Debenhams is launching its 2018 Christmas campaign via Mother, London, with a concept that champions the success of thoughtful gift givers alongside the strapline âdo a bit of you know you did goodâ. The campaign is the evolution of the playful and proud âdo a bit of Debenhamsâ platform which launched in September celebrating the unapologetic joy of shopping. The campaign will run across all channels including TV, digital, social media and print to support the department storeâs premium gifting offer. Instore Christmas markets will also provide gift givers with a more exciting festive shopping experience where they can curate their choice of gifts for a loved one.
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