Seen and noted
Collaborating with History Channel for the second time this year, METAphrenie has delivered a new promo and show open for the high profile movie event "Gettysburg." The two hour special, Executive Produced by Ridley Scott and Tony Scott,
VIEW THE SPOT Presenting the Imaginarium
Marketing directors/managers are bombarded with new shopper marketing outfits and offerings in standard presentation formats. Y&R Johannesburg realised the need to breakthrough \'death by powerpoint\' and deliver a more engaging business tool that cut through the clutter but also delivered information effectively. We developed a showpiece that brought the store to life visually through the concept of \'The Imaginarium of Extraordinary Ideas.\' A simple corporate folder unfolded to an extraordinary shopper experience. The design emulates a typical store layout and highlights how we could bring client\'s brands to life within it.
VIEW THE AD Our blood is their bloodWhat hit my windscreen?
Golf Digest wanted to create brand awareness at the region\'s biggest golf event. So, how does Memac Ogilvy & Mather, Dubai get golf enthusiasts to pick up the magazine?
VIEW OUTDOOR Ther's only one place to buy Larsen's
In this new campaign/promotion from Target St John's and Larsen, Atlantic Canada gets the chance to feel smug about the fact they're the only region in the country to carry Larsen's bologna, salami and hot dog products. The creative plays on the idea that having something this delicious (that other Canadians can't have) makes the rest of the country really jealous. So jealous, they're willing to go to extreme lengths to get hold of "the meaty jewel of Atlantic Canada."
PLAY THE HEIST SPOT PLAY THE TASTERS SPOT PLAY THE VENGEANCE SPOT The festival gets a guide
CANNES CASE STUDY: Every summer the Melbourne Writers Festival consumes the city with over 40,000 people wandering through the CBD between venues. JWT Melbourne saw a perfect opportunity to take the festival to the streets with an interactive book that brings the theme "Stories From Every Angle" to life.
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Carrefour's URL shortener Virou.gr has become a successful propagation of solidarity among Internet users. Developed by F/Nazca Saatchi & Saatchi,Sao Paulo
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The latest spot from Coors Light directed by Stephen Pearson in association with The Corner Store and Draft FCB,Toronto. Getting rave reviews and amazing feedback!
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PlentyofSyph is your one-stop syphilis shop. Start laughing, flirting and getting infected in seconds with sexy singles simmering with syphilis.Calder Bateman, Edmonton is the agency
VIEW THE GIRL SPOT VIEW THE BOY SPOT VIEW INTERACTIVE DETAILS Case Study: Let the whales live
Commercial whaling was banned in 1986. Today, whaling nations use a legal loophole of scientific research and continue to kill thousands of endangered whales for commercial use every year. The International Fund for Animal Welfare tasked JWT Melbourne with spreading awareness of this brutal slaughter.
VIEW THE SYDNEY HARBOUR STUNT VIEW THE SANCTUARY AD VIEW THE MINKE AD VIEW THE SEI AD
The Singapore Police Force through Saatchi Lab, Singapore demonstrate their courage, loyalty, integrity, and fairness.
VIEW THE CLIF SPOT VIEW THE COURAGE SPOT Vestel's 3D TV gets you into the action
Watching TV is one thing... but a 3D TV dragging you into the action of the movies is on a completely different page! In this series of spots we jump right into the action.
VIEW THE COWBOY SPOT VIEW THE NORTH POLE SPOT Don't bail out just yet
Wryly-observed reality collides with spectacular metaphor as comedy director Steve Saussey finds humour in the pain shared by all dads involved in teaching a teenage son how to drive. The message: don\'t bail out too soon - they still need your help.
VIEW THE SPOT AMP does a round up of your Super
Research shows that the average Australian has 3 different super accounts. That means many of us are wasting money on fees - but we still can't be bothered to go through the process of consolidation. Now there's an answer. AMP will do the consolidating for you. The commercial is the first in a series of new AMP product ads that Banjo has created for AMP.
