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Seen and noted![]() best director worldwide ... Noam Murro
AWARD NEWS
May 31, 2006 17:19 (Edited: February 17, 2023 04:19)
... and the best director 2006, worldwide ... NOAM MURRO.
Noam Murro had 5 spots featured in the last 12 months & 4 in the top 50. ![]() Rexona "Go Wild" - Lowe London ![]() Olympus "Cropped Photos" - Springer and Jacoby, Amsterdam ![]() Orange "blackout"- Mother London ![]() Skoda "Train" - Fallon UK best production company 2006 ....
AWARD NEWS
May 31, 2006 17:14 (Edited: February 17, 2023 04:19)
best agency worldwide 2006
AWARD NEWS
May 31, 2006 17:08 (Edited: February 17, 2023 04:19)
and the best agency worldwide for 2006 ... MOTHER LONDON.
The best agency is awarded by our rankings & is based on the number of featured spots on the site. Next year we hope to include print as well. (This year we didn't have a complete year of print submissions). GOLD! GOLD! GOLD!
AWARD NEWS
May 31, 2006 16:53 (Edited: February 17, 2023 04:19)
![]() The bestads GOLD Winners for 2006 are now on the main page. A line up of some of the most credentialed creatives in advertising have finalised this year's judging & the 6 gold award winners have been announced at our HUGE awards night. For a full list of judges go to the awards page. (Thankyou judges!) And the GOLD award winners are: ![]() Guinness "noitulovE" ![]() Sony Bravia "Balls" ![]() Carlton "Big Ad" ![]() Honda "Choir" ![]() Honda "Impossible Dream" ![]() Sky One "Simpsons" The absolutely amazing thing about the voting is that with 27 judges (!) "noitulovE", came out in front of Sony "Balls" by just 1 point!!! Fantastic result. So of course, we're exceedingly happy. For that matter, we're extremely happy with ALL of the GOLD & SILVER winners. Well done everyone of you & thanks again to the Jury. Now ... for those of you who are interested in the PSYCHOLOGY of awards. here's a couple of observations: If an ad comes out early in the awards year its got a much harder job to pick up a BIG award (eg. grand prix) than one that comes out later in the year. If something wins at a few awards, judges (even the best ones) are influenced & go ... yeah .. That IS good isnt it. It gains ground. The after-party "say-sorry card" from BWM (Sydney)
AUSTRALIA
May 25, 2006 08:13 (Edited: February 17, 2023 04:19)
![]() And a good time was had by all. I guess this comes under the heading of "self promo" print work? In any case ... very topical. To view , click ... HERE ![]() New Renault TV work from Publicis Paris & Les Telecreateurs. Used renaults for every occasion. Click here to view this spot ![]() We were going to feature this one a couple of weeks ago, but the lads have just finished this beautiful 60 sec cut & it was well worth the wait. Click here to view this spot Here's more of the Kilroy campaign from Saatchis Copenhagen![]() Here's the print / ambient work to go along with this week's featured spot "Meteor2". ![]() To view the print & ambient work for Kilroy Travels.... HERE New from Whybin/TBWA Melbourne![]() Pet food ... Not the easiest category, but here's a good one from Australia. Description: The use of human analogies demonstrate the many benefits of feeding your dog or cat Optimum. Creative Commentary: Optimum is a dfferent type of pet food so it deserved a different type of ad. So, no bounding dogs and curled up cats, but lots of product benefits. Click here to view this spot ![]() The latest from CP+B .... Now I can't remember exactly who or where, but Crispin Porter was just named "most creative agency" USA. So we have to keep an eye on what they're up to. Here's one of the new Miller Lite spots. Hey Stinky Moore ... I'm told you're now producing for CP+B. Is that true? let me know .... beamo@bestadsontv.com Click here to view this spot ![]() One of a series of 3 unique talking couches from Reginald Pike director Lena Beug. Click here to view this spot Mother's self promotion.![]() From Mother London: There was chaos. Employees as well as clients and visitors needed something to put show reels and leftovers from lunch in. After extensive research we had come to the conclusion that a carrier bag is a walking poster as much as a t-shirt and they can sometimes express a little about its owners personality. Many of us know what it feels like to have an embarrassing bag at a cool party, or to be seen with something like a super savers bag in an expensive store. And so, the Mother Uncarriable Carrier Bags were born. Bags you dont want to be seen carrying around. People went crazy for them. We were called up by magazines and shops, too. The fact that something so embarrassing could become so popular gave us even more confidence in the fact that some ideas go beyond common sense. To view more of the bags click.... HERE Guest Comments for the featured thedailypie.com spot
GUEST COMMENTS
May 24, 2006 09:25 (Edited: February 17, 2023 04:19)
![]() A few words from the director, Richard Hickey: Any similarity between this film and the Honda Choir commercial is purely coincidental. We started working on this film eighteen months a go. I guess through the influence of similar cinema, music and global events, two, even three completely different sets of people can produce an eerily similar piece of film. I am lying of course, but I would like to say that no cats were injured and the badger was already dead, a little warm but definitely dead. Link ------------------------------------ Click here to view this spot Guest Comments for the featured Olympus "Soup" spot.
