Seen and notedFighting cyber bullies online
Picture Protect, launched by Akestam Holst and Perfect Fools for Save the Children, tracks the online use of your photos as a means to help target abuse and misuse of personal photos on the web.
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A man is hanging from a cliff trying to save his life. He asks his friend to throw him a rope. The friend throws many ropes to him. Confused, he asks his friend which one to hold. His friend replies, 'hold the one I am holding'.Spot from JWT, Delhi.
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A box of popcorn and a choctop fight it out in the backstreets of Melbourne 70âs Kung-Fu style in this spot from Badjar Ogilvy, Melbourne.
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To help Dequadin Lozenges stand out in the crowd Ogilvy & Mather Malaysia created this poster campaign using one simple triangle shape, one simple colour and one simple message we often abuse our throats throughout our lives.
VIEW CARNIVAL OUTDOOR VIEW CONCERT OUTDOOR VIEW STADIUM OUTDOOR Embarrassing driving confessions
Volkswagen and DDB Stockholm encourage drivers to be brave and share with others their favorite driving tunes; no matter how embarrassing they may be, on Driving Track Confessions. Users enable the Facebook app, which connects to Spotify to pull their secret road tunes.
VIEW INTERACTIVE DETAILS Your chants to win the cup
It's a summer season packed with football so Umbro and Anomaly London created this football chants app to make sure your voice will be heard for club and country.
VIEW INTERACTIVE DETAILS Four'N Twenty stages a Scottish invasion
Clemenger BBDO, Melbourne has launched a campaign for Four'N Twenty's new Legendary Angus Beef Pies. Created by Julian Schreiber and Tom Martin, they unearthed a little-known fact that in the past, Scots have actually never been very welcome on Australian building sites. It's not personal of course, but merely the inevitable result of their uniform of choice - the Scottish kilt.
VIEW THE SPOT Big red fridge comes to town
Discover your Inner Morning Person in a cool new documentary from Seattle-based Creature for Seattleâs Best Coffee Iced Lattes. The campaign used street level installations to intercept people on their commutes, encouraging them to enjoy their mornings as they went about their daily business. Enjoy!
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McCann Melbourne and RID take the sting out of Vuvuzelas.
On the back of the International irritation over the disruptive sound of vuvuzelas, McCann Melbourne have created a topical radio commercial for RID insect repellent. PLAY THE SPOT
Sainsbury's and AMV BBDO are launching a new TV ad featuring Jamie Oliver, which aims to help the Brits make their summer holidays taste great, and to get them excited about barbeques, picnics, garden parties and lush summer evenings. The spot entitled Sainsbury's Summer 2010' launches July 1st on National TV.
The British summer is not here for long, so Sainsbury's believe everyone should make the most of it. This means getting outside, spending time with the kids, enjoying the warm weather, the long days and most importantly: eating lots of great tasting food. VIEW THE SPOT How to join the winery
One lucky consumer is a "tweet" away from a coveted wine prize: a 2-week apprenticeship at the Lapostolle winery in Chile, one of the world's foremost wine estates. Lapostolle has just launched "Uncork the Passion" via BFG Communications, a consumer contest that challenges wine lovers everywhere to express their passion for wine in 140 characters or less and adding the #lapostolle hashtag. Tweets can include pictures and videos. The winner will be decided by Twitter users and an expert panel of celebrity judges including Gary Vaynerchuk (Wine Library TV), Nick Fauchald (Tasting Table) and Andrea Leon (Lapostolle Winemaker).
VIEW INTERACTIVE DETAILS The phone shame eliminator
Is your antique cell phone causing you public shame? Help is available with Best Buy's Phone Shame Eliminator via Crispin, Porter + Bogusky, Boulder. Best Buy is a specialty retailer of consumer electronics in the United States and Canada.
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Arranged marriages are big in India. And matchmaking sites are the chosen medium for choosing brides and grooms. Consim is the market leader in this category. Its brand Bharat Matrimony is the No.1 matrimony site in India. To strengthen its portfolio, Consim recently launched via 1pointsize, Chennai, Privilege Matrimony, an assisted match making service for the busy executive. The idea being to provide virtual personal managers who will be with the exec from sifting thousands of profiles to choosing THE ONE. Consim was looking at an intriguing way of presenting the Privilege Matrimony story. We found one with the 'Hand' film.
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Isaiah Mustafa is back in the saddle again for Old Spice. Wieden + Kennedy Portland's follow up to their Cannes Grand Prix winning film.
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Multi-channel, all-action campaign from China's leading independent ad agency DMG Media, Beijing asking consumers if they're 'GTI Enough?'
VIEW THE SPOT Blow your own vuvuzela
San Francisco agency Pereira O'Dell is capturing the spirit of the 2010 World Cup with an iPhone app called the Pocket Vuvuzela. Download it to sound off at your local bar or seriously piss off your roommates. It comes in three languages (Portuguese, Spanish and English) and offers 32 Vuvuzelas wrapped in the flag of whatever country you feel like rooting for. Each time a ref makes a bad call (which has been a plenty) or someone scores a goal, you can blow, shake or press the horn to make it known.
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Del Campo Nazca Saatchi & Saatchi, Argentina created this outdoor installation for Andes beer
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The concept, developed by creative's David Bell, Mike Boswell and Kevin MacNamara, at MercerBell Sydney uses a humorous play on words to demonstrate the high level of care provided by the NRMA Motor Serve when servicing their clients' cars or in this case, their 'babies.' For this concept to be realised, twenty toddlers were shot as 'miniatures' then scaled up in post production. Real babies were composited into a wide range of traditional live action shots also consisting of 3D elements and high resolution stills.
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This is a premier spot from BBDO New York in AT&T's "Rethink Possible" campaign. It uses a metaphor to demonstrate that great possibilities are out there when you expand your boundaries and embrace discovery. This is the spirit that drives progress. This is the spirit that drives AT&T. Spot was created for movie theaters and will air in 3D next month.
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In a crowded and flashy market of jean ads, DL1961 aims to be a little different. Theyâve done so with print created by Fathom Communications New York and OOH that highlights a clear product benefit DL 1961's denim fabric won't sag or bag or lose shape because it's manufactured with unique stretch technology.
VIEW THE SKINNY ONE AD VIEW THE SKINNY TWO AD Join Bud at the Cup
This World Cup 2010 app created out of Grip Limited, Toronto for Budweiser lets users show their true colors and paint their Facebook pics with the flag of the World Cup team they support. Each photo then becomes part of a mosaic of the team's flag. The app was originally created for Budweiser Canada, but has now been adopted by Budweiser globally.
VIEW INTERACTIVE DETAILS An iPhone as a flashlight
Your iPhones become flashlights in this latest promotion for Xbox title Alan Wake via AKQA San Francisco. Users enable their webcams, turn off all the lights and then activate their flash phones to interact with the screen and access exclusive game footage.
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