Leading animal charity Battersea has launched its new campaign, entitled Rescue Is Our Favourite Breed. It premiered during this past weekend's The X-Factor: Celebrity. Created for Battersea by FCB Inferno, the film is directed by two-time BAFTA and two-time Emmy award winner Mateo Willis (Blue Planet 2, Planet Earth 2, Frozen Planet, Human Planet and Dynasties). Every year, 250,000 animals are brought to rescue centres around the UK for all kinds of reasons.
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