Swedish multinational energy firm Vattenfall has created what looks like a very ordinary cot. One that you might see in the home of any family with a small baby. But, while it might look familiar, this particular crib cost 22,289 pounds to make - the high price is because it's been made completely without the use of fossil fuels.
The fossil-free cot was conceived and developed by Amsterdam creative agency DDB Unlimited. With the aim of making Vattenfall's brand ambition for "fossil-free living within one generation" tangible.
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