Seen and noted
New print work from Publicis Conseil for PMU.
VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR Old men be-cider themselves
This month, Matilda Bay's matured apple cider, Dirty Granny released its first ever outdoor and press campaign that proudly pays tribute to the name and proves you're never too old for a bit of fun. The outdoor and press advertisements are a series of portrait stills capturing the unexpected and cheeky facial expressions of three elderly men looking off into the distance at something a little shocking and surprising off camera. Each one begs the question "What exactly are they looking at?" Created by Clemenger BBDO Melbourne.
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A modern day interpretation by Wieden + Kennedy Delhi of the mythological Apsaras as they create Forest Essentials products in their forest factory.
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Hot off the heels of winning the Golden Panda (the wildlife equivalent of the Palme D'or) Passion RAW and agency Poke , London are excited to announce the signing of multi Emmy winning wildlife documentary director Dave Allen. Dave's commercial debut for Everything Everywhere 'Fenton Remastered' has just been released and has already received over 1.5 million hits on youtube. Shot over 9 days in the Norfolk countryside it was Fenton redone to epic proportions! The film was then brought in-house with all post handled at sister company Passion Pictures.
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The Musee de la Grande Guerre appears with a campaign steeped in history signed by DDB Paris.On the occasion of its first anniversary, the Museum launched a new communications campaign created by DDB.
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Tool Director Tom Routson takes a hammer to corporate convention in a hilarious package of spots for Adobe via Goodby, Silverstein & Partners.
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The latest rendition from RPA Santa Monica of the âHappy Honda Daysâ holiday campaign begins today and features various amusing thank-you letters to Honda dealers from "Happy Honda Days" shoppers and their loved ones. These personalized stories of happiness come with every Honda.
VIEW THE DAD SPOT VIEW THE LAURA SPOT VIEW THE LISA SPOT VIEW THE STEVE SPOT BGH Air Conditioners: Summer Hater
Del Campo Saatchi & Saatchi Argentina has launched its latest work for BGH Air Conditioners. "There are people who hate summer, who detest it profoundly, who fall into a sick rage at the very thought... But this is nothing compared to what the protagonist of this spot feels," says Itzkoff and Serkin, Executive Creative Directors of the agency. The film was produced by MJZ and directed by Juan Cabral.
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These TDA Boulder videos offer bosses an easy fix for all their awkward employee relation problems. Skip the face-to-face. Just email a "Message from Terry."
VIEW THE BIRTHDAY SPOT VIEW THE CUTBACKS SPOT VIEW THE DOUBLE MONDAY SPOT VIEW THE DOING GREAT SPOT VIEW THE PENS SPOT VIEW THE RAISE SPOT VIEW THE REVERSE SPOT Undress the boy band
Bref Power Active 4 in 1 is Henkel's new product for toilet cleaning. It has an innovative shape of four colored balls, and each ball has a specific function. The core taget is represented by young women interested on new solutions and new media. TBWAItalia created an online experience fully dedicated to these ladies.
The idea is to create the launch of a new boy band: The Balls Dream Boys. On a dedicated YouTube Brand Channel, a musical video of the boy band shows them trapped in four white cages. They sing a very special love song. When the chorus comes, the band prays the user to pull the chain that suddenly appears. Everytime the user flushes, the boys lose some clothes till they're left in their underpants - and the users finds out where they were, and who are them. Users can dedicate the song to their friends: typing their names in, they'd listen to a personalized chorus. VIEW THE CONCEPT
Grey London has launched the next phase of its multi award-winning Hands-only CPR 'Vinnie' campaign for the British Heart Foundation. The original smashed all targets having been watched more than 2.8m times on YouTube and saving 28 lives. However, with the UK still facing 'dire' cardiac arrest survival rates, where only one in five people survive, the BHF tasked Grey with bringing back the popular campaign, starring Hollywood hardman Vinnie Jones and the Bee Gees' Stayin' Alive, to further increase bystander intervention. The campaign comprises a new 40' TVC â featuring 'one Vinnie saved earlier', survivor Alan Lucky Linton; a new training film Mini Vinnie to promote Hands only CPR among the next generation of lifesavers; and a series of online testimonials with some of the 28 people whose lives have already been saved by the campaign.
