Demonstrating the power of natural resources, ROTHCO and Allied Irish Bank announce the tour of an incredible new book, '10 | The Book That Grew'. In an initiative to support Irish agriculture and farming, the book has been grown entirely from grass. In a world's first, every page, every word, and every diagram in this book was formed by real grass roots as they grew. In 2017, AIB partnered with Teagasc (Ireland's Agriculture and Food Development Authority) to launch a multi-year campaign to increase grass utilisation on Irish livestock farms.
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