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Seen and noted

FGP: Lightness

 PRINT   ITALY    November 25, 2020 10:30
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FNov%2Ftn_120534_1606229753_allevia.jpg&width=200Allevia and Allevia Plus are the new corsets designed and developed for the prevention of back pain, muscle contractures and sprains during physical exertion. Suitable for daily use, in every sport and work activity. Available only in orthopaedic stores.

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Road Safety Commission: Nah, not worth it

 TV   AUSTRALIA    November 24, 2020 22:29
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F73223_0000.png&width=200In the lead up to the festive season, the Road Safety Commission in Western Australia and Gatecrasher Perth have launched a new campaign to discourage drink driving. The summer holiday season is one of high risk, where low-level drink driving is more likely to be justified as a ‘one-off’ or being within self-justified limits. The campaign compels drivers to reconsider their choices during vulnerable moments. The insight behind the campaign is that the decision whether to drink and drive is an internal conversation you have with yourself. This conversation can at times be highly conflicting. It’s a calculated risk you take in the moment as you weigh up the pros and cons.

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National Lottery: Sharing As Never Before

 TV   SPAIN    November 24, 2020 22:26 (Edited: November 25, 2020 09:26)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/2ac5e_0000.png&width=200Contrapunto BBDO Spain, reminds viewers of the thousands of personal stories that lie behind the Christmas Lottery tickets that have been shared over the years, and how, this year, many of these stories will be very unexpected. The Spanish Christmas Lottery goes back more than 200 years and has now become a tradition that every Spaniard looks forward to, as much as they do for Christmas Eve or New Year’s Day. Unlike any other lottery in the world, people prefer sharing their lottery tickets with others rather than playing in their own, because it represents that special bond that brings them together. Year after year, people all over Spain await the arrival of the Christmas Lottery campaign, whose ads have also achieved international acclaim, such as winning the Grand Prix at Cannes in 2016. Given that this is such an extraordinary year, it made sense that a campaign featuring a tradition so deeply rooted in Spanish society would also portray the extraordinary circumstances that we are all living today. However, far from focusing on the current context, this year’s campaign takes us on an emotional journey through the history of this unique lottery to remind us not only of how long it has been an integral part of people’s lives but also to show us the power it has to deliver highly emotional messages.

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Regles Elementales: Have Lunch

 PRINT   FRANCE    November 24, 2020 16:30 (Edited: November 25, 2020 03:30)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Nov/tn_120484_1606179090_Have lunch.png&width=200In a woman's life, period-related expenses average around 8000 Euros an amount so high that it sometimes leads the most financially insecure women to choose between their personal hygiene expenses and buying food. So Regles Elementaires teamed up with Serviceplan France on a poster campaign highlighting the problem of menstrual insecurity, which affects 1.7 million women in France. The "Menstrual Credit" campaign highlights a credit to finance periodic protection throughout the life of women.

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Sanlam: There's No Hunt

 PRINT   SOUTH AFRICA    November 24, 2020 16:02 (Edited: November 25, 2020 03:02)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Nov/tn_120471_1606175608_Sanlam HUNT LASCARIS.jpg&width=200Sanlam, South Africa's iconic financial services provider, is sponsoring the Loeries Advertising Awards. We wanted to entice senior members of the creative community to tune in to the Sanlam x Loeries webinars.

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Happyluja: She Drew Boobolution

 INTERACTIVE   UK    November 24, 2020 15:58 (Edited: November 25, 2020 02:58)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/4330c_0002.png&width=200Commissioned by publisher Happyluja, the bold and uplifting film is part of a kickstarter campaign to support the launch of 'Boobs', an art book to honour all women and all boobs with 100% of profits going to breast cancer charities. Breast cancer is still the most common cancer among women worldwide, claiming the lives of hundreds of thousands of women each year.

