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Seen and noted

Smirnoff : Pure Potential

 DIRECT MARKETING   NEW ZEALAND    January 14, 2020 22:22 world is full of musicians with potential, but the difference between making it, or not, can be as simple as being seen by the right people. So, when Smirnoff decided to sponsor the 2019 VNZMA Breakthrough Artist of the Year Award, they didn't just create a fancy cocktail. Instead, they used their sponsorship to create a campaign that lived and breathed their 'Pure Potential' brand promise, creating a brand new way for up and coming artists to get on the radar of the NZ music industry - The Smirnoff Pure Potential Stage.
Agency: YoungShand


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