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Officeworks: Santa In AR

 INTERACTIVE   AUSTRALIA    November 25, 2021 21:24
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2021%2FNov%2Ftn_131292_1637798266_Screen+Shot+2021-11-25+at+7.png&width=200In collaboration with Yahoo Creative Studios and Initiative, Officeworks is bringing back the wildly popular augmented reality (AR) festive photo experience this Christmas, once again giving Aussie families a COVID safe photo option for the holidays. By simply scanning a QR code users can choose from a variety of poses to take a virtual Christmas photo, an experience perfectly fit for today's hybrid world. The campaign was first introduced last year when lockdowns hindered the traditional in-store experience. Off the back of its success, this year the virtual characters stretch beyond Santa Claus with Rudolph joining in on the fun.

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