FC Home & Deco, the Argentinian retailer, has launched 'The Passion Calculator', software based on an algorithm that posts discounts on social networks depending on what is happening during the country's matches in the World Cup. In a blend of amusement and useful probabilities, the service works to calculate the odds of accidentally damaging a piece of furniture during a football match and provides a proportional discount on replacing it. Inspired by the passion of Argentinian football fans while watching the beautiful game, 'The Passion Calculator' is powered by an algorithm created by Wunderman Thompson Dubai
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