Visually stunning with epic VFX, Bord Gaisâ latest commercial asks us to examine how we choose to use our energy as it can define us and our lives. A brilliant collaboration between Antidote and Folk WT, this commercial is directed by Antidoteâs visionary Alan Masferrer, his second Irish project this year after an incredibly successful campaign for Bord na Mona. In this beautifully designed and edited ad, we see snapshots of the role energy plays in our lives. Do we lie awake panicking about work or depleting our energy on negative social media? But we also see how energy and Bord Gais can create lovely moments in life
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