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Running Stories

 INTERACTIVE   SINGAPORE    November 24, 2020 15:54
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe1f53_0002.png&width=200BBH Singapore has created a new fitness and audio entertainment platform specifically designed for runners. The Running Stories app casts you as the protagonist in a story and uses real-time data to build an augmented reality audio narrative that integrates with your surroundings and keeps you 'enter-trained' on runs. The thrilling storylines are triggered as runners pass GPS markers and landmarks.

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Buy Irish Online: Co Clare

 INTERACTIVE   IRELAND    November 24, 2020 15:51
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcf75b.png&width=200This campaign is to encourage people to think nationally not internationally first this Christmas. Ireland's economy is struggling like the rest of the world and it's businesses need help. We are simply reminding Irish people that they have supported global brands in the past so now please their our own.

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Victorian Government: Know Fire Closer

 RADIO   AUSTRALIA    November 24, 2020 15:46
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200Grass fires move fast, a lot faster than you. So, this is a reminder to be prepared this fire season, because if you think you can wait until the last minute and outrun a grass fire, you might want to think again.

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Remy Martin: Grounds Melody

 TV   USA    November 24, 2020 15:42 (Edited: November 25, 2020 02:42)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8e774_0002.png&width=200Remy Martin announces the new chapter of the "team up for excellence" creative platform, "Ground's Melody,: a two-part Documentary content mini series created and developed by FRED & FARID New York featuring multi-platinum GRAMMY nominated artist 6LACK (the #2 most streamed R&B artist behind Frank Ocean

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Service Now: Let's Workflow It

 TV   USA    November 24, 2020 13:59 (Edited: November 25, 2020 00:59)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9fb15_0001.png&width=200Just in time for the holidays, ServiceNow, the leading digital workflow company that makes work work better for people, is launching its latest campaign, 'Let’s workflow it', featuring the 'CEO of the North Pole' himself. 'Let's workflow it' is a call to action for C-suite everywhere to see what's possible when digital workflows help simplify the complexities in their businesses. The campaign shows how digital workflows transform even the most famously reliable of operations starting with Santa’s Workshop.

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WWF: Nature Is Calling For Help

 TV   CHILE    November 24, 2020 13:57 (Edited: November 25, 2020 00:57)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/cd874_0000.png&width=200'Nature Is Calling For Help' in this WWF campaign created via Wunderman Thompson Santiago, which was made with the real recording from the song of an Australian Magpie, that imitated the fireman's sirens while their forest was being distroyed.

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Pandora: One Lovely Day

 TV   UK    November 24, 2020 13:54 (Edited: November 25, 2020 00:54)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/d11ea_0000.png&width=200​The holidays are about coming together. And this holiday advert, created for Pandora by Hornet director Andy Baker, is a prime example of just how feel-good a brand film can be when everything comes together just right. 'One Lovely Day' is a mixed media film about spreading love and the joy of gifting to neighbors and friends all around the world during the holiday season even if doing so this year might be difficult. It brings together the 2D talents of Andy Baker Studio along with an inspiring cast of celebrity ambassadors including Millie Bobby Brown, Coco & Breezy, and the Pandora Muses a global collective of inspiring women

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Grief Encounter: Children's Grief Awareness Week

 TV   UK    November 24, 2020 13:50 (Edited: November 25, 2020 00:50)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/bc0ff_0000.png&width=200Director Luke Brookner, represented by Sticker Studios, has created and directed one of two original films for leading children's bereavement charity, Grief Encounter, for Children's Grief Awareness Week (CGAW). Luke has co-written 'I Got Through', which was released this week alongside well-known London poet, spoken word artist and mental health advocate, Hussain Manawer

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Channel 4/ Body Shop: Unseen

 TV   UK    November 24, 2020 13:47 (Edited: November 25, 2020 00:47)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8a9de_0002.png&width=200Channel 4 and The Body Shop today reveal 'Unseen Kingdoms', an exclusive partnership that shines a light on UK female homelessness telling the stories of young women through spoken-word poetry, uniquely combining Channel 4's linear, digital and social channels. The Body Shop's first Christmas TV campaign will debut simultaneously across Channel 4 and E4 with a 60 second ad airing on Friday 20th November 2020 at 8.10pm.

