Matalan has today revealed its Christmas campaign under its Real Life Ready brand umbrella. The British fashion and homeware retailer introduced Real Life Ready as a new brand concept in March this year. The Christmas campaign is the third outing for RLR and celebrates those familiar festive moments with joy, optimism and humour and all of course, with a 2020 twist. Created by McCann Manchester, the Christmas spot will run up to 25th December online, across social channels, print and press.
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