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Seen and noted
 In the Art Director's Club (ADC) call for entries for its 2012 awards show, DDB New York coined the "Keep fighting" battle cry as a nod to the pain and suffering endured on the path to create great work. In this yearâs 91st ADC Award on sale now, DDB New York and ADC continue to encourage creatives in every discipline via the "Keep fighting the good fight" theme, highlighting the unique obstacles each medium deals with, via colorful illustrated page dividers, because in the end, acknowledgement and an ADC Cube makes it all worthwhile.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD New Zealand design students take over Times Square To demonstrate the potential of ultra-fast broadband, Chorus, New Zealand helped 13 New Zealand design students stage an art exhibition in the world's biggest digital gallery, Times Square NYCVIEW THE CONCEPT  The latest work from M&Mâs out of BBDO New York. The brandâs new "Better With M" campaign launches today with a spot featuring Ms. Brown and Red.VIEW THE SPOT  This ad from O&M Delhi shows a young girl who is bored, discover the world that she can create with an Usha Sewing Machine. Shot in stop motion, this ad shows a dull city being converted into a colourful, exciting one as the girl creates a large variety of designs on various clothes and upholstery in her house.VIEW THE SPOT Follow Santa around Bangalore Usually, the jolly olâ man is known to come down the chimney but in this case it was a much longer journey. Documented on the Facebook page of Bates Bangalore, from start to end point.VIEW 17 DECEMBER OUTDOOR VIEW 21 DECEMBER OUTDOOR VIEW 25 DECEMBER OUTDOOR  Ad agency mcgarrybowen, NY teams up with Rock Paper Scissors, bicoastal editor Kirk Baxter to inspire the impetus to deliver innovative solutions for big problems in their new campaign "Powerful Answers." The campaign includes "Attendance,"granting a sick boy an equal opportunity to attend school with his classmates virtually through innovative robot technology. VIEW THE SPOT  TV spot by 358 Helsinki for MasterChef Finland's new season 2013. This season it's hotter than ever.Voiceover: Master Chef Finland on Nelonen in January.VIEW THE SPOT Ski where the treasure is Dick's Sporting Goods is on a mission to wake people up during the cold winter season and into the snow. Help four friends find their gear and get out onto the slopes. Get Winter Ready uses panoramas to create a scavenger hunt where users find clothes for chances to win an epic winter vacation of their own.VIEW THE CONCEPT Who's the manliest of them all The ten bold-tasting calories of Dr Pepper TEN is something guys really want. Deutsch LA know because they've done the research. The Like Report analyzes the millions of "likes" on Facebook to determine what men are "liking" most and provide hard data about how manly a given topic is. Users can test themselves on what ranks highest in the male universe, receive their own manliness rank and even challenge friends to determine who's the manliest based on their "like" history. VIEW THE CONCEPT Keeping the bride well groomed No matter what the story behind your stain, Ariel brings it to an end in this print from BBR Saatchi & Saatchi, Tel Aviv VIEW THE AD  The New York Lottery just launched their Multiplier family of instant games. To help illustrate how quickly your money can magnify, DDB, New York depict a piggy bank family in the midst of some serious growth.VIEW MATERNITY OUTDOOR VIEW ROMANTIC OUTDOOR VIEW TV OUTDOOR  As a part of the series of the international Google campaign, this was the Indian chapter. The story from BBH, India is that of a small town artist who uses digital marketing to revive not only his own business but saves a community from poverty and abandoning a centuries old art form of Tanjore paintings.VIEW THE SPOT  A young boy lets his imagination run wild while eating a bowl of Chocos for breakfast. He becomes part of a virtual game with the mascot of Chocos, trying to get hold of a bowl of Chocos and milk. Agency: JWT MumbaiVIEW THE SPOT  Based on the insight that all girls love a hero, Axe via BBH, London is planning to turn regular guys into real-life legends by sending them into space with the Axe Apollo Space Academy. VIEW THE SPOT Keep your calm keep your seat A new print campaign from CumminsRoss, Adelaide for Bearded Lady BourbonVIEW THE LAST SEAT AD VIEW THE SEARCH AD VIEW THE GENTS AD The Singapore Angry Wives club Housecleaning is seen as a 'necessary evil' and certainly not something at the top of people's minds. To create excitement and conversations, we used an interesting insight that women in Singapore wished their men could be more involved in doing the housework. Introducing the Angry Wives Club (AWC) a fictitious support group designed by Wunderman, Singapore where these 'frustrated' women can come together and find ways to rectify their situation. VIEW THE CONCEPT Sushi your way Maki-San is Singapore's first ever fully customizable sushi store. On their Kinetic created website, fun, animated messages can be sent to friends and family by choosing a dizzying array of animations and sounds.VIEW THE CONCEPT Magic turns the clock back 54 years This website presents french tv channel OCS Max's latest series, Magic City. Discover the dark and yet glamourous atmosphere of the series, taking place in 1959, at the Miramar Playa hotel. Agency: Hellokikimori, Paris VIEW THE CONCEPT Unlimited data turns Durant into dad Unlimited data changes everything. At least thatâs what the new "Unlimited" campaign from "Team Sprint" Leo Burnett and Digitas makes certain for NBA enthusiasts. Fans of the