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This spot from DDB Tribal Dusseldorf establishes Ebay as the ultimate shopping experience. It represents the universe of choices that appears when you arrive on the Ebay site. From one room to the next we follow our hero exploring the great variety of things. All beautifully shot in camera!
VIEW THE SPOT Case Study: Big Pond Adelaide Film Festival
The adolescence is a race that not everyone can win. Those who come in first, the ones who become men earlier, now can tell it to the world with their first Claro Smartphone. Agency: BBDO Argentina
VIEW THE SPOT You can drive but you can't hide
The idea from Fishgate, Cape Town is that, with C-Track vehicle tracking, your car is always visible. Nothing,not trees, bridges, tunnels or buildings can hide your car and these mysteriously vanish as the car goes by. Simple, beautiful and intriguing.
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In slang Egyptian Arabic, we use the word "net" to refer to "internet". Moreover, adding the pronoun "we" to any verb in the present simple tense will give us the prefix "net". Hence, Y&R, Cairo played around the prefix "net" giving the same meaning of "internet" sourced some verbs that reflect online activities such as meet, connect, learn and getting together.
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Loducca, Sao Paulo print for MTV
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McCann Erickson, London print ads continuing the theme "Priceless"
VIEW THE BALL AD VIEW THE BOOT AD VIEW THE SHIRT AD VIEW THE GLOVES AD VIEW THE SEEDORF AD Mars consolidates global creative with BBDO and DDB; TBWA axed
In a major global reshuffle, Mars, Incorporated has concentrated distribution of brand assignments between existing partners, BBDO and DDB, dropping TBWA and SapientNitro, who will conclude their advertising work on Mars brands by September, 2011.
However, SapientNitro will continue to work on digital strategy and support of the Mars corporate website. READ MORE It's time to get a new prescription
Duncan/Channon is launching its first brand campaign for John Muir Health today, including TV, interactive, print and outdoor.
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In collaboration with DDB London and recurring partner Sonny London Productions Director Emil Moller transforms a city girl into a living embodiment of Lipton tea's three ingredients: water, tea leaves and sunshine.
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A guy sells his car to propose to his girlfriend on national TV in this spot from 11.21 Sao Paulo
VIEW THE SPOT Right in the middle of the rag trade
This outdoor teaser campaign from Warehouse introduced New York City to our client's new brand in a fun way you'd never associate with real estate advertising. They work with developers, landlords, sellers, buyers and renters alike, achieving record-breaking results in each market. We chose attention-grabbing headlines and tagl ines that are all about winning, married with a sleek, definitively New York aesthetic.
VIEW OUTDOOR Stay out of jail stickerPlay pong in Stockholm
McDonald's via DDB Stockholm recently used an interactive billboard game in Stockholm called Pick n'Play to offer free food from a nearby restaurant. This was the latest in agency DDB Stockholm's innovative outdoor advertisements for the fast food giant.
VIEW INTERACTIVE DETAILS Yaris to the rescue
Badillo Nazca Saatchi & Saatchi Puerto Rico spot fro Toyota
VIEW THE FIREMAN SPOT VIEW THE AIRPORT SPOT Egg app is a big hit
This iPhone app for Swedish sandwich spread Kalles Kaviar not only tells you how to boil the perfect egg, it will put together a playlist that, when finished, means your egg is ready. (It's all so you can get your egg perfectly hardboiled to accompany the caviar). It's clearly a hit with caviar/egg lovers - the app has already has more than 50,000 downloads and is the third most downloaded in the free app section in the Swedish iTunes AppStore.Agency: Crispin Porter + Bogusky Europe
VIEW INTERACTIVE DETAILS The curiously strong awards
The Curiously Strong Awards are a tribute to the stars of your social network. Celebrate your Facebook friends with an Altoids Curiously Strong Award designed by EVB, San Francisco through the app on Facebook.
VIEW INTERACTIVE DETAILS The everyday, everyway Porsche
PorscheEveryday.com from Cramer Kassault, Chicago combines professionally produced videos and images with Porsche owner-submitted content, building a mosaic to showcase the many ways a Porsche is engineered for magic, everyday.
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