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Seen and noted
TNT: Academy Award Ceremony Most exclusive destinations is the theme for Top Destinos Magazine created by AlmapBBDO Sao Paulo.VIEW THE WATERFALL AD VIEW THE ISLAND AD DCL/ Ogilvy & Mather: Bring Them Back Home 99% of ad agencies Christmas cards are flat and disposable. DLC/ Ogilvy & Mather Puerto Rico gave away one with a fresh approach, a black humor video with truthfulness. Filmed with real agency personal and their children, and inspired on homemade web videos of army men and woman that come back home after spending time away from their kids, this Christmas Video Card promotes our service dedication as well as our creative backbone.VIEW THE SPOT  Pembroke Corgi pups, British Shorthair kittens and a cheeky Tarsier are the stars of McVitieâs new 12 million pound advertising campaign, which launches Monday 3 February through Grey London, and celebrates everyday biscuit eating moments made that little bit better with a Digestive, Chocolate Digestive and Jaffa Cake. VIEW THE CRUMBLY SPOT VIEW THE CHOCOTLATEY SPOT VIEW THE ZESTY SPOT  A celebration of the beauty that lies within intricately ordered and engineered objects. From golf balls to accordions, we finally arrive at the Civic Tourer, where we show that through good design, the Civic Tourer can hold more than you imagine. Wieden+Kennedy, London is the agency VIEW THE SPOT KFC: MovieMatic KFC Russia is offering customers the chance to star in their own hit internet TV ad for the brand with the footage recorded right in the store. The adverts are uploaded to YouTube for Russians to vote on. A panel of experts will then choose the best to air on Russian TV. It's been made possible thanks to a machine called the MovieMatic, created by Amsterdam and Stockholm creative agency Perfect Fools, which devised the machine to direct, shoot, edit and post the footage to YouTube.VIEW THE CONCEPT Ster Kinekor Theatres:The Laptop Billboard Ster-Kinekor's Laptop Billboard proves that some things should only be experienced on the big screen.From FoxP2, South AfricaVIEW OUTDOOR  Sported is a charity that helps disadvantaged youths escape a world of drugs and crime by getting them involved in sport, putting them on the right path in life. It's not about turning them into sports stars. It's about giving them the life skills to take a positive step forward. To raise awareness of Sported's work, McCann wanted to demonstrate the transformative power that sport has on these at-risk kids.VIEW THE SWEAT AD VIEW THE BLOOD AD VIEW THE TEARS AD Asics: Gotta RunLearn for Life: Set Yourself Free Here's a good reason to not cut classes and stay in school. "Set Yourself Free" is a new commercial for the Learn for Life Foundation of Western Australia.VIEW THE SPOT  Award-winning creative leader Ari Merkin launches the :30 MetLife spot "Anthem," positioned to broadcast second-to-last before kickoff at Super Bowl XLVIII. The emotional :60 clip produced by Passion Pictures features the beloved cast of animated Peanuts characters as they discover MetLife Stadium, with the character of Schroeder playing a rendition of "The Star Spangled Banner" on the piano in the center of the stadium, enticing the rest of the gang to join him on the field.VIEW THE SPOT  The third but no means final installment of the ads by kwp! for South Australian Tourism Commission (SATC) has been launched. Following on from the highly successful Kangaroo Island, Let Yourself Go and Barossa, Be Consumed campaigns comes Adelaide, Breathe.VIEW THE SPOT  These Pepsi old timers get hyped for the Super Bowl half-time show. Agency: The Barbarian GroupVIEW THE SPOT  Budweiser's "A Hero's Welcome" makes one soldier's homecoming unforgettable in this Super Bowl XLVIII commercial via Anomoly.VIEW THE SPOT  Check out Bud Light's Super Bowl 2014 commercial following one guy who was truly #UpForWhatever. It's got Arnold Schwarzenegger playing ping pong; Don Cheadle and a llama named Lilly and Reggie Watts as a DJ in a limo. Agency: BBDO New York.VIEW THE SPOT Guest judge: Bob Shallcross, CCO, Moroch, Dallas
GUEST JUDGE /BEST AD OF THE WEEK
WORLDWIDE
February 03, 2014 21:19 (Edited: February 17, 2023 04:19)
