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Seen and noted

Smiiiiiiile!

 RADIO   INDIA    June 03, 2010 17:28 (Edited: June 03, 2010 07:28)
https://www.bestadsontv.com/news/../images/radioshot.jpgThese radio spots were created by Cheil Worldwide New Delhi to promote WB5000 digital camera which features a dramatic 24X zoom.

PLAY THE SMILE SPOT
PLAY THE CHEESE SPOT
PLAY THE HOLD SPOT

Right beer wrong country

 TV   BRASIL    June 03, 2010 01:51 (Edited: June 02, 2010 15:51)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/adcf3_0000.png?width=120&filewidth=400&fileheight=226&filetime=1275400800&image=s3://bestadsontv.com/thumbs/adcf3_0000.pngThe new Skol Talking Cans have arrived in Argentina so we are been told about it by F/Nazca Saatchi & Saatchi, Sao Paulo

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Design your own bottle

 INTERACTIVE   UK    June 03, 2010 01:33 (Edited: June 02, 2010 15:33)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29464_Picture_7_0.pngAKQA and Heineken launched a new customization project for people who prefer to hold self-designed bottles in their hands. If you feel you are creative enough to make a really stunning design, go to "Your Heineken" section on the official brand's website and feel like a real artist The tool provides visitors with a possibility to customize almost 100% of the bottle in 3D. They also can personalize the bottles with their photos and names, as well as add other images and features for finer decoration. A pack of 6 exclusive bottles can be purchased for €29.99 and be delivered within 15 days.

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Get a wave going

 INTERACTIVE   UK    June 03, 2010 01:31 (Edited: June 02, 2010 15:31)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29463_Picture_5_0.pngAs the ingenious title suggests, for the World Cup, Agency 'Lean Mean Fighting Machine' in London is bringing the mexican wave to twitter.Hopefully spreading in people's own twitter timelines as they change their profile picture, akin to standing up in a stadium to try and get a wave going (and hopefully not looking like too much of a bell end).An added incentive is this competition, people register a picture and tweet #twexicanwave to join the current wave. If someone tweets #twexicanwave without a registered picture it the wave breaks and a new one begins.On June 25th the people who were in the longest ever wave will all go into a prize draw for World Cup Final tickets.

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Cats and dogs aren't as tough as they think they are

 TV   AUSTRALIA    June 02, 2010 23:56 (Edited: June 02, 2010 13:56)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/07162_0000.png?width=120&filewidth=400&fileheight=226&filetime=1275400800&image=s3://bestadsontv.com/thumbs/07162_0000.pngAdvocate protects cats and dogs who aren't as tough as they think they are. A new TV campaign via JayGrey, Sydney.

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VIEW THE DOG SPOT

Bringing joy to Singapore

 OUTDOOR   SINGAPORE    June 02, 2010 22:12 (Edited: June 02, 2010 12:12)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/7f969.png?width=120&filewidth=320&fileheight=180&filetime=1275400800&image=s3://bestadsontv.com/thumbs/7f969.pngPublicis Singapore wanted to create an event where BMW fans could actively experience the brand and it's core foundation of Joy. So they created Asia's first ever 3D interactive building projection at Suntec City, Singapore. Over two nights they brought joy to life in a uniquely BMW way, using the most innovative technology to highlight BMW's brand purpose and new product range.

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Six contacts does it

 INTEGRATED   HUNGARY    June 02, 2010 20:10 (Edited: June 02, 2010 10:10)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/c1870.png?width=120&filewidth=320&fileheight=171&filetime=1275400800&image=s3://bestadsontv.com/thumbs/c1870.pngDjuice is the first Hungarian mobile operator which exclusively targets 15 to 26 year olds. In 2009, Leo Burnett Budapest created an integrated campaign to promote Djuice's competitive tariffs on calls, sms, mail and internet.

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Very considerate robbers

 TV   INDIA    June 02, 2010 20:04 (Edited: June 02, 2010 10:04)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/d7021_0000.png?width=120&filewidth=400&fileheight=226&filetime=1275400800&image=s3://bestadsontv.com/thumbs/d7021_0000.pngEven after the ever-increasing incidences of crime and terrorism, people were just not interested in the home security category. These JWT Mumbai creative ads tackle this without raising defensive emotional barriers with the serious message "Trouble doesn't come announced" and makes it intrusive with the tongue in cheek humour.