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Unicef UK: Miracles

 TV   UK    November 24, 2020 13:43 (Edited: November 25, 2020 00:43)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/efc66_0002.png&width=200Unicef UK, the world’s largest children's charity, has partnered with The Community London to launch an emotional brand advert for this year’s World Children's Day (20th November). The film, titled 'Miracles', celebrates the feeling of hope and protection parents have for their children, but that right now, due to the coronavirus pandemic, a parents love will simply not be enough for millions of children around the world.

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Energy Upgrade California: The Collectors

 TV   USA    November 24, 2020 13:40 (Edited: November 25, 2020 00:40)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/83725_0003.png&width=200DDB San Francisco has released its latest campaign for Energy Upgrade California an organisation dedicated to bringing California together to meet the state's energy goals. 'The Collectors' film is a metaphor elevated by beautiful cinematography designed to draw attention to the abundance of clean energy California has to offer.

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US Department Of Veterans: Shift

 TV   USA    November 24, 2020 13:16
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3f262_0000.png&width=200Certain behavioural changes can be a sign of mental health problems when veterans return to life after service. 'Shift', a new PSA by the United States Department of Veterans Affairs, aims to help family and loved ones identify these changes early on, and provide a support system for veterans to get treatment and recover.

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Beats By Dr Dre: Clapback

 TV   USA    November 24, 2020 11:42 (Edited: November 24, 2020 22:42)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/14b22_0000.png&width=200Naomi Osaka, Flo Milli and Cordae all flex in Beats By Dr. Dre latest campaign via Virtue Worldwide.

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Vancouver Science World: More Nerds Needed

 TV & OUTDOOR   CANADA    November 24, 2020 11:39 (Edited: November 24, 2020 22:39)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/4ac69_0000.png&width=200Science World, a famous Vancouver institution, has recruited famous nerds for a campaign to help save them from closure and loss of revenue due to COVID-19. The fundraising campaign, created by Rethink Canada, is titled “The World Needs More Nerds” and features a wide range of scientific superstars as kids. Like Jane Goodall, Astronaut Chris Hadfield and NFL player Laurent Duvernay Tardiff who has a medical doctorate and has opted out of the NFL season to continue working on the frontlines in Canada. The campaign also features local B.C. heroes like Dr. Bonnie Henry, conservationist Ken Wu and others.

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Corona: Free Range Humans

 TV   NETHERLANDS    November 24, 2020 11:36 (Edited: November 24, 2020 22:36)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/68668_0001.png&width=200On average, people spend 90% of their lives indoors,*and in the nine months since lockdowns started around the world, this has felt more real than ever. For many, this reality has sparked a growing desire to be outside and explore a lifestyle away from the familiar urban jungle and closer to nature. Increasingly, this has led to populations fleeing large cities** in search of a more fulfilling life. As a brand linked to the beach and nature, Corona is addressing this shift with the launch of its new original content series, Free Range Humans.

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Smiths City: A Whiteware Christmas

 TV   NEW ZEALAND    November 24, 2020 11:31
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3a2ad.png&width=200New Zealand puts Christmas on the map this yeas

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An Post: Christmas the Heart Warmer

 TV   IRELAND    November 24, 2020 11:29
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F74777_0000.png&width=200‘Make a Memory’, the new Christmas campaign from An Post and Folk, tells the story of how Christmas traditions can unite generations. In it we are reminded that something as simple as sending love with a Christmas card can evoke memories, bring a smile, and show someone that you are thinking of them. In the new creative the Christmas card serves as the special link connecting a grandfather, his son and his granddaughter, acting as the catalyst to triggering a happy memory and bringing a family together.