VIEW THE VINNIE SPOT VIEW THE MINI VINNIE SPOT VIEW THE LUCKY LINTON SPOT See the songs the way they did
Publicis Conseil, Paris print ads for Rock & Folk mag
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This holiday season, mOcean brings you Christmas' cutest caninesâDisneyâs Santa Paws 2: The Santa Pups. mOcean created the marketing campaign for The Santa Pups, the eighth adventure in the successful Disney "Buddies" franchise, by developing the trailer, TV and radio commercials, Disney Channel trailer and TV spots, a Target Red commercial, as well as handling international TV work, the sneak peek and PSAs for The Shelter Pet Project.
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The Canadian Tourism Commission invited Canadians to capture their country on film. The resulting footage was used by DDB, Vancouver to create an anthemic video inviting travellers around the world to visit Canada.
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BMF & The Smith Family - championing the determination and resilience of young, disadvantaged Aussie kids for The Smith Family's Christmas Appeal. These kids go to school without the right uniform, schoolbooks or basic essentials, and the financial situations of their families often mean they're tasked with responsibility beyond their years. These kids face more challenges in a day than most kids will in a year.
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Every 3 seconds the world loses a child due to hunger, disease and contaminated water. To highlight this fact on Universal Children's Day, the Wuppertaler Kurrende Boy's Choir performed Mad World in front of an unsuspecting audience. During the performance a singer left the stage every 3 seconds until only one boy was left to deliver the message to a stunned audience.
VIEW THE SPOT Music in the sky
Air France Music is known and renowned for its exclusive musical selections. They are now inviting music lovers to turns their heads towards the sky with the new iPhone application 'Music in the Sky', designed by Air France agency BETC Paris. The principle is both poetic and fun: exclusive tunes are hidden in the clouds and all you have to do is catch them by lifting your iPhone, which automatically adds them to your playlist.
VIEW THE CONCEPT Tell yourself to talk to someone else
Fundacion Origen is one of the most important Mexican NGOs, with a help-line to support and embrace Women victims of Domestic Violence.Young & Rubicam Mexico created the spot
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Lapiz's "The First Bathroom-Made" print ad for Charmin is featured in the November issue of Rolling Stone. The ad was created with the understanding that while it may be true that nobody reads long copy ads anymore (technically, nobody reads short copy ads either.)
VIEW THE AD The Yellowtail wine orchestra
This spring TBWA, Toronto invited [yellow tail] fans from across the country to turn their wine into music and upload a video of themselves playing with their wine to be part of the Wine Orchestra. Selected videos were chosen for the final video created by Kutiman. Funds were also raised for the Unison Benevolent Fund, a charity that helps struggling musicians. On the wineorchestra.com site, you can also make your own mix from the videos submitted.
VIEW THE SPOT It pays to be Summer Smart
WhybinTBWA, Auckland was tasked with creating a campaign for 2degrees that would stand out of the crowd during one of the busiest sales periods of the year. So instead of the usual, predictable Christmas retail fodder, TBWA has created a truly integrated campaign to suit this irreverent, challenger brand and drive uptake of their Smartphone and Prepay plan deals. The 'Summer Smart' campaign extends across multiple channels including press, radio, in-store, retail, point of sale, online and experiential.
VIEW THE SPOT Where will you go with Shell?Shell has launched a global interactive video to encourage consumers to think about the role and importance of energy in their day-to-day lives.The activity is part of Shell's 'Let's Go' corporate brand initiative and builds upon the global above-the-line 'Energy Mix' campaign. The interactive work uses the narrative of the TV executions, created by JWT London, and allows the user online to decide where the action goes next. This allows the user to gain more information about the energy being used, where the energy comes from and also Shell's energy contribution today and tomorrow. VIEW THE CONCEPT Hearts and flowers on the street
Interactive installation based on augmented reality The experience lived through an LED screen over 4 meters; where participants were able to interact with virtual characters in real time and take pictures and videos of their experience.
