Our director said this film worked best in 100 sec. version instead of 45 sec., so we changed the media plan ;-) Turns out he was absolutely right ! We are very proud to present this new commercial from dutch director Rogier Hesp, camera by David Doom, casting main actors by Lesley Beastall (UK) This TVC was shot for EG, Belgian market leader in generic pharmaceutical products Agency: Dentsu
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