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Converse : We are All Stars

 TV   SOUTH AFRICA    November 24, 2020 11:25 (Edited: November 24, 2020 22:25)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/86255.png&width=200Converse gets the All-Star treatment from Spitfire’s rising star. Working on an iconic brand like Converse is a dream for anyone. For Spitfire’s new director Katlego Baaitse, it's a dream that combines a generous helping of street, super keen vision and heaps of advertising experience to create a piece of communication that leaps out of the screen and grabs you by the soul. Having a client as visionary as Joe Public helps a whole lot too. Katlego and agency worked flat out to cram a world of ideas into a 12-hour day, with 36 crew and 13 cast – and the numbers add up to a power picture that acknowledges the visionaries of the past. It celebrates those who walk in their shoes today. A salute to the All Stars of our time. Let Katlego and Spitfire make your concepts all stars as well. Contact us now.

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Krungsri: First Choice

 TV   THAILAND    November 24, 2020 11:16
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd9b5c_0000.png&width=200Since covid-19 pandemic, we all started to concern on our health more, live more carefully life. Majority of gen-y seek for health cost support and change their daily spend because if they have to go to the hospital. They would have enough saving for the bills.While they carry more responsible on health cost, many of them got salary reduction or more worse - some already lost their job. From that reason seem like they impossibly have chance to save their health saving.

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Unicef: End Violence

 TV   GERMANY    November 24, 2020 11:11 (Edited: November 24, 2020 22:11)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/1338a_0000.png&width=20020th November is World Children's Day reason enough to point out an important fact: far too often, children continue to be subjected to violence. And the marks left by violence are not always visible. There is a need for greater awareness about the scale of violence against children and its impact. It is to this end that this stirring film aims to raise awareness of this issue as part of UNICEF’s new #ENDviolence campaign starting in Germany. Even today, violence against children is far too often met with silent acceptance, trivialised, or even justified. This is also true in Germany. Worldwide, three out of every four children between the ages of two and four are subjected to physical or psychological violence by their parents or other guardians.

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4tomorrow: Jail

 PRINT   COLOMBIA    November 24, 2020 07:04
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FNov%2Ftn_120456_1606002463_carcel.jpg&width=200A series of posters designed for 4tomorrow, an independent, non-profit organization based in Paris, France, the issue, fake news and how we can fight them back.

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Wildbytes: Ko Campaign

 INTERACTIVE   USA    November 23, 2020 13:21
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F010f6_0000.png&width=200Innovation agency Wildbytes has brought to life this darkly comedic mobile game, entitled 'KO Campaign', that gives mobile gamers the chance to box against Donald Trump and Joe Biden with tongue in cheek fight items like a COVID mask, holy book, and literal dog whistle. Along with a cartoonish aesthetic reminiscent of claymation, the dialogue and headlines are updated in real-time to reflect current events. More importantly, after delivering stylized punch outs to the candidate of choice, data suggesting the political leanings of the player as well as users worldwide appears, data that actually predicted the winner of the election.

Download the app here - https://apps.apple.com/us/app/ko-campaign/id1528968881

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Toyota Hilux: Unbreakable Bond

 TV   NEW ZEALAND    November 23, 2020 12:08
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F59fd5_0000.png&width=200Toyota New Zealand has unveiled its new brand platform for the 2021 Hilux through a multi-channel campaign that celebrates the bond between friends, between driver and their Hilux, and between Toyota and New Zealand. Created by Saatchi & Saatchi New Zealand, the content was shot on location in Queenstown and directed by Sweetshop's Damien Shatford, with stills by Ross Brown. The campaign comprises of 20 individual pieces of film and includes TV, Social, Digital, Press, Outdoor and a number of site-specific contextual iterations. The media approach was led by Starcom New Zealand.

