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MasterCard: True Name

 WEB FILM   USA    June 18, 2019 23:13's Time to Enable People to Use Their True Name on Cards. For many in the LGBTQIA+ community, the name on their credit, debit or prepaid card does not reflect their true identity. As a result, for the transgender and non-binary communities in particular, the card in their pocket can serve as a source of sensitivity, misrepresenting their true identity when shopping and going about daily life. Today, Mastercard is making a commitment to address this challenge by introducing the True Name card.
Agency: McCann Worldgroup, New York


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