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Seen and noted

From Abbott Mead Vickers & Partizan

 TV   UK    March 14, 2007 00:39 (Edited: March 13, 2007 13:39)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/splitscreen.jpg




New work for the Department for Transport, from Abbott Mead Vickers via Partizan UK.




Click here to view this spot


New print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   MIDDLE EAST    March 13, 2007 23:24 (Edited: March 13, 2007 12:24)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/SOFT-BILLBOARD_tn.jpg


To introduce Ariel washing detergent with a touch of softener into Morocco, Saatchi & Saatchi Dubai created 10 soft billboards with the headline "Super soft" (English translation).


Link
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New print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   USA    March 13, 2007 23:04 (Edited: March 13, 2007 12:04)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5485_NYC.jpg



European tourists are more likely to come to New York if they know their Euro gets them more. These bus shelter posters are running throughout Europe.



Link
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Guest comments for featured spot "Banana Hands"

 GUEST COMMENTS   USA    March 13, 2007 12:39 (Edited: March 13, 2007 01:39)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5462_banana.jpg



A few words from Tim Godsall, director on this week's featured spot "Banana Hands"



I was just so happy for the actors, to be honest. There arenÃÃât a lot of good roles out there for people with blowholes in the back of their necks or with bananas for hands. So when an opportunity like this comes along it's gratifying. And the dog was such a cool dog...I ended up keeping him.


Go to the best TV page or Click here to view Banana Hands



New Mercedes work from CLM BBDO & Stink

 TV   EUROPE    March 13, 2007 06:12 (Edited: March 12, 2007 19:12)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5442_reflections.jpg




... "Reflections" ...


Click here to view this spot

From Leagas Delaney & The Pink Film Company

 TV   UK    March 13, 2007 06:04 (Edited: March 12, 2007 19:04)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/5355_home_delivery.jpg


Description
------------------------------------
To draw attention to the issue of human trafficking and make it relevant to people in their everyday lives. The central thought is that people should never be bought and sold.

Creative Commentary
------------------------------------
A big thanks to everyone who gave so much of their time in the making of this campaign.


Click here to view this spot


More great work for the Scion xB - from ATTIK

 TV   USA    March 13, 2007 05:55 (Edited: March 12, 2007 18:55)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/r2square.jpg




Another one of the 16 virals produced for the want2Bsquare.com campaign for the Scion xB ... from ATTIK





Click here to view this spot


New print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   AUSTRALIA    March 13, 2007 05:43 (Edited: March 12, 2007 18:43)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5418_Calci yum Squeezables_train.jpg




Dairy snack, Calci Yum, has new squeezable packaging.




Link
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Spec spot from first time director Tony McNeal

 WORTH A LOOK   USA    March 13, 2007 03:57 (Edited: March 12, 2007 16:57)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/matchup.jpg



Description
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This spot was shot like a stylish documentary inspired by the film City of God.



Click here to view this spot



New Print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   EUROPE    March 13, 2007 03:11 (Edited: March 12, 2007 16:11)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5450_5443_Anti-Drugs2.jpg



Because of the increasing number of youngsters that are willing to try deadly drugs like ketamine, heroine or cocaine we were asked to create a campaign that will communicate in a simple and memorable way that these drugs will seriously damage their health.



Link
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Guest comments for featured spot "Day Rider"

 GUEST COMMENTS   AUSTRALIA    March 12, 2007 15:14 (Edited: March 12, 2007 04:14)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/DayRider.jpg


Some background from Cummins and Partners creatives Carolyn Davis and Matthew Page.

This spot was shot on location in Los Angeles, near the docks.

The talent were difficult to deal with. No one could understand the Hispanic guy and the lead kept hassling the client for her number.

We didn't want to use special effects, so running the poor guy over with the car at the end required lengthy contractual negotiations.

People say it looks spookily similar to a TV show from the 80's. For this, we blame the lighting.

The Director Anthony Farac, from Firehorse Films in Auckland was truly brilliant and said lots of interesting things, but we can only remember this:

"Working on an advertising project for an international client was a refreshing change from producing the cartoon series bro' Town.

We spent the best part of three months designing, developing, stylising and ultimately bringing this world to life and we're all really proud of the result."

Got to the best TV page or Click here to view this spot



New Interactive from Ogilvy London.

