Seen and notedWhen super heroes lose their way
Simple but clever. Even the sharpest vision weakens with the age so says Mjolk Helsinki.
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DDB UK is celebrating Christmas spirit this week by embarking on the second phase of the Give in to Gu campaign, which first launched in May 2011.The agency has created a new festive stand alone 10' TVC designed to showcase a new range of temptingly tasty Christmas products by Gu. The assortment consists of giant baubles (Gu Splendidly Sumptuous Cherry & Chocolate Bauble and Gu Gloriously Glam Raspberry & Chocolate Bauble), packs on mini baubles (Gu Fantastically Festive Cherry & Vanilla Cheesecake and Gu Deeply Decadent Raspberry & Vanilla Cheesecake Baubles), plus the ramekin range in limited edition gold and silver packaging.
VIEW THE FIRST SPOT VIEW THE SECOND SPOT We know someone who wants a toilet for Christmas
No one thinks a toilet is a perfect holiday gift until they need one. Oxfam America is encouraging people to gift better this holiday season by giving charitable gifts from OxfamGifts.com. Because no matter what all the latest "it" gifts do, nothing beats helping people in need. The Gift Better campaign, created by Energy BBDO with the help of famed illustrator Jessica Hische, is driven by cheeky headlines that are brought to life in a warm and whimsical way through illustration, designed to poke fun at trendy gifts. Actress Scarlett Johansson lends her voice to an animated television spot that further demonstrates the idea that compared to the standard holiday fare, gifts from OxfamGifts.com keep on giving.
VIEW THE SPOT VIEW THE TOILET AD VIEW THE SWEATERS AD VIEW THE PHONE AD VIEW THE WATER AD Pepsi Max pledges Bromitment to the lads
Pepsi Max introduces Bromitment. A pledge, promise, obligation to be there with your mates, to participate in any and all shenanigans that may go down.
This fully integrated campaign - including TV, web, Radio promo, Juice TV promo, even a brand Ambassador - encourages guys to go online and 'bromit' to 3 of their best mates. VIEW THE SPOT Avoid the Walk of Shame this Christmas
DDB UK reveals a new Christmas video for Harvey Nichols today, which drops audiences into the embarrassing reality of the morning after the office Christmas party: the dreaded Walk of Shame.
VIEW THE SPOT This year it's a jumbo cow parade
Promotion from Propague Brasil for Cow Parade
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The David & Goliath spot features Harold, a now retired ice cream man as he is awoken in the middle of the night by a prophetic moment. Something has happened in the world of ice creamâ¦something big. The spot ends with our product, the Hand-Scooped OREO Cookie Ice Cream Sandwich, as the answer to his vision. It's the biggest thing to happen to ice cream, ever.
VIEW THE SPOT It's just an act offstage
You learn about a film from the trailer. And about a theater play?
Priroda, Russia introduce a new LIVEtrailer! This is promo for Moscow theater called Playwright and Directing Center. With real actors and real people(in real cafe) who really knew nothing about this way of promotion. VIEW OUTDOOR
Staff Brasil campaign for the new Princesa's Light Bread. Low fat, low calories.
VIEW THE TRAIN AD VIEW THE SAW AD Drink at the water table
Water Needs Trees is small scale ambient released in July 2011 by Creative Juice Jakarta , during the event "Thanks to Nature"and "International Year of forest 2011".
VIEW OUTDOOR Look up in the sky! It's Santa
On Thursday, December 1, Santa arrived in Downtown Calgary. He did so by literally dropping 30 stories from 8th Ave Place to kick off the holiday season downtown.Ambient created by Rare Method, Calgary
VIEW OUTDOOR Everyone takes a trolley
New Engen commercial 'Trolleys' directed by Egg Films' Terence Neale (Humanoid) for Draft FCB Cape Town.
VIEW THE SPOT Man as nature and machines intended
This Ogilvy & Mather Mumbai spot starts with a national geographic-like voice describing a rare species and its traits, when the visuals show nothing but a bunch of youngsters on laptops and tablets. This documentary-like voice over celebrates the technology obsessed species called Doers.
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This spot was filmed in Kilkee, in the rural west of Ireland. The concept illustrates that, over 10 years, increased road safety measures have saved over a thousand lives in Ireland. The spot brings to life the reality of this number by comparing this it to the population of the picturesque town where it was shot. The Direction of Brian Williams manages to be naturalistic and stylish at once and dovetails beautifully with a wonderful script from Irish International BBDO, Dublin. The result is a sense of watching lives made possible.
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MegaStar Cineplex has tapped TBWAVietnam to launch a new commercial to build brand awareness for their newest cinema in Vietnam.
VIEW THE SPOT Romantic poems on the fallen leaves
To soften the depressing dullness and dry atmosphere of Autumn and highlight the moisturising effect and loving care of Lipice Lipbalm, Grey Hong Kong printed romantic poems of love and kisses on real Autumn leaves from the park.
VIEW OUTDOOR No oberlooking Obermutten anymore
A campaign from Jung von Matt/Limmat dedicated to the little and lovely mountain villages in the Canton of Graubunden, Switzerland.
VIEW THE CONCEPT Putting the reindeers out to pasture
The "Life After Santa" project was an ambitious experiment conducted by Saatchi & Saatchi New York in finding new ways to tell a compelling story outside the realm of a :30 television commercial.The hook was simple Santa bought a Toyota Prius and the reindeer lost their jobs. But this wasn't a bad thing. In fact, it was an opportunity for them to reinvent themselves and chase new dreams.
VIEW THE CONCEPT First to blink is an owl
Part of the campaign developed by BBDO Argentina for PepsiCo was to launch Twister by Tropicana, the agency presented a game: challenge the owl. As every fruit has a different percentage of water, Twister developed each flavor matching the perfect mix of water and juice just like Mother Nature intended.
