Seen and notedING: The Monster
"The monster that wouldnât let children go to school" is both a website and an interactive short film by ING DIRECT and UNICEF created by Ogilvy Madrid in which, if you want, you can play a main role.
VIEW THE CONCEPT Panera Bread: Anthem
Live Consciously, Eat Deliciously says Cramer-Krasselt for Panera Bread
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As the Arctic sea ice melts, the oil corporation giants of the world are moving in to drill and plunder the reserves that were once untouchable. This short film from DHM, London for Greenpeace's 'Save The Arctic' campaign imagines the consequences an oil spill would have on the fragile environment through a series of 2D animated transitions projected onto ice.
VIEW THE SPOT Breast Cancer Welfare Association: Paper Breast
Young women don't think they are risk of getting breast cancer until they grow older. This outdoor direct stunt from Leo Burnett Malaysia made them realize what they may have to resort to if they lose a breast.
VIEW OUTDOOR Samsung : Instant News Satire
They say that the Samsung Galaxy Note II is perfect for effortless and instant creativity. To prove this, ColensoBBDO and Samsung collaborated with the New Zealand Herald's legendary satirical cartoonist, Peter Bromhead, to demonstrate exactly what the phone is capable of, coinciding with its launch into the country. Every day alongside a top online news story, Bromhead drew the cartoon live on a Note II in front of readers on nzherald.co.nz. The campaign became New Zealand's first live satirical cartoon and went beyond the banner, to become part of the content.
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Following the launch of Domino's innovative film ordering service alongside pizza orders Big , London produced a popular TV commercial. Following the comments the ad got on Facebook and Twitter, we took the challenge of shooting 'live deliveries' for content, with the objective of increasing conversations and promoting the new service.
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Lifelounge, Melbourne via Transport Accident Commission Victoria wants you to slow down
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This Sunday Nando's Australia, via Banjo Advertising, Sydney, will launch a new campaign highlighting the latest phase in the restaurant group's eating interesting positioning. Shot by Plaza Films' Paul Middleditch, the commercials portray interesting conversations and situations that can happen when people take the time to stop and enjoy sharing a meal together.
VIEW THE ONLINE DATE SPOT VIEW THE GAY SON SPOT VIEW THE OLD GUYS SPOT Alfa Romeo: The Romance of Performance
CumminsRoss, Melbourne has launched a new campaign for Alfa Romeo, celebrating the rich history and bright future of the brand in Australia.
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Thanks to IKEA UPPLEVA you will get rid of unnecessary cords and cables. Get back space and who knows what more.Agency : JWT Warsaw
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The project was undertaken BY JWT, Gurgaon to encourage people to opt for individually-tailored holiday packages. This is because most Indians like group packages as they offer greater security. Therefore, the idea was hit upon to make them question this very belief about group packages.
VIEW THE KLU KLUX KLAN AD VIEW THE GUN LADIES AD VIEW THE CHILD PAGEANT AD VIEW THE BLOOD SPORT AD VIEW THE ANTI ABORTION AD VIEW THE FOOTBALL RIOT AD
This creative print campaign was done by CCZ Publicidade Brazil for Mundo Livre FM.
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Valege Lingerie can bring you together as this campaign from Marcel Paris and Publicis Espana shows.
VIEW THE SPOT Disneyland: Magic Moments Festival
Everyday is a top down day in the new Volkswagen Beetle convertible Agency: Deutsch LA
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Simple, fast and safe. PA Publicidade's Brazil campaign for Pao de Acucar
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BURO Turkey has made a new print campaign for IO Design
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Pagu Propaganda's Brazil new print campaign against smoking for Casa de Euripedes
VIEW THE LEAF AD VIEW THE ICE AD Children's Film Festival: Poster
Great films light up a child's mind with imagination and wonder literally firing up their neurons in a way Saturday morning cartoons never could. The Northwest Film Forum puts on the world's leading film festival for children, showing over a 120 world-class pieces of art, representing over 35 different countries. It's the perfect place to make children and their neurons equally happy. Agency: Creature USA
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD Anubhav Knife Store: Slices
Anubhav Khatri came to us with the usual client problem. 'I want instant fame for my store but I dont have any money.'Given that it was a specialized knives store, we told him to not do advertising. Rather spend some money on a unique set of visiting cards, which will work as advertising for him.
