Seen and notedEl Tiempo: Voice BankVolkswagen goes ElectricViastat Sport: The Great Bajen Prank
In an advert in the Swedish football magazine Offside, Viasat Sport celebrates all the Champions League winners, as well as the champions of its predecessor, the European Cup. But instead of Aston Villa in 1982, it's ... Bajen (!).
Bajen (or Hammarby IF as the football club is also called) has never been near a major European title. The whole thing is a prank from the advertising agency M&C Saatchi, co-founded by the Bajen enthusiast Patrick Dry. VIEW THE AD Lexus : Always Keep a Safe Distance
Always keep a safe distance is the message of these Lexus ads from DraftFCB, Johannesburg
VIEW THE CAT AD VIEW THE JUST MARRIED AD VIEW THE RIVALS AD For the Love of Music: The Story of Nashville
For more than 130 years, Nashville has evolved into the world's premier Music City. From the 1800s when the Fisk Jubilee Singers traveled across continents spreading their music, to Hank Williams, Patsy Cline, Johnny Cash and so many others. building the foundation of America's most vibrant music scene. Today, the evolution continues as artists like The Black Keys, Eric Church and Kings of Leon break new ground in the city they all call home. VML and the Nashville Convention and Visitors Corp created a one-hour documentary that tells this story in its entirety through the eyes of the musicians, songwriters, producers and artists who live and breathe the inspiration of this great city.
VIEW THE SPOT
The 90-second, feel-good spot from Advantage Y&R Namibia traces the impact of a contagious hug to demonstrate that 'giving a little goes a long way.'
VIEW THE SPOT McMillan's Childrens Books: Gruffalo's World
To mark the 15th anniversary of Macmillian Childrenâs Books beloved children's classic The Gruffalo, Aardman Animations collaborated with digital agency Distinction to design a new interactive online experience of The Gruffalo's world.
VIEW THE CONCEPT Brady Center Against Gun Voilence: Voices against Violence
This Unique McCann New York initiative devoted to curbing gun violence in America. Called Voices Against Violence (VAV), it centers on a website that aims at engaging Americans in a way that has never been done before: by converting individual voices into a visual identity called a voice signature, which is as individual as a fingerprint. And just as a written signature is added to a traditional petition, the voice signature is added to this oral petition against gun violence.
VIEW THE CONCEPT Beats by Dr Dre: Hear what you Want
37 year old Brooklyn Nets star Kevin Garnett hears what he wants in this Beats by Dre spot by R/GA, New York
VIEW THE SPOT
The holidays can be a time of joy and togetherness, but they can also be a time of stress, because of all the togetherness. In this new commercial from Deutsch LA, Netflix suggests that a solution to all the holiday-induced craziness is bringing the family together with some entertainment on Netflix.
VIEW THE SPOT
Foot Locker Europe and adidas Originals launch a campaign to promote the new adidas Originals Brooklyn Nets range thatâs exclusively available at Foot Locker. To launch the new range, an urban basketball court in West London was transformed into a late night party venue. AMV BBDO invited hundreds of Foot Locker's Facebook fans down to the venue with the promise of a huge celebration and the chance to meet a very special celebrity guest.
VIEW THE SPOT
Toshiba UK unveils its new advertising campaign created by McCann Enterprise to launch its latest tablet, Encore. The £4 million campaign spans TV, cinema, digital, and print activity, and will run across Europe in the lead-up to Christmas.
VIEW THE SPOT Kore: A Virus to Fight a Virus
AIDS is losing media coverage because infection rates have dropped in most countries. But in Haiti AIDS still is a public health threat. So Loducca Brasil wanted to put AIDS back on the agenda by spreading a message to fight AIDS in the same way that AIDS spreads: with a virus. A different kind of virus. A computer virus for the good.
VIEW THE CONCEPT FriskisSvettis: The Selfies
Instagram is flooded by selfies and the gym, fitness and training threads are probably the most "selfiest" places in the entire digital world. The members of gym chain Friskis&Svettis Stockholm are no exception. But what if we could turn their selfies into advertising?
