A new range of bras that could save your life has been released in support of breast cancer awareness charity CoppaFeel! The concept for the bras, named 'Life Saving Lingerie', came from AMV BBDO. They were released towards the end of October by international fashion brand boohoo for breast cancer awareness month. This is the first stage of the Life Saving Lingerie campaign which is planned to run into 2020 and beyond.
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