 LATEST ONLINE   UK    March 12, 2007 13:47 (Edited: March 12, 2007 02:47)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5434_King Nick2.jpg


Here's the "Branded" King Nick spot ... following on from the one curently featured on the "best interactive" page:

From Ogilvy ...

At Ogilvy we've produced a viral for the relaunch of BrandRepublic's website.

We've hijacked the leader of a micronation...King Nicholas of the Copeman Empire and set him up in a Spinal Tap inspired home video. You can listen to his views on current affairs, coastal erosion and empire building and ultimately decide whether to join him and his 'caravan' republic or to join us and gain access to innovate news content for marketing, business and advertising people.




Click here to view this ad





https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5457_BR_Molossia-2.jpg
and the print ......



Click here to view the PRINT work.


New Print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   EUROPE    March 12, 2007 13:22 (Edited: March 12, 2007 02:22)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/widows1_tn.jpg




From Partners Portugal ... for the Portuguese Heart Foundation





Link
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New Print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   EUROPE    March 12, 2007 12:50 (Edited: March 12, 2007 01:50)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/JOURNALISTS_tn.jpg



Synopsis Journalists defense

Objective: Inform people that everywhere in the world, journalists are
murdered, jailed or persecuted for doing their job.

Concept: In some contries, when journalists write an article they endanger
their life

Target: Everybody who can be concerned by expression freedom

Link
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Click here to view this ad

New Stihl spot from Publicis Conseil & La Pac

 TV   EUROPE    March 12, 2007 03:24 (Edited: March 11, 2007 16:24)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/stihl.jpg


Description
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This is a campaign to promote Stihl blowers.

Creative Commentary
------------------------------------
A simple idea for a good film with great people behind it, that's what every spot should be right?



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New from Cummins & Partners, Australia

 TV   AUSTRALIA    March 12, 2007 03:00 (Edited: March 11, 2007 16:00)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/realestate.jpg




From Cummins & Partners & The Pound ... "Convertible".



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Guest comments for featured spot "Dream"

 GUEST COMMENTS   UK    March 09, 2007 13:34 (Edited: March 09, 2007 02:34)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5388_hp_sauce.jpg


Some background from Lead VFX artist, Adam Watson, Rushes.

This spot was a pleasure to work on, being highly technical and creative. Working closely with Director Simon Burrill from Infinity, we created the amazing dream world you see in POV from the start of the commercial. From the outset there were several technical hurdles to overcome. All the main shots needed 3D tracking to integrate all the set extensions, background replacements and other tweaks and trickery we did. Flame's 3D capabilities were pushed to the limits, creating all the environments in a 3D space and utilising 3D objects throughout most of the scenes. A huge amount of rotoscoping was done by Joe Dymond to give us the latitude to replace, chop, warp any part of the image we wanted to. The change from the shot plates to the final image is dramatic.

Technical aspects aside, the rest of the job was about experimentation. We began two weeks of creative collaboration to push the project into the surreal world you see on screen. The concept was set, but the creative brief was open. The first scene takes a few viewings before you see every change we made, from subtle colour changes to floating post boxes. A lot of work was done on colour grading at the end of the job to push that dream idea even further. Coloured light leaks and refined selective grading were the final touches to lead your eye around the image. All in all it is an interesting and beautiful commercial for a household favourite.


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BBH ... more quality work.

 TV   UK    March 09, 2007 13:31 (Edited: March 09, 2007 02:31)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5386_LEGEND_FART.jpg



BBH London & Stink creating a legend for Air Action Vigorsol.




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Guest comments for featured spot "Paperwork"

 GUEST COMMENTS   USA    March 09, 2007 13:05 (Edited: March 09, 2007 02:05)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5384_AMP_Paper.jpg

A bit of background from from Assoc. Creative Director/Copywriter Reuben Hower and Assoc. Creative Director/Art Director Gerard Caputo, BBDO NY ... creatives on the featured spot "Paperwork".




Our assignment was to show how AMP energizes your day. In this case, we tell the story of how a guy overcomes a rather aggressive form of writer's block.