Eleven Brandworks, Mumbai presented him with the idea of visiting cards made to look like impossibly thin fruit/vegetable slices. So that , the cards would give a tactile experience of the quality of knives he was selling. A specialized store suddenly became known to a wider community and now anubhav bhai's shop is the place to buy quality knives from in Agra. VIEW THE AD
New print work out of Think Factory, Bangkok that show how effective the Spa Sponge Cloth is
VIEW THE COFFEE AD VIEW THE SOUP AD VIEW THE TOM YUM KUNG AD University of Engineering & Technology : Potable Water Generator
Mayo DraftFCB has created the first billboard that produces potable water from the air.
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A joyous celebration of tea, showing Yorkshire Tea's unique Yorkshire charm and infectious enthusiasm for a 'proper brew'. When teatime is called at a village cricket match, a Yorkshire Tea parade created by Beattie McGuinness Bungay, London erupts onto the pitch and the ultimate tea break unfolds.
VIEW THE SPOT The Fruit Shop: Fatty and the beast
The Fruit Shop can't compete with the budgets global fast food giants use to target children. But Wunderman Dubai can let the kids (and their parents) know life will turn out better if they eat at the Fruit Shop instead.
VIEW THE BEAST AD VIEW THE SHARK AD VIEW THE PIGMYS AD Health Promotion Agency: campaign
New Zealand's Health Promotion Agency wanted to use negative drinking statistics to remind New Zealanders to ease up on the drink this summer. So DraftFCB Auckland created stories about how such statistics may have come about using typical New Zealand summer drinking scenarios.
PLAY THE WINE SPOT PLAY THE BEER SPOT PLAY THE BOURBON SPOT Sony: Headphone Music Festival
In Shibuya, Tokyo, people who wear headphones (or wanted to try them) were treated to a one of a kind Augmented Reality Music Festival late last year, called the 'Sony Headphone Music Festival', which ultimately expanded to 'Headphone Music Festivals' all over Japan. Agency: Naked, Tokyo
VIEW THE CONCEPT Ultrabook: Ultrafashion
Advertising agency Grape Ukraine in collaboration with Intel prepared video-case for cross-platform project Ultrafashion. The objective was to attract a new segment of the target audience women, communicating elegance and style of Ultrabooks.
Grape Ukraine team has developed an application Ultrafashion, which was integrated in on-line store Rosetka. VIEW THE SPOT Habib's: Moto Reindeer
Christmas is a traditional festivity, therefore there's not a lot of room for novel marketing approaches especially when it comes to food. Habib's, the world's largest Arab fast food chain, wanted to innovate: it launched a turkey sfiha, combining one of the most popular snacks in Brazil with Christmas' most emblematic staple. But, how could we give a traditional spin to this novelty?
The legend says that Santa Claus flies around the world delivering gifts while driving a reindeer-pulled sled. In Brazil, fast food is delivered by motorcycle. Our idea was to mix motorcycles with reindeers to create a new species: the Moto-Reindeer. All deliveries of turkey sfihas in Sao Paulo were done by Moto-Reindeers during 2012's Christmas season. VIEW OUTDOOR Amnesty International: Tsunami
The arms trade kills 500,000 civilians a year. Help us regulate it says AI and TBWAPARIS.
VIEW THE AD National Geographic Channel: Meow
National Geographic Channel is now available in many languages, JWT India added a whole new dimension to what those 'languages' could be.
VIEW THE MEOW SPOT VIEW THE NAZI'S SPOT Allied Work Force: Lifesavers
The spot follows the dedicated Allied Work Force team responding to an unlikely emergency, with straight-faced determination. Action movie conventions are parodied with shots of the fleet in all their glory, large convoys of vehicles on the move, not to mention the scale of the rescue itself via 8com and Publicis Mojo Auckland.
VIEW THE SPOT Weed Weapon :Launch
Contagion New Zealand needed to launch a new weed killer for a little known brand called Kiwicare. Their target was the domesticated man. While he might help out with the washing, change nappies and cry during The Notebook, in his mind he's still all action.
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