VIEW THE CONCEPT There a woman hiding in the elevatorKingkong Bangkok decided to make use of the elevator, and created an illusion designed to grab peoples attention. It appears as if there's a woman inside the elevator, hiding her face behind a magazine VIEW OUTDOOR
Hoi Shing Manpower Agency is a boutique employment company dedicated to providing well-trained Indonesian domestic helpers. To raise awareness of its high quality helpers, the poster campaign from Grey Hong Kong demonstrates the efficiency of Hoi Shing's Helping Hands.
VIEW GLASS OUTDOOR VIEW FLOOR OUTDOOR VIEW TILE OUTDOOR VIEW HELPING HAND OUTDOOR
Three print ads for Ecopetrol from Sancho BBDO, Bogota
VIEW THE DEVELOPMENT AD VIEW THE EDUCATION AD VIEW THE ENVIRONMENT AD A change of underware changes everything
A quirky look by The Jupiter Drawing Room, Johannesburg at the manipulative power of sexy underwear.
VIEW THE STRAY KITTEN AD VIEW THE SHELVES AD VIEW THE COMMITMENT AD Traditional art sells sweets
Headline in this poster from Creative Juice :Fullo is giving Honda Scoopy as gifts, and it is not just a myth! Bodycopy:Find out the golden tickets with Honda Scoopy as gifts inside Fullo's packs.
VIEW THE BALI AD VIEW THE ANCIENT ET AD Star Wars goes to Blu Ray
Promoting the Star Wars Saga Blu-ray release, this HTML5 site from RED features 300 of the most memorable scenes from the series. Rate and tag scenes, vote for favorite moments and view results in the interactive visualizer.
VIEW THE CONCEPT Sounds like you need a vacation
Fitzroy developed an online test especially for Dutch travel agency chain D-reizen that allows you to determine how many days of vacation you need. The test is based on voice recognition, but can be done with a keyboard as well. D-reizen wants to use the test to draw attention to a special promotion going on that will allow you to double the number of vacation days you have booked. In order to make the test as truthful as possible, the available open-source code-based voice recognition was used. These codes analyze voices, much in the same way as online lie detectors do. The test is realistic, but the type of computer and the quality of the microphone or web cam participants use have an impact on the test.
VIEW THE CONCEPT Audi in the middle of Madrid and Barcelona
Next Saturday, December 10th, the Spanish Derbi a.k.a. "El Clasico" will be played at the Santiago Bernabeu Stadium, the long awaited match between Real Madrid CF and FC Barcelona. As a sponsor and official vehicle supplier of both teams, Audi wanted to be present this year in a very special way with an action connecting both online and offline environments: The DDB, Madrid campaign includes a print ad in major newspapers all over Spain produced as never before and an online video and TV spot (that will be aired on TV in the middle of the match) showing football and car fans how they did it.Two passions, two players and a challenge...
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Fred & Farid Paris take us down two pathways for Martini in this spot directed by Peter Thwaites.
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Grey Hong Kong introduce ladies to a beautiful new way to tone their bodies through belly dancing and encourage them to join belly dancing classes at the Oasis Dance Centre.
VIEW OUTDOOR Making the Invisible Visible
Making the Invisible Visible is a European street art campaign that highlights the plight of six individuals from across the world who have suffered human rights abuses. The installations use special lenticular fence posters. Launched in London last year to highlight the case of Troy Davis, this year the campaign can be seen in 26 locations across 6 European cities.
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Hyundai is droppin' hints and a beat with the holidays just around the corner. Their holiday campaign features internet music stars singing in the holidays with jingles they created in honor of Hyundai and that special time of year. In this catchy ad Hyundai hands the wheel to the hip hop group Fog and Smog, known for their hit "Whole Foods Parking Lot.", an all too real account of a trip to a top tier supermarket.
VIEW THE SPOT Vinnies 'Signed Finds' recruits leading music artists to donate
George Patterson Y&R Sydney has developed a multi-platform campaign for Vinnies designed to drive foot traffic through the charity's 253 stores across NSW. 'Signed Finds' has recruited leading local and international music artists to donate autographed, pre-loved, personal items that are hidden in Vinnies outlets throughout the state. Fans of these bands can search for hints about the shirts' whereabouts through a dedicated Facebook page and then hit the stores to find them.
VIEW THE CONCEPT Who Murdered Rico?
Air New Zealand's much-loved international brand ambassador Rico has been found dead in a mansion in LA. Police are calling the incident a homicide, and are appealing to the public for assistance. Auckland advertising agency .99 has created an online Cluedo-based murder mystery to help them with their investigations. To help solve Rico's murder go to www.byebyerico.com
VIEW THE CONCEPT Your blood donation goes a long way
Y&R Sao Paulo put these print ads together for blood donation
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The new Times of India TVC created by Taproot, Mumbai for its Chennai edition. In a tongue-in-cheek manner, it pokes fun at the boring news stories published by the competition, and the impact it has on its readers. The film is set to an old Tamil lullaby.
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Texas based Security Service Federal Credit Union knows they have a long name. Their employees know it too, and two such employees have taken it upon themselves to do something about it in a new multi-media campaign from Proof Advertising in Austin.
VIEW THE SLINGSHOT SPOT VIEW THE BILLBOARD SPOT VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR From Darling to Carling
Carling Black Label sponsored a popular rock music festival in South Africa. Ogilvy Cape Town wanted the brand to stand out from the crowd.
VIEW THE SPOT Being a passenger in your own body
Multiple Sclerosis is a disease which disrupts messages between the brain and the body, causing a loss of control. For many sufferers it can feel like they're a passenger in their own body. WhybinTBWATequila Auckland got behind the cause.
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