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Seen and noted

Blackboard Community: Fighting Unemployment

 PRINT   SOUTH AFRICA    September 24, 2022 10:31
https://www.bestadsontv.com/includes/image.php?image=https%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2022%2FSep%2Ftn_140079_1663937379_Blackboard+Layout+FINAL-01.jpg&width=200The South African unemployment rate is on a constant rise. Especially for the youth. On top of that, the creative industry is still behind on racial representation and inclusivity. Blackboard decided to use its media space to promote a young photographer, Nobert by turning an image on his Instagram into an ad. It ran in the national Financial Mail magazine. Within a week, it led to actual employment from ad agencies and brands. Nobert has received offers from abroad too. Instead of talking about what Blackboard does, we demonstrated it.

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