Heineken and Le Pub Brazil are challenging the stereotype that gaming is an antisocial pastime launching 'Not All Nights Out are Out', a global campaign that merges gaming culture with the Heineken brand's social spirit, celebrating online entertainment as an important moment of socialisation. The campaign will be made up of a main film, titled 'Just Another Night Out', as well as a number of other initiatives, including short 'side stories', in bar games and other creative activations.
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