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Saving The Survivors: No Horn of Plenty

 PRINT   USA    November 23, 2020 06:16 (Edited: November 23, 2020 17:16)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/2e69a.png&width=200The campaign aims to educate people on the plight of the rhino in Africa due to increases in poaching and snare traps. Saving The Survivors is a group of veterinarians who save injured rhinos by treating them in their habitat to give them a second chance.

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The Economist: All the Corners

 PRINT   INDIA    November 22, 2020 18:13
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2020%2FNov%2Ftn_120421_1605944292_Economist2.png&width=200News from all corners of the world.

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Ikea: Life At Home

 INTERACTIVE   AUSTRALIA    November 22, 2020 18:04 (Edited: November 23, 2020 05:04)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c562d_0000.png&width=200Life by IKEA is the brand platform in Australia that solves life's problems through design. During the world's strictest lockdown, which lasted over 100 days in Melbourne, IKEA added an extra assembly instruction to their most popular products. Products almost all Australians have in the home, or could invest in to help with 'normal life'. Each of the illustrated instructions helped people find clever ways to deal with everything from cancelled holidays to haircuts, workouts to WFH, live sport to living with kids who couldn't go to school. Released in context to what was happening in the world, we provided a solution to anything and everything life at home threw at us (yes, even Trump's Tweets.hide!).

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Friday Health Plans: Laughter The Best Medicine?

 OUTDOOR   USA    November 22, 2020 17:07 (Edited: November 23, 2020 04:07)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Nov/tn_120420_1605913672_LRXD_Friday_BenefitsYouWant_OOH5.jpg&width=200Agency LRXD has created a new multimedia marketing campaign designed to present Friday Health Plans as a better insurance option than typical health plans. The Q4 TV, radio, OOH, and digital campaign coincides with Friday’s expansion to new markets and communicates that the insurance company listened to members and added the benefits they want to its plans.

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Self Love Skin Care: Pearls Of Wisdom

 TV   INDIA    November 21, 2020 07:30

Adidas: Baseball Is Dead Long Live Baseball

 TV   USA    November 21, 2020 07:25
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb5d8e_0001.png&width=200Fernando Tatís Jr. stars in this 'Baseball is Dead. Long Live Baseball.' Adidas film via Mojo Supermarket USA about changing the game for the better, whether you like it or not #ReadyForChange.

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Miller Lite: Farewell Work Holiday Parties

 TV   USA    November 21, 2020 07:22
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbaaf7_0000.png&width=200DDB Chicago, DDB San Francisco and Miller Lite have teamed up to celebrate the one good thing to come out of 2020. The end of work holiday parties. Here’s to more time with real friends. ‘Tis Miller Time.

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Lynx: Mr Lynx

 TV   SWEDEN    November 21, 2020 07:20
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3d672_0000.png&width=200M&C Saatchi, Stockholm has released this funny 'Mr Lynx' spot which celebrates 'good jeans'.

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Toyota: Unlock Your Freedom

 TV   SOUTH AFRICA    November 21, 2020 07:18 (Edited: November 21, 2020 18:18)
https://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/4cb50_0003.png&width=200Experience the luxury of freedom in the new Toyota Fortuner, and make the journey one to remember. Agency: FCB Joburg.

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The Axis Awards: Unite Again

 WEB FILM   NEW ZEALAND    November 21, 2020 07:16
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F89228_0000.png&width=200With Covid-19 preventing mass gatherings, iconic advertising award shows all over the world have been forced to shift their ceremonies online. But not in New Zealand. Having eliminated transmission of the virus, the country is set to host the world’s first advertising award show in real life (hopefully, fingers crossed), on Thursday 18th March 2021 at Shed 10.

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IGA: Made With Love

 TV   CANADA    November 21, 2020 07:13
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7ec32_0002.png&width=200For the third year in a row, IGA supermarkets are launching an animated film for the holidays, titled Made with love, in collaboration with the creative agency Sid Lee. This tale, about the ripple effects of sharing and food’s ability to bring people together, also supports a fundraiser with animated origami, available in all IGA stores across Quebec.

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