VIEW THE HOME SPOT
VIEW THE MUSEUM SPOT
VIEW THE NUCLEAR SPOT

It's all in black & white

 TV   BRASIL    June 02, 2010 19:53 (Edited: June 02, 2010 09:53)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/c1043.png?width=120&filewidth=320&fileheight=216&filetime=1275400800&image=s3://bestadsontv.com/thumbs/c1043.pngThe narrator reads a text of a story that is shown in the form of a cartoon in black and white. At the end of the story, the lettering is displayed asking the person to pay attention to the white parts of the same animations and then to follow a new story. At the end of this new story, it is explained that black and white are different stories thus explaining the two products Skip White and Skip Black, each specialists in washing their designated color. Agency: BorghiErh/Lowe, Sao Paulo.

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Don't burn another day

 PRINT   BRASIL    June 02, 2010 19:46 (Edited: June 02, 2010 09:46)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29491_100601_ADESF_Calendar.jpgAd made by Neogama/BBH, Sao Paulo for the Association For Smoker Awareness (ADESF), celebrating the World No Tobacco Day (May 31).

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A brush with torture

 PRINT   ISRAEL    June 02, 2010 19:39 (Edited: June 02, 2010 09:39)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29467_Dove_Heat_Brush.jpgDove Heat Defense Therapy System repairs and protects your hair from damage caused by heat styling.Ad from McCann Erickson, Tel Aviv.

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Clothes to dye for

 PRINT   FRANCE    June 02, 2010 19:34 (Edited: June 02, 2010 09:34)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29465_Dylon_Valentine_s_day_AnniversaryBAOT_0.jpgGrey Paris print ads for Dylon

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VIEW THE SECOND AD

Give up your pants

 OUTDOOR   USA    June 02, 2010 19:28 (Edited: June 02, 2010 09:28)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29494_YMCA_Fatpants_outdoor.jpgTo promote the effectiveness of the weight loss programs at the YMCA, Preston Kelly, Minneapolis started a fatpants drive. As more people lost weight and donated their pants, they were added to the outdoor boards.

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World Cup goes orange

 INTERACTIVE   NETHERLANDS    June 02, 2010 19:24 (Edited: June 02, 2010 09:24)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29462_Picture_2_0.pngIn order to promote the upcoming World Cup from a Dutch perspective digital agency Momkai were asked to design and build an online campaign for Nike. In essence the Nike Art Challenge consists of portraits of five young Dutch artists and the work they have specifically created for the project, based upon their love for football. Next to showcasing the artist's work Momkai enabled the visitor to vote for their favorite of the five. This way a challenge was born and with the implemented Facebook, Twitter and Hyves services the campaign was off to a running start via social media.

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Save the Earth on your computer

 INTERACTIVE   DENMARK    June 02, 2010 19:20 (Edited: June 02, 2010 09:20)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29455_Picture_1_0.pngTo help raise the green profile of Danish energy company SEAS, Denmark agency Zupa created this CO2 filter that allows you to reset your computer standby time to five minutes, which ultimately let you save up to 25kg of CO2 a year.

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The World Cup at the casino

 RADIO   AUSTRALIA    June 02, 2010 19:14 (Edited: June 02, 2010 09:14)
https://www.bestadsontv.com/news/../images/radioshot.jpgJamshop Adelaide has a created a series of radio spots reminding men why they shouldn't risk staying home to watch the World Cup on television, but rather watch it on the big screen at the Adelaide Casino.

PLAY THE RUBBISH SPOT
PLAY THE SALES SPOT
PLAY THE TALK SPOT

Building a fortune from scratch

 TV   NEW ZEALAND    June 02, 2010 01:04 (Edited: June 01, 2010 15:04)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/82aa7.png?width=120&filewidth=320&fileheight=179&filetime=1275314400&image=s3://bestadsontv.com/thumbs/82aa7.pngDDB NZ and Good Oil's Hamish Rothwell teamed up to show New Zealand just how good it feels to win on the all new Instant Kiwi.

