adidas has unveiled a new 'Ready For Sport' film series, created by Iris and with music from DOLCE, that places focus on athletes around the world as they prepare for a busy summer of sporting action. In the first episode, 'Lionel Messi: The Gift', the brand captures widespread anticipation for the return of competitive football by focusing on one of the sport's most recognisable talents. Messi has excelled as one of football's greatest stars for over a decade, and at 33 years old remains a talisman for the game.
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