VIEW THE CONCEPT Limited Edition Collectible Toys: Horror Toys
Limited Edition Collection Toys get an unusual treatment from ageisobar Sao Paulo
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD
Christmas time at the French premium pay TV channel CANAL+ means lots of irresistible programming for the holidays.Believers in the power of entertainment, BETC Paris and CANAL+ present "The Wise Man", the 2013 Christmas film
VIEW THE SPOT Cricket Wireless: Half is More
This holiday campaign from agency TPN, Cap Gun Collective and director Alex Fendrich uses a witty, helpful young man to communicate that Cricket is half the price of competitors
VIEW THE CRICKET SPOT VIEW THE TURKEY SPOT VIEW THE SLO MO SPOT Burger King: Anti pre-roll
Youtube ads are a highly effective way to reach young guys. There's just one problem: they hate them. So instead of making one, Colenso BBDO and Burger King made sixty-four.
Using analysis of media consumption, each pre-roll ad was written specifically to the videos most popular with BK's target market. Movie trailers, music videos, sports, comedians, compilations, talk shows and more. Sixty-four customised Youtube ads that acknowledged how annoying they were. The anti pre-roll campaign turned a media placement that consumers loathed into the perfect place to have a conversation. VIEW THE CONCEPT Financial Times: A Fighting Chance
World Child Cancer aims to help the 100,000 children who die needlessly every year from cancer in the developing world. Providing treatment, care and a chance to increase survival rates from 5% to 55%. They aim to give every child with cancer a fighting chance.Agency adam&eveDDB, London
VIEW THE AD
The images show athletes celebrating a goal with their team's shirts, but below, one can see the uniform of the Brazil national team, in an allusion to the fact that the Brazilian players in Europe will be putting on a show at the championships. Agency: Africa Brasil
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD Wells Fargo: The Stagecoach and the Snowmen
DDB California and Wells Fargo's new holiday campaign celebrates the magic of the season and tradition of gift giving with a new holiday tag line, "Wishing you a magical holiday."
VIEW THE SPOT Day Night Nurse: Dont be afraid of missing out
Grey London has enlisted the might of legendary comic book illustrator Neal Adams for an eye-catching, category-defying press, digital and outdoor campaign for GSK's Day & Night Nurse cold and flu remedies.
The campaign features six bold executions in Adams' distinctive comic style, accompanied by punchy headlines revolving around the concept of 'missing out'. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD
Itau, the Brazilian national soccer team and Fifa 2014 World Cup's official bank launched the film "World Cup Draw" which realistically recreates the official FIFA event in a production involving 500 extras and more than 100 advertising professionals. The film, produced by Agencia Africa, treats the tension and expectations that accompany the World Cup group raffle with light-hearted humor.
VIEW THE SPOT RAA Approved Repairer: Microscope
Approved Repairer has launched a new campaign, which sees the groups' trusted, respected and likable identity brought to life via kwp! Advertising.
Three somewhat surreal print executions highlight a simple truth... if you trust RAA, you can trust an RAA Approved Repairer. VIEW 'MICROSCOPE' OUTDOOR VIEW 'HOOPS' OUTDOOR VIEW 'WRINGER' OUTDOOR Pantene: Whipit
The Philippines ranks number 8 in the 2012 Global Gender Gap Report. But a recent survey by the social news network, Rappler, revealed that gender inequality is still prevalent in the country. The #WhipIt movement launched with this TV spot from BBDO Guerrero Manila to highlight the issue. Pantene urges women to leave unfair labels behind, and stay strong.
VIEW THE SPOT Guest Judge: Sergio Gordilho, founder, Agencia Africa, Brazil
GUEST JUDGE /BEST AD OF THE WEEK
WORLDWIDE
December 03, 2013 02:07 (Edited: February 17, 2023 04:19)
This week's guest judge is Sergio Gordilho, founder and creative lead of Agencia Africa in Brazil. In this week's selection of Best Ads of the World two ideas stood out for me in the TV bunch. If I could award gold and silver; gold would definitely go to the Christmas Harvey Nichols ad. READ MORE « First « Previous Next » Last » 5 of 5 |
Search blogMembersPast guest reviewers
Latest news
Blog categories
Blog archives
RSS feedVisit Campaign Brief for Australian creativeadvertising news |