Things kind of all fell into place rather wonderfully. The client bought off on the idea, and somehow we got Dante Ariola to direct, and Angus Wall to edit. We shot in a redressed warehouse in LA. They say you can cast anyone in LA, but most of the paper monsters were too good looking (made of stationary), or too LA (synthetic fibers). So they were created from various sketches and implemented with the use of CGI. Thanks to Digital Domain for their tireless efforts in bringing the monsters to life. Big thanks to all involved, especially Dante.



Go to the best TV page or Click here to view this spot



New work from Consortium & Exile Films

 TV   NEW ZEALAND    March 09, 2007 11:36 (Edited: March 09, 2007 00:36)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5312_X_meets_Y.jpg



Description
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Good things happen when X meets Y.




Click here to view this spot

New Print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   EUROPE    March 09, 2007 08:01 (Edited: March 08, 2007 21:01)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Feb/tn_5026_systema_low.jpg


Description
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A campaign for a new company that offers convenient money.


Link
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Click here to view this ad


Guest comments for featured spot "Damaged Goods"

 GUEST COMMENTS   UK    March 09, 2007 04:16 (Edited: March 08, 2007 17:16)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5354_damaged_goods.jpg


A few words from the director, Michael Geoghegan, from The Pink Film Company.

Human trafficking is an odious reality of our world; with "Stop The Traffik" we wanted to explore the natural conclusion of this trade if we allow it to continue. Shooting this film in an understated, everyday, matter of fact manner felt like the most effective way of getting us all to relate to and hopefully connect with this problem.


Click here to view this spot



New chevrolet captiva work from Magnet Adv Greece

 TV   EUROPE    March 09, 2007 03:40 (Edited: March 08, 2007 16:40)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/Chev_traffic.jpg



Description
------------------------------------
a chevrolet captiva comes down a mountain slope




Click here to view this spot

Nice simple product demonstration from Grey Worldwide Hong Kong

 WORTH A LOOK   ASIA    March 09, 2007 03:35 (Edited: March 08, 2007 16:35)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/epson_sneeze.jpg

(this one's been around for a couple of months, but just landed on the bestads desk)


Description
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To demonstrate the fact that Epson business projectors are amongst the lightest on the market, this spot shows a projector being blown out of place by a simple sneeze.





Click here to view this spot


HIGH FASHION RETAIL

 TV   SOUTH AFRICA    March 09, 2007 03:29 (Edited: March 08, 2007 16:29)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5235_Woman mirror.jpg
New work from Frieze Films and Grey South Africa.

VIEW THE SPOT

New print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   ASIA    March 09, 2007 03:10 (Edited: March 08, 2007 16:10)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5357_5260_Barons_Charged_sm.jpg




To demonstrate the intensity of Baron's 8.8% alcohol beer.


Link
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Click here to view this ad


New print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   EUROPE    March 09, 2007 02:55 (Edited: March 08, 2007 15:55)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5348_Surfrider Glove.jpg



"Unfortunately the beach doesn't clean itself."
Cleaning days March 23rd, 24th, 25th



Link
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Click here to view this ad


New print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   UK    March 09, 2007 02:50 (Edited: March 08, 2007 15:50)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5347_fcc - restaurant.jpg



These double page spreads use a mirror image to show how people are just as distracted by the Ford Focus Coupe Cabriolet with the roof up as they are with the roof down. The endline reads "You'll fall for it twice".


Link
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Click here to view this ad



New print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   USA    March 09, 2007 02:36 (Edited: March 08, 2007 15:36)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5275_Reynolds Wrap Gates.png



Oversized boxes of Reynolds Wrap Heavy Duty Aluminum Foil were installed above
roll-down gates in the NYC area to demonstrate the productâs strength and toughness.

Link
------------------------------------
Click here to view this ad

Guest comments for featured spot "Surgery"

 GUEST COMMENTS   USA    March 07, 2007 11:07 (Edited: March 07, 2007 00:07)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5233_surgery2.jpg


Some background from Andy Beach, ATTIK, & writer on the featured spot "Surgery":

The campaign is for the Scion xB, which is known for its boxy shape. So we took the idea of the box shape and ran crazy with it.

"Surgery" was shot in Bucharest, Romania, because of the locations. As a bonus, using local talent and subtitling the dialogue worked out very nicely. As far as the heads go, there was really no way we could foresee exactly what they would look like, but the results were adequately twisted. The heads were prosthetic, then the tops of the actors' heads were removed, and the faces added in post. Lola Special Effects did a great job. Also props to Director James Rouse who gave the spot a great new layer in suggesting that we have a guy whose surgery fails and is furious about it. It really brings home the point that these guys actually WANT to look like this. Boxy is king.

