during the post process but he/she is still the person responsible for detail, and getting it right means seeing it through to the end. We do not always have the luxury of time or money to wait and “see it in the morning”

bestads: Caffeine management. Any tips?
TSB: What my Mother always said “everything in moderation”

bestads: Who are the main culprits for blowing out the budgets?
TSB: Budgets should not get blown, if overspend is required a good producer will always get approval for it from client or head of agency, and only for good reasons. If a job goes to plan the budget should to. I refer to point 3 above as understanding the idea and what the creatives want should allow a producer to budget properly.

bestads: The secret of slashing a sizeable chunk of money off the budget ...
TSB: The client has to lose something he wants.

bestads: Does agency producing set you up for a career in the diplomatic corps?
TSB: Highly likely.

Humpty Dumpty

 TV   AUSTRALIA    October 11, 2005 00:13 (Edited: October 11, 2005 04:13)

New work for the Humpty Dumpty Foundation through DDB Sydney.

A few words from Sean Ascroft, Head of TV, DDB Sydney:

Driven by Paul Francis and his unstoppable team, the Humpty Dumpty Foundation has continued to tirelessly raise funds to purchase vital life-saving and pain-reducing equipment for the Children's ward at the Royal North Shore Hospital.

If you wonder whether all the hard work is worth it, have a look at the children's ward at the Royal North Shore Hospital and all the smiling faces on the kids.

To view the spot ( & credits) click ....

AMV BBDO (UK) ... Motivating people to read more

 TV   CANADA    October 10, 2005 23:58 (Edited: October 11, 2005 03:58)

New work for BBC RAW through AMV BBDO London

To encourage people to read more by showing how books can let you escape. We see a scene play out as someone is reading. However when they shut the book the scene changes instantly and we realise it was all in the book as we hear the line live more lives.

Agency Producer: Ella Littlewood
Art Director: Mike Nicholson/Jonathan John
Copywriter: Mike Nicholson/Jonathan John
Director: Paul Gay
Executive Creative Director: Paul Brazier
Production Company BBC Broadcast

New work for Burger King Canada through Reginald Pike

 TV   EUROPE    October 10, 2005 23:36 (Edited: October 11, 2005 03:36)

New work for Burger King through Reginald Pike.

A couple of very amusing spots have just been completed for BK Canada through Reginald Pike, for Communication Bleu Blanc Rouge. It looks like sitting down has become an imperative for eating BK burgers.

Titles: Jackhammer, Lumberjack
Client: Burger King
Country: Canada
Agency: Communication Bleu Blanc Rouge
Creative Director: Gaétan Namouric
Art Director: Laura Kim
Copywriter: Mélanie Delisle
Agency Producer: Normand Vaillancourt
Director: Brian Lee Hughes
Production Company: Cinélande / Reginald Pike
Producer: Sylvie Dubé
Director Of Photography: Jean-François Lord
Executive Producer: Sylvie Dubé
Transfer: Technicolor
On-Line: Buzz
Editor & Company: Graham Chrisholm & Quatre Zéro Un

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