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Seen and noted
 A campaign from TunnelBravo Mesa to launch the new company and it's glostick insert lures to the fishing market.VIEW THE BBQ AD VIEW THE EAT AD VIEW THE FRESH AD Hope your teeth don't need a transfusion Don't let your gums bleed to death proclaims these ads from Grey Bucharest .VIEW THE BLOOD DONOR AD VIEW THE BATTLEFIELD AD VIEW THE EMERGENCY AD See water and breathe Saatchi & Saatchi Switzerland and BBR Saatchi & Saatchi Tel Aviv have joined forces to create a new print campaign for Otrivin with Sea Water.VIEW THE OCTOPUS AD VIEW THE CRAB AD VIEW THE SEAHORSE AD Wrinkles disapear as you go russian by To demonstrate the power of Olay Total Effects in removing fine wrinkles from skin, Saatchi & Saatchi Russia developed a special poster to be displayed in shopping malls. As you approach the poster you see the word 'wrinkles'. As you pass it, the 'wrinkles' disappear to be replaced by the Olay Total Effects branding.VIEW OUTDOOR Jinx links to beer Beer has been jinxing English football since we last won the world cup in 1966. So Hoffman & Voight London have produced a range of beermats for the Real Cider organisation urging people to drink real cider during the world cup in the interests of the England team in South Africa.VIEW MUG OUTDOOR VIEW FAN OUTDOOR VIEW REVERSE OUTDOOR Out of the dark into the white Canvas Cape Town promotes Expert Whitening with this installation that triggers the ultra violet light- illuminating the person's teeth to a brilliant white.VIEW OUTDOOR A better cushion on the snail trail To demonstrate the soft cushioning abilities of New Balance Abzorb technology, we designed clean, simple posters with an insight that runners could relate to. In this case, JWT Singapore featured the little creatures they encounter daily. The challenge was to incorporate them into the design and demonstrate the product benefit at the same time.VIEW SNAIL OUTDOOR VIEW BEETLE OUTDOOR VIEW FROG OUTDOOR McCup fever World Cup fever in South Africa as five friends and DDB Johannesburg prepare for the big day.VIEW THE SPOT  The work from GSD&M Idea City is part of the "Dads Win at Golfsmith" promotion which launches June 2 and runs nationwide.VIEW THE SPOT There's a mouse in the house An animated campaign through Wieden + Kennedy, London to raise awareness of The Guardian and Observer's World Cup guides, wall-charts, match day programmes, daily podcasts, minute-by-minute match reports and 32 sports bloggers from every competing nation around the world.VIEW THE SPOT Rock, paper, scissors in the digital age This ad via hasan & partners, Helsinki communicates that Helsingin Sanomat the leading newspaper in Finland has a digital twin at hs.fi/digilehti.VIEW THE AD  Condiment advertising often focuses on making great food taste even better. Cholula recognizes that more often than not, most of us are only capable of average fare. What we need is a sauce that rescues our average cooking, and take it to new gastronomic heights. A sauce that adds more value than regular sauces do. These ads from JWT Singapore turn "rescuing food" into a visual pun. VIEW RAVINE OUTDOOR VIEW ARK OUTDOOR VIEW UFO OUTDOOR Kit Kat desk jockey JWT Sydney has created an Australian first with 80 hours of live online content at the Kit Kat promotional site. Holed up in an office is the Kit Kat Desk Jockey.VIEW INTERACTIVE DETAILS Roaming in Wyoming Barnhart, a Denver-based integrated agency, recently launched a new aggregated website, www.RoadTripWyoming.com, for client Wyoming Travel & Tourism. VIEW INTERACTIVE DETAILS  A soccer commentator remains with the neck stuck during a match in this spot created by Saatchi & Saatchi Bucharest.VIEW THE SPOT The paint whisperer "McDonald's Stories" is the latest campaign for McDonald's from BETC Paris. With 3 very different films "Father/Son", "Mother/Daughter" and "The model & the surfer" McDonald's pays homage to the diversity of its clients, and the multiplicity of their stories. A humane, simple vision of daily life in a McDonald's restaurant. Directed by the cinema director Xavier Giannoli.VIEW THE FATHER/SON SPOT VIEW THE MOTHER/DAUGHTER SPOT VIEW THE MODEL/SURFER SPOT Look what comes from your speedometre In most urban areas in New Zealand the legal speed limit is 50kph. Young male drivers perceive this as an arbitrary number and are more likely to set their own limit, at a speed that they are comfortable with for most of them that is about 60kph.They don't see the danger in going just a little over. What difference can 10kph make? Clemenger BBDO Wellington job was to re-educate drivers, that every km over the speed limit increases the seriousness of the consequences in a crash. VIEW THE AMPUTEE AD