GUEST COMMENTS
May 24, 2006 09:13 (Edited: February 17, 2023 04:19)
![]() A couple of words from the director, Miles Murphy ... With this being one of my first commercial spots I have to admit being a little nervous working with industry big guns. Luckily for me a good idea like this doesnt necessarily take a long time to shoot as this was one of two spots we shot on a single day. Link ------------------------------------ Click here to view this spot the age old debate - fold or scrunch.![]() The Sweet Shop continues to perform ... as does Clemenger BBDO Melbourne. This one's from a few weeks back, but it's well worth a look. Click here to view this spot The other Olay work from Saatchis London.![]() Last week we had some featured Olay print work from Saatchis London as well as Saatchis NY. Here's some of the other Olay work in the series from Saatchis London: Click here to view "Mrs Robinson" Click here to view "Fingerprints" Click here to view "Naturist" Anti-smoking ad for teens ... from Bent & Sedgwick Rd.![]() This one's from a few months ago, but well worth a look. (And we all know that PSA's are done for love & exposure.) One of two 30-second public service announcement ads. Aimed at kids ages 9-14, this is one of the first two spots in a new anti-smoking campaign from the Washington State Department of Health. Instead of the traditional approach of smoking is bad for you, these new spots take the tact of smoking makes you far less kissable. The PSAs equate smoking as being as appealing as putting a dead possum or coughed-up hairball in ones mouth. It is an anti-sex appeal message. and from the director - Chel White: This project was a wonderful opportunity to go to that surreal place where, left to my own devices, I tend to go. Click here to view this spot Guest comments for this week's featured NSPCC spot "Hands"
GUEST COMMENTS
May 20, 2006 04:29 (Edited: February 17, 2023 04:19)
![]() A few words from the director Ric Cantor, Outsider. The thing about dealing with such a delicate subject was getting a balance - it needed to be powerful, but not heavy-handed. We shot a very simple shot with the back of a man getting up from his computer as the doorbell rang (a creative from the agency kindly volunteered). We then shot a kid behind a sheet of latex lit from the side, coming in and touching the latex. We tried a whole load of different takes and chose the simplest, most passive take. We graded the latex shot to be full of contrast so the latex went to black and it felt like the child was coming out of total blackness. After putting the image into the computer screen, we had to find a sound that would haunt the viewer and this proved to be difficult. All the first few sounds we tried next to the picture were shocking, but it felt like a horror film and that the child was the monster of which we were afraid - completely the wrong message. So after a lot of searching we chose a very simple, eerie sound which I think leaves the viewer clear about the message. One man's campaign to take England to victoryNew work From Hasan & partners, Helsinki.From Devilfish London![]() Always good to see what CP+B are up to. Pretty much mandatory viewing. To view the spot click .... HERE New Marmite Squeezy TV work from DDB London.![]() Another great spot in the Love it or hate it theme for Marmite. There's some brilliant print work for Marmite featuring in the "latest print" as well. To view the spot click .... HERE New Coke Zero work from Sydney agency Kindred & prod co filmsmitAnother in the new In Demand series from Brooklyn Brothers![]() Clean & quirky CG work from Picasso Pictures for Saatchis LA as part of the USA launch for Yaris. Here's one of the series ... "Piggy" To view the spot click .... HERE Guest Comments for the featured Tango Balls spot
GUEST COMMENTS
May 12, 2006 21:41 (Edited: February 17, 2023 04:19)
A few words from CHI CD & art director / copywriter on this advert: The key in making this work was the director Jims idea of actually casting for the people that we needed to throw the fruit. With only one days filming we needed people with good arms, excellent fruit throwers who could be both extremely powerful and extremely accurate. You can see the devastation they caused on the shoot at http://www.swansea-res.org.uk/tv_advert.html and you can see the interviews of the disgruntled residents ... HERE New VW work from DDB London & Blue Source / BlinkPoltergeist - new from Clemenger Sydney![]() A new spot from Clemenger Sydney & Film Construction for Thredbo ski resort. To view the spot click .... HERE ![]() Toronto, ON, May 8, 2006 Macs Convenience Stores are encouraging teens to have a whack. Reginald Pikes Brian Lee Hughes & Bos Toronto team up for this late night infomercial style spot. To view click .... HERE Great new spot for McDonald's - from DDB Chicago![]() DDB Chicago & Noam Murro combine to make this new McDonald's spot. Dark, mysterious, compelling .... everything you don't expect from McDonald's. Although it looks like the burgers DO have side effects. I KNEW IT! To view the spot click .... HERE
A different look at the "Don't forget to switch off your mobile / cell before the movie".
