Tim Green and Ryan Hoercher have launched the third installment of PlayStationâs visually epic store campaign. PlayStationâs swaggery Merchant character gives viewers a glimpse into his magical world, a world that defies the laws of physics, space and time. The film was directed by Rupert Sanders, the VFX were done by MPC, and the project was created by San Francisco agency Venables Bell & Partners.
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