VIEW THE GIRLFRIEND AD VIEW THE CYCLIST AD Evil ice cream Grey Group Vietnam posters for Westcoast International Dental Clinic VIEW ICE CREAM OUTDOOR VIEW LOLLIPOP OUTDOOR  Talent, Sao Paulo created these ads for Elle magazine VIEW THE GREEN AD VIEW THE RED AD VIEW THE BLUE AD  These spots from MTV on air promos are the launch campaign for MTV's new show Warren the Ape, featuring Warren in search of a happy ending.VIEW THE AZIZ SPOT VIEW THE HARD TIMES SPOT VIEW THE JERSEY SHORE SPOT VIEW THE THE HILLS SPOT In the wrong place at the right time This is a campaign through hasan & partners around one ad that created a phenomenon. This happened simply because the ad was put in a newspaper in the wrong city.VIEW THE SPOT The free press will tell you the truth Text of confession.Tag line: People don't give themselves up.Only with a free press can the truth comes out.Agency DPZ, Sao Paulo VIEW THE JONG AD VIEW THE PINOCHET AD VIEW THE BUSH AD  The agricultural landscape of Manitoba was going to change. A new law lobbied into existence by a large Co-op was going to force small local farms out of the potato market. These farms have supplied farmers markets and local restaurants for generations.Poster from Cocoon, ManitobaVIEW THE PANDA AD VIEW THE TURTLE AD  The Enforcer's Car Protection Agency (ECPA) was created by SapientNitro Brisbane to send the message that Supercheap Auto is serious about people treating their cars right. To help get that message out, we had people dressed in ECPA uniforms hit the streets and put Car Clamps and issue Infringement Notices on cars that were dirty, dented or just plain mistreated.VIEW CLAMP OUTDOOR VIEW TICKET OUTDOOR  The challenge for Lew Lara TBWA Sao Paulo was to advertise sunscreen when people need it most: under the sunlight. The consumer almost never wear sun screen on a daily basis. The idea was to talk to him when least expected but when he needed it the most: during his time under the sun. We created a message that could only be seen on sunny days. Therefore, we designed a mirrored billboard that used the sunlight itself as 'ink'.VIEW OUTDOOR Scope 'See the person' Not-for-profit organisation Scope and Leo Burnett Melbourne teamed up with Aussie rock band Rudely Interrupted to help people 'see the person, not the disability'. Rudely Interrupted are the ultimate proof of this message, as 5 out of the 6 band members live with physical and/or intellectual disabilities. The music video encourages people to see the bands musical talent, and not the disability.VIEW THE VIDEO  Goldie's have acquired sunglasses with polarized lenses. which is nothing new... so thought of launching the collection in a most "un sun glass" way. highlighting the protection factor So Advertising Bureau & Consultancy, Kolkata downplayed the style bit. the results are good - around 44% of the collection has been sold within 10 days of the breaking of the campaign.VIEW THE AD  This new spot by Tomas Jonsgarden and Forsman Bodenfors, Stockholm shows that if something bad happens, IF will be there to help you.VIEW THE SPOT Customised ads for each demographic This is a series of sound spots and banners on Spotify for Restplass.no. By using this whole new way of selecting a message, depending on the users music choice, gender and location Bates United Oslo customized each ad, both the spot and the banner to the specific users choice of music. VIEW INTERACTIVE DETAILS  This is a manual video for our promotional tool, SMASH. It was a promotional tool designed by Hakuhodo Tokyo to make small Japanese guitar company famous. We built a campaign around this guitar designed to be destroyed including rock events where rock bands had to smash SMASH during their performance.VIEW THE IDEA  A man's plans for a romantic picnic go pear shaped when his partner fails to show because she's at the Garden City Sunday Sale in this spot from Cooch Creative, PerthVIEW THE SPOT How to become a cover girl Playboy has always searched out the prettiest women in the world traveling city by city. But to find the most beautiful girl in Argentina, Grey Buenos Aires made things simpler: castingplayboy.comVIEW INTERACTIVE DETAILS « First « Previous Next » Last » 6 of 7 |
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DDB Amsterdam spot for Centraal Beheer Achmea Insurance 
This Neogama /BBH, Sao Paulo spot encourages people to use condom
Headline in this outdoor installation from DDB Shanghai More Walking, Less Driving. 
Listen to what your house is asking for in this spot from Ogilvy Amsterdam 
Danger lies around the corner in these outdoor signs from Y&R, Bogota
Radio spot for the Chance Lottery from Gitam BBDO Tel Aviv 
Grey Group Vietnam outdoor for Pantene
A Chi & Partners, London spot for Argos