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Seen and noted
 Using the parody of category advertising, these spot from Love Communications Sydney for Animal Liberation delivers sugary sweet images and authentic performances whilst presenting the serious facts of animal abuse in audio contrast. The result is a very powerful communication that leaves viewers questioning beliefs, and hopefully their actions. VIEW THE MUFFINS SPOT VIEW THE SUPERMARKET SPOT From the bottom of the bottleIs a doughnut money crazy? When you're halfway through a 10k run, what better motivation is there to keep going than the smell of freshly cooked doughnuts? Outdoor from BBDO Guerrero Manila VIEW THE CONCEPT Interupt the corrupt Corruption is a major issue in the Philippines and is seen by some as an unavoidable part of business life. Many people don't see the harm you scratch my back, I'll scratch yours.This ad for the Coalition Against Corruption shows the damage that this attitude causes and how corruption is holding the country back The Coalition Against Corruption (CAC) is an alliance of the business sector, civil society organizations, and the Church that fights corruption. Its mission is to implement and support counter-corruption projects in the area of procurement and delivery of essential public services. BBDO Guerrero Manila did the ad VIEW THE AD $10,000 outdoor billboard On Parramatta Road in Sydney's west, The Australian Outdoor Awards unveiled a most unusual grand prize for the best outdoor advertisement or campaign of the year. The massive billboard features 10,000 $1 scratch n' win tickets which will be handed over to the creative person or team responsible for the year's Best Outdoor advertisement. The 12 metre by 3 metre billboard has had to be especially built and will be guarded 24 hours a day to protect the prize which could be worth siginificantly more than the $10,000 to the winner. For more details head to www.outdoorawards.com.au VIEW THE BILLBOARD VIEW THE CLOSE UP VIEW THE CLOSE UP  To kick-off the CASSIES award show in Toronto, the audience of clients and agency folks, was treated to the following film created by DDB Canada', Toronto. The CASSIES is dedicated to recognizing, rewarding and improving the business effectiveness of advertising. VIEW THE SPOT  Jung von Matt Hamburg ensures your worries will float away if you choose the right bank. VIEW THE SPOT  DDB Chicago convinces Conan O'Brien to shoot a commercial for Sweden... and the Super Bowl. VIEW THE SPOT  Jeff Goodby of Goodby, Silverstein & Partners,San Francisco comes up with a clever way to get a name across in this spot for Hyundai. VIEW THE SPOT Guest judges: Scott Harris and Damien Eley, Mother London This week's guest judges are Scott Harris and Damien Eley, senior creatives at Mother, London. The pair began their careers at BMF in Australia. Next stop was Ogilvy, New York, where they spent four years. They moved to London to work at Mother three years ago and their latest offerings include a full-length musical for their client Pot Noodle and a dead dog as the spokesperson for the latest FRANK anti-cocaine campaign.It was fascinating for us to compare the ads from the Superbowl at the height of the dot-com boom where E*Trade proudly boasted it had wasted $2 million on their ad. Now they're dancing around the credit crunch and talking babies are always a safe bet... BEST TV It was fascinating for us to compare the ads from the Superbowl at the height of the dot-com boom where E*Trade proudly boasted it had wasted $2 million on their ad. Now they're dancing around the credit crunch and talking babies are always a safe bet. Funny babies, though. Monster.com is definitely better for us, however. A surprising and original gag, beautifully shot and its simplicity would have stood out. BEST PRINT The good old shoe deodoriser brief. Nice and simple ad without being overly inspiring. It was really hard to give a second place but the Aspirin ad just scraped through. BEST OUTDOOR Hate to give the award to the ad with the bum cheeks in it but it seems a nice solution for the product, TV6. It's a relevant demonstration and we're sure the media departments are still having nightmares about it. It was a close call between Rimmell and NZ House&Garden for second but we're going to give it to the mini billboards making people feel guilty about their crappy houses. We liked the thinking behind being able to tailor each ad to its specific environment.  JEH United Bangkok shows how Lolan Aroma Color Cream can change a girl's life and dreams. Directed by Thanonchai Sornsrivichai from Phenomena. VIEW THE SPOT Stink lines Stop shoes smelling with Scholl shoe deodoriser. A new print campaign via DDB New Zealand. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD It's not as black as it seems A series of viral spots from Saatchi & Saatchi New Zealand advertising the new tiny Sanyo CG9 camcorder. It's very... tiny. VIEW THE SKYDIVE SPOT VIEW THE BIRTH SPOT VIEW THE BIRTHDAY SPOT Paper hat 99 Auckland were tasked with creating a full page Super Liquor press advert that would stand out from the rest of the retail crowd. They decided to go completely left field and print a free Super Liquor paper hat, which had the product all over it. The advert created quite a buzz, and despite initial worries it would fall apart, a hat made of newsprint works a treat. VIEW THE AD Send the money for what you want In this Poster Campaign from Lonsdale Saatchi & Saatchi, Port of Spain monetary symbols were matched with what research has verified to be the most frequent reasons to send money back the Caribbean as remittance. The result, a hybrid iconography that transcends languages and cultural identities. VIEW THE HEALTH AD VIEW THE SCHOOL AD VIEW THE SHELTER AD  The headline reads: Seventeen percent of adult Canadians think this is a perfume ad. Print campaign from TBWA Vancouver VIEW THE PERFUME AD VIEW THE JEWELRY AD VIEW THE WATCH AD  NFL spot directed by Joe Pytka and featuring Usama Young from the New Orleans Saints and his dad. VIEW THE SPOT  BBDO New York's humorous Super Bowl spot for Monster.Com. Directed by Daniel Kleinman. VIEW THE SPOT Wrong on Target Target is a consumer rights TV show. Each week different tradesmen are invited into homes that have been set-up with hidden cameras to see how well they work when unsupervised. Occasionally what gets caught on camera shouldnât get caught on camera. Colenso BBDO Auckland ran this radio ad to promote Targetâs 10th anniversary special. PLAY THE SPOT  To promote the new extra wide angle lens cameras for the Leica Shop Demner, Merlicek & Bergmann, Vienna delivered these print ads VIEW THE WOMAN AD VIEW THE BACKPACK AD  It takes a lot of confidence to buy a car as this Super Bowl spot from DDB Chicago shows. VIEW THE SPOT  The Perlorian Brothers direct this Super Bowl spot for Goodby, Silverstein & Partners, San Francisco that offers free breakfasts at Denny's. VIEW THE SPOT Teddy in a tux Harvey Nichols' gift section has on offer some of the most desired gifts. The task for Y & R Dubai was to encourage affluent consumers to shop for their special someone before Valentine's Day. VIEW THE AD  Goodby, Silverstein & Partners, San Francisco is behind this Super Bowl spot that offers free Doritos to the office. VIEW THE SPOT  Crispin Porter + Bogusky remake the classic Mean Joe Greene commercial for Coke Zero and the Super Bowl. VIEW THE SPOT Their eyesight your gravesite India has the largest blind population in the world. The aim was to help build awareness and substantially increase eye donation. Traditionally, the more educated you are, the more open you are to organ donation. That's why Y& R Dubai aimed the communication at higher earning adults and educated youth in metropolitan cities. VIEW THE BOOK AD VIEW THE MAKEUP AD VIEW THE MOVIE AD They can hold that pose all day To launch the Fall/Winter 2008 collection and inform trendy and affluent consumers that they can spend an entire day doing a lot more than shopping at Harvey Nichols. Like beauty treatments and dining. Print campaign from Y&R Dubai VIEW THE 0300 AD VIEW THE 1105 AD VIEW THE 1245 AD  Alec Baldwin takes behind the scenes and explains what really happens in the television industry in this Super Bowl spot from Crispin Porter & Bogusky Boulder VIEW THE SPOT Just fill in the colours Xerox has developed technology that helps deliver the richest colour printouts in the world.Y&R Dubai challenge was to develop a campaign that would illustrate this high quality colour output for Xerox colour printers in a very competitive category. The campaign was primarily targeted at administrative heads, key decision makers and small business owners. VIEW THE IRELAND AD VIEW THE JAPAN AD VIEW THE NORWAY AD There's always TV to take your mind away Shizuoka Broadcasting is a local TV station offering many local and regional programs. This Dentsu Tokyo commercial is the second ad in a campaign, and it illustrates how TV programs can be life-savers in awkward social situations. VIEW THE SPOT No guarantees from this genie In Argentina, although you have the money, you will still need a guarantor to be able to access to a rent. Usually all the people you know will have a creative excuse to avoid that place... even EuGene, the first gene that will not fulfill your wishes! BBDO Argentina created the Spanish language site. VIEW THE SITE Last resort We're a young creative team who'd do alomst anything to keep doing good work together. While you're reading this could you please give us a job? VIEW THE TRADE AD Get out of bedNothing gets guys out of bed in the morning faster than the breakfast drink Primo Extremo. Except perhaps a full bladder. PLAY THE DRIP SPOT PLAY THE POURING SPOT PLAY THE TINKLE SPOT « First « Previous Next » Last » 7 of 7 |
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