Saatchi & Saatchi Australia and ARN have teamed up to create 'Last Chance Servo' - an innovative digital audio campaign turning Ampol's radio ads into lifesaving road safety alerts. The 'Last Chance Servo' campaign uses ARN's Dynamic Audio inventory to trigger contextually tailored commercials, leveraging location, time, and meteorological data to communicate with drivers travelling along one of Australia's most remote and dangerous roads.
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