Seen and noted

As chief creative officer at Draftfcb New York, Michael Simons is responsible for leading the agency's creative assignments across its client roster which includes Kraft, United States Census Bureau, Fisher Price and Pinnacle Foods. Michael joined the New York office in November 2008 after serving a dual role as regional creative director for Draftfcb in Asia Pacific and executive creative director/MD of Draftfcb Sydney.

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My favorite, of course, is the latest ludicrous installment from Skittles. It's just a crazy piece of thinking, celebrates the product and, I suspect, will stand out in a crowded ad break. Unimpeachable credentials....

BEST TV
I've noticed that Judges in the past have begun by saying something like "I didn't really like anything..." but I think I got lucky this week. There are some nice spots here.
My favorite, of course, is the latest ludicrous installment from Skittles. It's just a crazy piece of thinking, celebrates the product and, I suspect, will stand out in a crowded ad break. Unimpeachable credentials.
I also very much liked the Slam Dunk Sprite spot.

BEST PRINT
Thank God for the Juicy Fruit ad. I was ready to wheel out the "I didn't really like anything..." line. Mr Eastwood and Mr Harricks combine to great effect... again.
If pushed to name a runner up, I guess I'd go for the Ansell glove ad. But geez, why didn't they make a damn cup with the finger holes instead of getting the junior art director to do the re-touching?

BEST OUTDOOR
I didn't really like anything. Damn it. I was hoping to not have to use that line. The Ambi Pur nose / Toilet visual is a bit of a fudge to my mind. I so wanted to like it because it's such a simple visual but hmmmmm, it's not quite working for me. The Meiji Milk doors are a good use of the space but I wish they hadn't put a different athlete on each door - if it had just been the Sumo, I would've liked it more I think. The aging Billboards are solid but nothing special, the AAA Malcolm McLaren poster way too freakin' complicated, the Faber Castell 'A bicycle rider at night is like a word in a book' got lost somewhere in translation and the Vline jazz poster, whilst well executed, seemed pretty familiar to me.

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As chief creative officer at Draftfcb New York, Michael Simons is responsible for leading the agency's creative assignments across its client roster which includes Kraft, United States Census Bureau, Fisher Price and Pinnacle Foods. Michael joined the New York office in November 2008 after serving a dual role as regional creative director for Draftfcb in Asia Pacific and executive creative director/managing director of Draftfcb Sydney.
There were many highlights during his 10 years in the Sydney agency, including: winning Nike and introducing the client as a principal sponsor of the Sydney Olympic games, winning Harley Davidson and Panasonic, launching AOL in Australia, relaunching WHO magazine, and winning and working with Greenpeace.
Prior to joining Draftfcb, Michael was a creative director on the Nike account at Wieden & Kennedy in the U.S. Among the notable campaigns he created there was 'Roo Boy' for Nike Australia, which won Best Campaign two year's running at the Australian AWARD awards.
Having secured the Nike business upon his return to Australia with Draftfcb, The New York Times' annual 'Year in Ideas' issue singled out his Nike 'Ban the Boot' campaign as a "groundbreaking display of corporate jujitsu".
Throughout his career, Michael has globe-trotted between New Zealand, Australia, the U.K. and the U.S. Other agencies he's worked for during that 20-year period include D'Arcy, KHBB and Y&R.