Arnott's Shapes has brought back its 'Flavour You Can See' platform in time to celebrate the footy finals with a bit of competitive gamesmanship, all in the spirit of fun. The campaign, which includes film, instore, OOH, digital display, social, PR and an interactive game, is designed to generate increased brand awareness and engagement during the footy finals, a key consumption period for Shapes.
Agency: Publicis Groupe under The Neighbourhood
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