Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...

Seen and noted

Mucinex: Back to Normal is up to You

 PRINT AND OUTDOOR   USA    August 14, 2020 21:35 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Aug/tn_117696_1597377323_Back To Normal Is Up To You, 6.jpg&width=200To help bring this simple, yet important message and call-to-action to life, Mucinex – a leading cold and flu brand with a fighting spirit – launched the third phase of its new public health information campaign to help Americans fight through this national health crisis. The campaign – "Back to Normal is Up to You" – follows the first two Mucinex created in April and May, "Spread Facts, Not Fear" and "Be A Hero, Be Boring." Like those two previous campaigns, the brand and its creative agency McCann New York and McCann Health NY have partnered with acclaimed artist Noma Bar, who has created a new collection of highly imaginative and thought-provoking images that deliver information and inspiration to consumers across the U.S. Noma Bar's new collection of images brings to life the PSA campaign messages in ways both entertaining and thought-provoking. With drawings that utilize Bar's famous "double entendre" style, coffee mugs, cruise ships and computer screens double as masks, with copy that asks, "Miss coffee with friends?" "Miss cruise vacations?" and "Miss the office?" bringing to life the "Back to Normal is Up to You" campaign focus and the call to action to "Wear a Mask" all the more resonant. Agency: McCann New York / McCann Health New York.

VIEW THE FIRST AD
VIEW THE SECOND AD
VIEW THE THIRD AD
VIEW THE FOURTH AD
VIEW THE FIFTH AD
VIEW FIRST OUTDOOR
VIEW SECOND OUTDOOR
VIEW THIRD OUTDOOR


Gold sponsors

Silver sponsors

Search blog

Members

Past guest reviewers

Latest news

Blog categories

Blog archives

RSS feed

RSS Articles
Visit Campaign Brief for Australian creative
advertising news