After Camden Town Brewery's 2018 Hello Hells campaign got more people drinking its lager than ever before, the brand has kicked things off with its newest campaign - 'Fresh as Hells'. Celebrating the fresh approach it takes to beer brewing, the campaign will roll out across OOH, print, and digital from today, marking Camden Town Brewery's biggest investment in advertising to-date. Produced by the team at Forever Beta, the ATL marks the launch of the brand's newly articulated brand positioning of 'fresh thinking, fresh drinking'.
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