game who have Truly Unlimited Data from Sprint, the Official Wireless Partner of the NBA, have access to so much NBA coverage, they might experience some unusual changes. The :30 TV spot shows a husband and father morphing into NBA star forward Kevin Durant after staying up late watching NBA on his Sprint device. VIEW THE SPOT A car for the Man and Woman of Now Kia Australia has launched its first local Brand Campaign. Created by Innocean Australia, the campaign comprises two 45 second spots that will launch exclusively during the 2013 Australian Open - a property that Kia has proudly sponsored since 2002.VIEW THE MAN OF NOW SPOT VIEW THE WOMAN OF NOW SPOT  Over the past 8 years, Lambassador Sam Kekovich has fought unAustralianism at home, around the world, and even in pop culture. For the 2013 installment of Meat & Livestock Australia's much loved campaign, Sam battles with Lambnesia, a condition that makes him forget his Australian identity. The campaign also includes point of sale, social media, and integrated content collaborations.VIEW THE SPOT VIEW THE PRINT AD VIEW THE ONLINE NATIONAL LAMBNESIA TEST GAME  A young girl is getting dressed for a night-out. She enhances her breasts by filling her bra with tissues. But the other side of her attention-seeking nature reveals soon when we find out she has breast cancer.VIEW THE SPOT Not having a smartphone isn't smart Under the concept "You need a smartphone" Claro via Mayo Draft FCB Lima reminds us in a simple, fun and direct way the importance of having a smartphone. The four spots show young people what they are missing by not having a smartphone.VIEW THE ALBUM SPOT VIEW THE REVENGE SPOT VIEW THE TAGGED SPOT VIEW THE VIDEO SPOT Attendant talks tech for Techron Caltex sparks a smile in this new spot from Y&R South Africa's Cape Town office, shot by Velocity Films director Anton Visser. VIEW THE SPOT Stories from the world's greatest storytellers Indigenous Australians have been around for 60,000 years. Storytelling is not just a means of communication. It's a finely tuned art. This poster campaign is a celebration of modern indigenous storytelling.VIEW SHARON POSTER VIEW KOBI POSTER VIEW JOHN POSTER  The history of the Lincoln Motor Company in 30" from HudsonRouge, New YorkVIEW THE GLORY SPOT VIEW THE WISHES SPOT VIEW THE WISHES TWO SPOT  To encourage people to organize their journey home from the bar at the end of the night Irish International BBDO, Dublin did this spot VIEW THE SPOT The dangers of texting are wheel To demonstrate that you cannot drive and text at the same time, Irish International BBDO, Dublin created this ad VIEW THE AD DOugh REturned Nationale-Nederlanden, the biggest insurance company in The Netherlands introduces something new: Insurances. Not like the ones you know, but rock hard service promises like Insurance #1: 100% satisfaction with your car claim, or else 4 months premium back.Agency:JWT Amsterdam VIEW THE SPOT Keep them in Canada says Brazil The concept "Comedy Continentâ"expresses Latin Americanâs natural comedic talent to make fun of themselves. The film, via Wieden + Kennedy Sao Paulo, satirizes the Canadian hawks migration seeking the Latin American warm weather, showing their sudden behavior changes due to distractions they find when they get there.VIEW THE SPOT  As the fastest growing health club brand in the United States, Planet Fitness is known for a lot of things absurdly low prices, the Lunk Alarm, and most of all perhaps, for the Judgement Free Zone philosophy, which means members can relax, work out, and have fun without being subjected to the hard-core, look-at-me attitude that exists in too many gyms. In its first TV campaign for the brand since being awarded the business last summer, Red Tettemer, Philadelphia created "Gymtimidation," born from Planet Fitness' unique selling proposition of judgement free. VIEW THE HOT SPOT VIEW THE BURN SPOT  A true story on drug addiction, gang violence and alcoholism where Grey, Canada visualized the person's fall from grace and road back to recovery, thanks to the support and goodwill of The Salvation Army. VIEW BOTTLE OUTDOOR VIEW GUN OUTDOOR VIEW DRUGS OUTDOOR Imported message To prove that DHL Import Express is the safest choice when you need to import things quickly from overseas markets, Clemenger BBDO, Sydney took out an ad in the Shanghai Business Daily and sent it to small business owners in Australia. The ad (the only English in the entire paper) clearly stated that DHL would have a copy in their hands within 3 days. DHL Import Express then put their own import service to the test. All copies were successfully delivered within three days with a staggering 60% arriving on day two. The Chinese translates as: This message will be sent to Australian import customers, we hope you'll be doing business with them soon.VIEW THE CONCEPT The reason there's not 51 stars Team Sprint Leo Burnett and Digitas created the "I Am Unlimited" campaign to launch Sprintâs iPhone 5, which is the only carrier to offer customers Truly Unlimited data. The campaign paints a picture of today's mobile user smart, savvy people who push boundaries, question the status quo and want to get more from their mobile. VIEW THE SPOT Finding international talent Energize Amsterdam and ING Global launched a new HR social media campaign today to reach out to international talent. ING Careers has launched a social media campaign. On Facebook, potential future bankers face the challenge of explaining some key financial topics to children aged 7-10. Out of all the best answers, ING will create a unique childrenâs book about banking.VIEW THE CONCEPT |
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