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A no hip no hoper

 TV   GERMANY    June 02, 2010 00:21 (Edited: June 01, 2010 14:21)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/2c72a.png?width=120&filewidth=320&fileheight=197&filetime=1275314400&image=s3://bestadsontv.com/thumbs/2c72a.pngA German folk singer gets into trouble because his internet connection is to slow. The result is an involuntary, funny Hip Hop performance.Agency: Publicis Frankfurt

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Jumbo sized load

 TV   ARGENTINA    June 01, 2010 23:46 (Edited: June 01, 2010 13:46)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/c07ab.png?width=120&filewidth=320&fileheight=240&filetime=1275314400&image=s3://bestadsontv.com/thumbs/c07ab.pngNew work for VW from Vera Jacinta e Gabriel Dagostini in Argentina.

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Fenistill with match any skin problem

 PRINT   ROMANIA/ SWITZERLAND    June 01, 2010 23:39 (Edited: June 01, 2010 13:39)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29438_Burn.jpgSaatchi Romania & Switzerland have teamed up to create a new print campaign for Fenistil Gel. The campaign highlights how Fenistil soothes irritated skin from itching, burning and insect bites.

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And they lived happily ever after

 PRINT   UK    June 01, 2010 22:01 (Edited: June 01, 2010 12:01)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/Jun/tn_29432_GOLDILOCKS_72dpi.jpgThe new print executions from Denvir Marketing, Stirling, Scotland for Hall\'s \'Wee Willie Winkies\' bring the strapline "Dinner time, even happier ever after" to life, showing that even traditionally unhappy dinner times can have a happy ever after with Wee Willie Winkies.

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VIEW THE HANSEL AND GRETEL AD
VIEW THE RED RIDING HOOD AD

Double shadow

 PRINT   TURKEY    June 01, 2010 21:55 (Edited: June 01, 2010 11:55)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/files/print/2010/May/tn_29428_NISSAN_-_SHADOW.jpgTBWAIstanbul print for Nissan.

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Guest judge: David Guerrero, BBDO Guerrero/Proximity Philippines

 GUEST JUDGE /BEST AD OF THE WEEK   PHILIPPINES    June 01, 2010 16:27 (Edited: April 12, 2011 07:29)
https://www.bestadsontv.com/news/upload/David_GUERRERO.jpgThis week's guest judge is David Guerrero, chairman of BBDO Guerrero/Proximity Philippines.

The world cup is looming large over the summer. So this column will try to resist the temptation to descend into convoluted footballing metaphors. But the brief is to pick a winner and a runner-up in each category. And comparisons with sporting folklore will be hard to avoid. In the TV final for example it's come down to Dulux vs Sony. Dulux looks ballsy enough. It's a big project and ultimately compelling to view. Arguably, however, it's more fascinating as an execution than an idea. Which means Sony's 3D spot comes out a comfortable winner.

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Sorry, Grim Reaper

 TV   GERMANY    June 01, 2010 15:25 (Edited: June 01, 2010 05:25)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/a28e3_0000.png?width=120&filewidth=400&fileheight=228&filetime=1275314400&image=s3://bestadsontv.com/thumbs/a28e3_0000.pngThe Mercedes E Class can keep the Grim Reaper away as this spot from Jung von Matt, Hamburg demonstrates.

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CNN go beyond borders: the Berlin Wall Tape Art Project

 June 01, 2010 15:03 (Edited: June 01, 2010 05:03)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php/2c84a_0000.png?width=120&filewidth=400&fileheight=226&filetime=1275314400&image=s3://bestadsontv.com/thumbs/2c84a_0000.pngThe project marks the 20th Anniversary of the fall of the Berlin Wall, and comprises 8 Street Art Installations telling heroic stories of those who dared to go beyond the notorious divide between East and West. 40km of Go Beyond Borders Tape was produced to define the original position of the Berlin Wall, and information posters with QR codes lead the viewers online to share their own stories. Integration with Google Maps lead visitors to other installations and sites around the city as well as archive images and video material which brought them even deeper into the story. The action also marks the launch of CNN International's new slogan: Go Beyond Borders.

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