Seen and noted
Every Christmas, Santa gets all the glory. But this year, heâs got some competition. Best Buy with the assistance of CP+B is helping mom take her holiday game to a whole new level with the biggest selection of the seasons hottest gifts,
VIEW THE SPOT The scary robot shower scene
To promote the corporate partnership between Honda Australia and Palace Cinemas, DraftFCB Melbourne produced two cinema ads showing how a love of movies have brought the two companies together.
VIEW THE PSYCHO SPOT VIEW THE ET SPOT Don't ride the dumpster home
Transperth wanted to remind city workers to plan their journey home before they partied over the Christmas period. Cooch Creative, Perth thought that it would more effective if the message could be delivered without waving a big stick.
VIEW THE STEVE AD VIEW THE WAYNE AD
To honor Chiquita Brands Internationalâs relocation of its headquarters from Cincinnati to Charlotte, advertising agency BooneOakley, Charlotte, delivered a message in Chiquita's corporate blue and yellow, a visual pun on Charlotte's nickname, "the Queen City," and specifically on its logo, a stylized crown.
VIEW OUTDOOR Express yourself without getting into a lather
As the first step in building long term consumer engagement, Philips Male Grooming has launched a through the line campaign to inspire and enable men to âExpress Yourself Every Dayâ. The campaign by DDB London, Tribal, One Voice, Carat, IRIS and Philips aims to help male consumers (25+ years old) realize that self-expression can be something they do every day â from the way they walk, to the job they do, to the the way they shave and groom. Real guys that change mundane aspects of their daily routine into an opportunity for self-expression are at the heart of the emotionally-led campaign, which is set to break the conventions of the traditionally conservative and predictable male grooming category that has sold men on the clean shaven look for the past 30 years.
VIEW THE CONCEPT Clever Christmas cards online
XMAS CARDS ON WHEELS is a digital Akestam Holst, Stockholm created campaign where you can take live pictures of pigs, Santa's little helpers and other Christmas elements. The photos are then sent as real Christmas cards to friends and family. A live camera moves between different living motifs which allows you to take an endless variations of photos. You can also"choose to be the driver of the "train" and decide what should happen in the live surrounding. People from all over the world can send Christmas cards to anyone in the world from the site.
VIEW THE CONCEPT How much can you say on a tank full of fuelA blanket solution
Leo Burnett Johannesburg and the Salvation Army get together to help the homeless
VIEW THE SPOT PLAY THE SPOT Transforming Adidas
Sid Lee Amsterdam has created a virtual 3D world for Adidas Originals the Adidas Originals Neighborhood, that will expand out of a real-world collection of sneakers. Frame did this spot to showcase these shoes. Frame did the modeling, lighting, shading and animation of all 5 shoes in 3D. Produced in HD
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The spot features Chrysler's flagship 300 vehicle, local Detroiters who call the city and its surrounding suburbs home including Detroit Lion's Ndamukong Suh and a poem written in 1917 by Edgar Allen Guest, a poet laureate of Michigan during the first half of the 20th century. The featured poem in the spot, "See It Through," speaks to the determination and resolve of Detroit and its people, reminding us all that the best thing to do when dealing with adversity is to face your problems head on.
VIEW THE SPOT Aussie cricket team declare 'Not on our watch"
As Indian cricket fans plan massive celebrations for an expected win in the Vodafone Test Series between Australia and India, the Australian cricket team remain quietly confident that it will not happen "on their watch"
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The average Israeli woman finds herself constantly let down by her man's lack of sensitivity and sophistication, to the extent that he is represented by a gorilla. Luckily for her, the feminine chewing gum 'Almah' provides her with a moment of elegance, which she otherwise lacks in her day-to-day life. Agency: BBR Saatchi & Saatchi Tel Aviv
VIEW THE SPOT How IKEA delivered career instructions
Career instructions were printed and placed inside the famous IKEA flat packs. Customers literally delivered the mailer to themselves. They could then also share it with friends and family. Not only did it talk directly to those who love the brand, it created a whole new media channel - the flat packs themselves.
VIEW THE CONCEPT The plight of the homeless for Youth off the Streets
JWT featured homeless people in their quest to raise community awareness of the plight of homeless people
VIEW THE SPOT TV goes underground
Inbrax, Santiago goes underground with a print and outdoor campaign
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Headline and copy text (in English) in this ad from La Familia, Santiago : More speed, more fragile. Respect the speed limits.
VIEW THE AD Don't cock up the pronunciation
An outdoor campaign from BETC, London to reintroduce Cockburns Port to the British public. Despite the spelling the correct pronunciation is Co-burns.
VIEW PORT GLASS OUTDOOR VIEW TORN PAPER OUTDOOR VIEW PIXILATED OUTDOOR Join Barcardi at the party
It's a holiday party time online thanks to Bullet, the boutique production agency led by producers Oscar Thomas and Patrick Oliver, who teamed with digital agency Blast Radius and production/design studio Fake Love to create "Unwraps the Night," a one-of-kind 360 degree video party experience that for the first time ever is personalized with Facebook integration.
VIEW THE CONCEPT Turtle Beach takes kiwi gamer into real war zone
To demonstrate that their audio systems 'Take you there', Turtle Beach, market-leaders of the gaming headset category took a 24 year-old Kiwi gamer named StatiC (real name Phil) to a real warzone - Iraq.