To view click .... HERE ![]() Created for www.conversegallery.com The film was conceived from the very loose brief of a film being inspired by converse, LIFF adding their own fascination with ancient Japanese proverbs, and fanatical trainer collecting. The film was shot entirely on a digital stills camera, then brought to life in Flame by the kind people at Londons Triangle Post house to create the fantastical, frozen-yet-moving universe. To view the spot click .... HERE bestads AWARDS ... check your details!
AWARD NEWS
May 11, 2006 03:47 (Edited: February 17, 2023 04:19)
![]() the rankings shown are as of 9th may ...prior to this week's postings. as of MAY 31st we'll be announcing our AWARD WINNERS The Gold & Silver (& best ad) awards will be decided by our judges panel (go to the awards page for all of the info), but the best agency, best production co & best director will be decided by rankings - so CHECK YOUR DETAILS. the site ranks you according to featured work ... but some of our info could be incomplete, inaccurate, or just plain wrong. Also if your name has incorrect spelling on some featured work the site might think you're multiple people or production companies. Let us know & we'll correct any errors. Thanks. beamo. ![]() ![]() From JWT London .... This is featured in the "latest print". Go to that section for full credits. to see how it works .... HERE Interesting Outdoor Work from Clarity Coverdale Fury
AWARD NEWS
May 11, 2006 00:39 (Edited: February 17, 2023 04:19)
![]() MAMMOTH CIGARETTE LANDS OBIE FOR CLARITY COVERDALE FURY MINNEAPOLIS The Minnesota Partnership for Action Against Tobaccos QUITPLANSM services and Clarity Coverdale Furys 30-foot high cigarette grabbed the attention of OBIE judges who deemed it the best of the year in the public service outdoor category. Minneapolis, long known as a city rife with creative talent, placed a half dozen finalist in the competition this year but Clarity Coverdale Fury was the lone Twin Cities agency to walk away with the big prize. This marks Clarity Coverdale Furys seventh OBIE, which is viewed by most industry insiders as the crème de la crème in outdoor advertising. Its rewarding to add the industry accolades as a bookend to the kudos weve heard to date and for an idea that was so right for the client, says Jac Coverdale, Chief Creative Officer and partner for Clarity Coverdale Fury. Clarity Coverdale Fury worked in tandem with 3 Ring Scenic production company to translate the 8 1/2 x11 concept into the 30 plus foot high cigarette and ashtray that resides roadside at a key highway crossroads north of the Twin Cities metropolitan area. The location of the installation works as a great multiplier as it is on one of the most traveled routes that Minnesotans take back and forth to the North Shore, the family cabin or a large gaming facility in Northern Minnesota. Jim Landry, Art Director for Clarity Coverdale Fury oversaw the project insuring that the final product was true to the initial vision. This execution brings the kind of immediate payoff you need when your audience is traveling 70 miles an hour on an interstate. With outdoor you should always try to make it a quick and simple message. The snuffed out QUITPLAN services cigarette is unmistakable and definitely delivers for the client, says Landry. The oversized cigarette was installed in the middle of December 2005. Since that time more than 90,000 per day have laid their eyes on the oversized outdoor ad. The copy on the billboard is straight forward quitplan.com on one side and the QUITPLAN services logo and toll free number on the reverse, each directing Minnesotans to MPAATs services for help quitting smoking. Its big, yet simple and direct. And now you can add award winning. To view the print click .... HERE |
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