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Samsung QLED: Passion Points

 TV   UK    October 16, 2019 11:20 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa423d_0000.png&width=200Samsung is officially launching its college football partnership with ESPN via an integrated campaign created by adam&eveNYC, which positions the super-big Samsung QLED as the TV that was 'made for football'. adam&eveNYC's campaign is part of an overarching 'Passion Points' strategy which demonstrates Samsung's role in consumer's passions by teaming up with credible partners and marketing the QLED TV in a way that matters to fans by authentically integrating the TV into their passion.


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