This holiday season, Hormel Black Label Bacon is launching a holiday effort as part of their MAKE IT campaign showing the power of their bacon to bring families together around a common love. This effort positions the product as an irresistible peacemaker (or piecemaker) during moments of inevitable family holiday tensions. The holiday work is led by a TV spot that tells the story of a family holiday brunch gone wrong until the appearance of Hormel Black Label Bacon delivers a uniting moment of peace and warmth.
VIEW THE SPOT