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Bamboozle floors are made with Bamboo, which makes them tougher than anything else on the market. Cooch Creative, Perth were asked to create a TV campaign to reinforce the looks and strength of the product. The client didn't mind doing something a little different and we were happy to oblige.
VIEW THE HEELS SPOT VIEW THE DOMESTIC SPOT Not fit to drink
To help promote the exhibition 'Future of Water' at the Science Gallery, Dublin, The Social House challenged the people of Dublin to consider where the future of water in the city may come from, if all predictions are correct and water gets so valuable and scarce.
We created the worlds dirtiest water cooler in the gallery and invited people to come in and drink fresh canal water along with shoes, fish and old whiskey bottles. We then branded the water and made it available in local restaurants and cafes. VIEW OUTDOOR
A clever and witty approach by the Polish Room, Australia to showcasing the new 'Python' range in the Sarah Conners' handbag line.
VIEW THE SPOT Don't turn a night out into a nightmare
It's the year 2011 and digital cameras, cell phones, and the evolution of social networks have made our lives open for all to see. This often puts the reputation and integrity of individuals at risk, especially when photos are taken at night, in bars and clubs.That's why Norte Beer via Del Campo Nazca Saatchi & Saatchi, Buenos Aires has created the first intelligent beer cooler, which not only keeps your beer at the ideal temperature, but can also detect camera and cell phone flashes, reflecting back a powerful flash that instantly destroys the photo. Thanks to its 4 sensors and 4 flashes, the cooler is able to give 360-degree protection, keeping anyone nearby safe from the threat of cameras and social network tagging.The beer coolers were distributed throughout the main bars in Northern Argentina.
VIEW OUTDOOR When super heroes lose their way
Simple but clever. Even the sharpest vision weakens with the age so says Mjolk Helsinki.
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DDB UK is celebrating Christmas spirit this week by embarking on the second phase of the Give in to Gu campaign, which first launched in May 2011.The agency has created a new festive stand alone 10' TVC designed to showcase a new range of temptingly tasty Christmas products by Gu. The assortment consists of giant baubles (Gu Splendidly Sumptuous Cherry & Chocolate Bauble and Gu Gloriously Glam Raspberry & Chocolate Bauble), packs on mini baubles (Gu Fantastically Festive Cherry & Vanilla Cheesecake and Gu Deeply Decadent Raspberry & Vanilla Cheesecake Baubles), plus the ramekin range in limited edition gold and silver packaging.
VIEW THE FIRST SPOT VIEW THE SECOND SPOT We know someone who wants a toilet for Christmas
No one thinks a toilet is a perfect holiday gift until they need one. Oxfam America is encouraging people to gift better this holiday season by giving charitable gifts from OxfamGifts.com. Because no matter what all the latest "it" gifts do, nothing beats helping people in need. The Gift Better campaign, created by Energy BBDO with the help of famed illustrator Jessica Hische, is driven by cheeky headlines that are brought to life in a warm and whimsical way through illustration, designed to poke fun at trendy gifts. Actress Scarlett Johansson lends her voice to an animated television spot that further demonstrates the idea that compared to the standard holiday fare, gifts from OxfamGifts.com keep on giving.
VIEW THE SPOT VIEW THE TOILET AD VIEW THE SWEATERS AD VIEW THE PHONE AD VIEW THE WATER AD Pepsi Max pledges Bromitment to the lads
Pepsi Max introduces Bromitment. A pledge, promise, obligation to be there with your mates, to participate in any and all shenanigans that may go down.
This fully integrated campaign - including TV, web, Radio promo, Juice TV promo, even a brand Ambassador - encourages guys to go online and 'bromit' to 3 of their best mates. VIEW THE SPOT Avoid the Walk of Shame this Christmas
DDB UK reveals a new Christmas video for Harvey Nichols today, which drops audiences into the embarrassing reality of the morning after the office Christmas party: the dreaded Walk of Shame.
VIEW THE SPOT This year it's a jumbo cow parade
Promotion from Propague Brasil for Cow Parade
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The David & Goliath spot features Harold, a now retired ice cream man as he is awoken in the middle of the night by a prophetic moment. Something has happened in the world of ice creamâ¦something big. The spot ends with our product, the Hand-Scooped OREO Cookie Ice Cream Sandwich, as the answer to his vision. It's the biggest thing to happen to ice cream, ever.
VIEW THE SPOT It's just an act offstage
You learn about a film from the trailer. And about a theater play?
Priroda, Russia introduce a new LIVEtrailer! This is promo for Moscow theater called Playwright and Directing Center. With real actors and real people(in real cafe) who really knew nothing about this way of promotion. VIEW OUTDOOR
Staff Brasil campaign for the new Princesa's Light Bread. Low fat, low calories.
VIEW THE TRAIN AD VIEW THE SAW AD Drink at the water table
Water Needs Trees is small scale ambient released in July 2011 by Creative Juice Jakarta , during the event "Thanks to Nature"and "International Year of forest 2011".
VIEW OUTDOOR Look up in the sky! It's Santa
On Thursday, December 1, Santa arrived in Downtown Calgary. He did so by literally dropping 30 stories from 8th Ave Place to kick off the holiday season downtown.Ambient created by Rare Method, Calgary
VIEW OUTDOOR Everyone takes a trolley
New Engen commercial 'Trolleys' directed by Egg Films' Terence Neale (Humanoid) for Draft FCB Cape Town.
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