7 UP holds a contest every year before the most successful Indian Premier League T20 Tournament begins where a team of 7 boys from all over Tamil Nadu, South India are selected to form the 7 UP Pattalam (Brigade) This brigade is made to play a match with the mighty Chennai Super Kings (One of the teams and the Winners of Indian Premier League T20 2010).
Owing to the huge success of the Pattalam campaigns in the last 2 years, this year the idea was to make the boys of 7 UP Pattalam to be literally superheroes who take on Chennai Super Kings.This film from BBDO, Delhi is set in a dosa stall in small town Trichy, Tamil Nadu. There is commotion happening outside a food stall as people are clamouring for dosas (South Indian Rice made Pan cakes). As things get heated up, our hero enters watch further to see how the action unfolds!
VIEW THE SPOT
Marshall's takes to the streets in these spots from GSD&M, Austin 
its an AD from Hama Egypt for charity by donating the Unused toys in each house to the ones that needs it
Words are learned. And habits as well. Visit the library says United Writers, Helsinki 
Fischer+bus Lisbon print ads for Portuguese sleep association
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