The Hyundai A-league launches the second instalment of its 'Where Heroes Are Made' brand platform via Saatchi and Saatchi to promote the upcoming 2019/20 Season. The 'Where Heroes Are Made' platform launched last year with a campaign that championed the Hyundai A-League and Westfield W-League as a place where homegrown talent can become footballing heroes. This year, the objective is to champion the atmosphere of a live match, inspiring fans to watch heroes being made in real-time, from the stands. Using real match footage and fan's recollections of live game moments as inspiration, Saatchi & Saatchi partnered with Passion Pictures and 2Viente to create an animated spot that is a 30-seocnd taste of what it feels like to be at an Hyundai A-League and Westfield W-League match.
VIEW THE SPOT VIEW ADELAIDE OUTDOOR VIEW MELBOURNE OUTDOOR VIEW PERTH OUTDOOR VIEW WELLINGTON OUTDOOR VIEW WESTERN OUTDOOR