TBWA NZ has launched a new brand platform for iconic Kiwi drink, Long White Vodka. Not content with just being the drink of summer, Long White Vodka, TBWA and the Kiwi indie-rock band, Racing have collaborated to become the sound of it too. Rather than creating just another TVC, the trio have collaborated to co-create a full-length music video band will use as the official video for their latest single, 'Run Wild'.
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