This is actually just one of about 20 great and crazy box head themed videos that are on want2Bsquare.com site, which is the center of the campaign.



Go to the BEST TV PAGE or Click here to view this spot

Guest comments for featured spot "Rodney Heals"

 GUEST COMMENTS    March 07, 2007 10:52 (Edited: March 06, 2007 23:52)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5171_Burger Stigmata.jpg


The director's on a plane to Bangkok, so here's some background from the film company:

Giving agencies in Europe a run for their money Exile Films in New Zealand pitched for, won and produced the latest global branding campaign for MTV Networks International beating out heavyweight agencies from London and Amsterdam.
Taking a tonal cue from previous MTV campaigns, Exile Films director Gaysorn Thavat wrote a series of crazy scripts that would appeal to the irreverent branding style of MTV. The winning script was a story about an air guitarist turned new age healer called Rodney. A hero was born.

Rodney's story was captured on 16mm over 3 days in Auckland - NZ. From the King's Arms to the Lincoln Green the crew followed Rodney and his devotees tracking his progress from rock legend to international air healer.

Exile presented the campaign of 5x commercials, a two minute air guitar rock video and 'Rodney Heals' doco which were all received with no client changes, a strange occurrence in today's market.

Exile also developed and produced the Rodneyheals.com website and associated content under the direction of Gaysorn Thavat and Exile's interactive director,Kentaro Yamada.

The Rodney heals campaign will be broadcast in over 52 countries.

Go to the "Best Interactive" page for the online work. or click ... HERE

Click here to view this spot



The Perlorian Brothers & AMV BBDO London

 TV    March 07, 2007 10:14 (Edited: March 06, 2007 23:14)

2am Films ... new anti smoking spot for the UK

 TV   UK    March 07, 2007 09:54 (Edited: March 06, 2007 22:54)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/COI - Wedding.jpg



New work from Farm / COI.




Click here to view this spot

AIRPORT SPONSORS CROSS COUNTRY

 TV   KENYA    March 07, 2007 05:02 (Edited: March 06, 2007 18:02)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/Kenyan.jpg
New from Lowe Scanad Kenya.
The Kenyan Airports Authority is a principal sponsor of the
IAAF Cross Country Championships and wanted to make some noise about this sponsorship.

VIEW THE SPOT

are you in the bestads global advertising community?

 FROM BESTADSONTV    March 07, 2007 04:09 (Edited: March 06, 2007 17:09)
https://www.bestadsontv.com/news/upload/bestads_TVs.jpg


We now have over 14,000 creatives / producers / directors in the database. Are you there?

To find out if you're a part of this global advertising online community, click

here ...



where you see "PEOPLE SEARCH", type in your name. hit submit. bingo.



Things you can do with one finger ....

 TV   USA    March 07, 2007 04:00 (Edited: March 06, 2007 17:00)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/one_finger.jpg




From BBDO New York & Plaza Film's Paul Middleditch.





Click here to view this spot

Skate Park ... from The gangfilms & TBWA Paris

 TV   EUROPE    March 07, 2007 03:49 (Edited: March 06, 2007 16:49)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/thumbnails/2007/Mar/5244_NISSAN_quashqai40.jpg



From a few weeks back, but it's just arrived on the bestads desk.




Click here to view this spot

New Print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   EUROPE    March 07, 2007 03:18 (Edited: March 06, 2007 16:18)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5255_Bangla-Beer_sm.jpg



Beer shop in milan promotes itself



Link
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New Print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   USA    March 07, 2007 03:08 (Edited: March 06, 2007 16:08)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5253_GLIDE_bignightout_sm.jpg




From Saatchi & Saatchi NY ....



Link
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Click here to view this ad

New Print / outdoor / ambient

 LATEST PRINT / OUTDOOR / AMBIENT   USA    March 07, 2007 03:06 (Edited: March 06, 2007 16:06)
https://www.bestadsontv.com/news/http://bestadsontv.com/files/print/2007/Mar/tn_5254_ARCHIVE_office_sm.jpg



Another one from Saatchi & Saatchi NY .....


Link
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Click here to view this ad

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