Hundreds of girls received gifts, flowers and balloons of all sizes and colors. The action took place on 12, 13, 19 and 20 October in the Alto Palermo Shopping, Buenos Aires, Argentina and was created by 5SEIS, Buenos Aires . VIEW OUTDOOR
Agency kafe, Kiev brings USA and Brazil together in this ad for Ukraine International Airlines
VIEW THE AD Snow fresher beef than in our market
The Calgary Farmers' Market is open all winter and Wax, Calgary have told everyone
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Sala de Pesquisa want you to listen to what your consumers think. Agency: Grey 141 Brasil.
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November 25th is International Day for the Elimination of Violence against Women. Every year, 122 women die as a cause of domestic violence in France. The French womenâs rights organisation Ni Putes Ni Soumises (NPNS) wanted to raise French peopleâs awareness about the issue. BETC Paris is a long-time partner and supporter of the NPNS-organisation and created the print campaign âBruisesâ as part of its pro bono programme. The campaign was launched all over France. The visuals, which at first appear as an aesthetic work of art, reveal an important and tragic message at a second look as each one of them tells an individual story of deadly violence.
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A tuna, a musician and a guitar maker get together. Sounds strange? Sounds good! Because followfish is now creating the most sustainable jam session of the world. To highlight the sustainability of their new tinned tuna they recycled even the tin. By building a tuna ukulele out of it. Agency: Leagas Delaney Hamburg.
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RKCR/Y&R has launched a cross media campaign for Digital Radio UK and BBC, introducing âD Loveâ. D Love is the diminutive new star of a fully integrated campaign which launches across BBC TV, BBC Radio, commercial radio, online and in store on 17 November to highlight the benefits of digital radio.
VIEW THE SPOT All the trees are on display...
Christmas trees were put up all over Ireland by nationwide convenience store SPAR. Conveniently, the logo for SPAR is a green tree! From the beautiful Beara peninsula to bustling Middle Abbey Street, the commercial was shot over 5 days by Irish directing duo, D.A.D.D.Y and set to a cover of The Raveonetteâs âThe Christmas Songâ by Irish musicians Jape and Gemma Hayes. No trees were hurt in the filming.
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Folksam is one of the largest insurance companies in Sweden with around 4 million customers. In this campaign from Akestam.holst they wanted to give something back to the clients (who are also the owners). First up is Eva, who has her cat insured in Folksam. As a part of the internet campaign we also give people the opportunity to decide what the next commercial should be about.
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Old Spice can get you out of a negative situation in this TVC from Wieden + Kennedy, Portland.
VIEW THE SPOT Dumb Ways to Die a global viral hit for Metro Trains
Dumb Ways to Die is a web film designed to encourage people to be safe around trains. Created by McCann Melbourne, the video has gone viral, with over 15 million views on YouTube in only six days.
VIEW THE VIDEO READ MORE Banks ads: You want 'more'?
The final stage of the campaign to launch the new ANZ, following the coming together of the ANZ and National Bank brands, is entering the market, via WhybinTBWA, Auckland. The final phase of this integrated campaign is led by extensive outdoor advertising and a 30 second TVC, which sets out what customers can now expect from the new ANZ - more expertise, more people in more places, more convenience and more smart ways to bank.
VIEW THE SPOT Work in the cold and win when you want
Tool Director Jason Zada teams with Under Armour on "Congratulations, It's Cold," an invigorating live-action :30. In the spot, Zada trains his lens on athletes in a variety of sports settings, capturing the performance power of Under Armourâs cold-weather gear.
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We all know (or are) someone who buys a big expensive DSLR camera yet has no idea how to use it. This series of viral videos for Sony highlight the different DSLR-NO-IDEA users. From the Macromaniac who just can't seem to find the right angle of that beautiful flower, to the Vidiot whose home movies need to have that cinematic feel, and rig. Agency:Havas, Sydney
VIEW THE SPOT Chasing the heat
Hunterâs takes you and your friends on a renewed quest for the ultimate refreshment on earth with its new "Chasing the heat" television commercial from 140 BBDO South Africa.
VIEW THE SPOT Webaward winner
This award winning website is the first of it's kind in the instustry. It's just won the best online content of 2012 by webawards. The creation of the 3D nodes and adding the extra interactive hotspots was a challenge, but, one we knew if we achieved would make this system unbelievable. The future is bright! Agency: Lucid Edge, Sydney
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