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Canon USA: Shprinck the World

 TV   USA    April 25, 2019 19:56 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F876d1_0000.png&width=200Canon U.S.A, a leader in digital imaging solutions, has released its new campaign entitled "Shprinck the World" for the new IVY Instant Camera Printers. The work celebrates the launch of IVY CLIQ and CLIQ+ and introduces a word to encourage the action of shoot + print + stick, known as shprinck. Targeting Gen-Z, FCB New York created the campaign to start a movement of self-expression for the generation that is looking to live in the moment and share unique experiences in more tangible ways.


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