Every day, millions of women invest time and effort into their skincare routines â layering creams, serums and SPF on their faces. But when it comes to intimate skin health, the conversation is often hushed. In a world where beauty routines are carefully crafted, intimate skincare remains a taboo subject, rarely addressed in health education and therefore shrouded in secrecy and a lack of information. In partnership with McCann Paris and McCann Health London, an IPG Health company, Franceâs #1 intimate care brand Saforelle wanted to change that with a clear message: intimate health deserves attention,
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