 This week's guest judge is Bob Shallcross, chief creative officer at Moroch, Dallas.Winner: Old Spice: Meeting This is so engaging, and fun. It also delivers on a very simple and smart proposition. I would share. READ MORE  What do Rodin, Tarantino, 1960s ad men and Daft Punk have in common?Being tasked with promoting The Sunday Times' month long series and refresh of its Culture section got Grey London part of WPP's Team News thinking. What are peopleâs favourite iconic cultural moments across film, music, art and TV? Why do some things enter popular culture and remain there, while others fall by the wayside?The result is a campaign that hopes to get people thinking â and talking about the same questions. VIEW THE SPOT  Launched two years ago, the ibis Sweet Bed is now found in almost every ibis hotel. The design of the bed required 8 months of work by 60 engineers from Accor's research and development team. From the frame to the mattress and the duvet everything about the ibis Sweet Bed has been designed, developed and tested to ensure an optimal sleep quality. Outdoor from BETC, France VIEW OUTDOOR Anthem London: Loved Locks When couple of large stone tiles fell off the front of our building, (which fortunately didn't hurt anyone), it necessitated temporary fencing created an eyesore. However, it did give the agency, Anthem London a prominent 'owned medium'. So an internal creative competition was run for the best agency self-promotion stunt.VIEW OUTDOOR Jim Beam: Make History
USA GERMANY AUSTRALIA
February 03, 2014 19:01 (Edited: February 17, 2023 04:19)
 Jim Beam and award-nominated actress Mila Kunis are teaming up to "make history" in 2014 and beyond in the bourbon brand's first-ever global campaign via FutureWorks, a partnership between three independent agencies who lead Jim Beam creative efforts in key markets: StrawberryFrog (New York), The Works (Sydney) and Jung von Matt (Hamburg).VIEW THE SPOT Unicef: Handwashing Machine The most sanitary nation,Japan.However,people have been suffering from infectious diseases such as flu, cold, or gastrointestinal infections. The biggest reason is inadequate practice of handwashing.To promote the proper practice of handwashing before eating especially to children,Dentsu created a vending machine. The"Handwashing vending machine" taught 6 key washing points with a song.VIEW THE SPOT  From the moment you give her a name to the moment you give her away, AAA will be there every step of the way says the Richards GroupVIEW THE SPOT  While ADT's advertisements have historically focused on the value of monitored protection in emergency incidents such as theft, fire, or carbon monoxide, the new campaign "In My Mind's Eye" addresses the everyday security concerns that nag at consumers. Developed by Arnold Worldwide, the campaign reminds consumers that security is a feeling and a state of mind. VIEW THE SPOT  Cutting Room, NY editor Brian Sanford tugs at the heart strings, uncovering a more sentimental view on birth control in the surprisingly sweet :30 "Miss You" for Trojan out of Colangelo.VIEW THE SPOT Earth University: Load of Crap A lot of good has come out of EARTH, but nobody knows about it. We wanted to highlight student success stories in a fun and entertaining way. So naturally, we started with poop. Well, more specifically, a load of crap Susana Fallas' "Load of Crap."The Martin Agency commissioned Cesar DÃaz Melendez, the animator behind several stop motion films (including Frankenweenie) to tell this unique story in the most fitting way possible for a university called EARTH: literally using the earth (sand) to tell a story about EARTH. VIEW THE SPOT  Movistar's 4G LTE network allows mobile users to experience the Internet at a speed up to ten times faster than that offered by the 3G network. In collaboration with Polish audiovisual artist Filip Piskorzynski, Movistar takes a free and sensorial approach to the concept of "elevating" your possibilities with this technology. Piskorzynski, who resides in Germany, shot this material in Burkina Faso, Hamburg and Brussels along with the art of Belgian dancer and actress Natalia Dufraisse. The result is a stop motion campaign made up of over 1200 photos.Agency: Y&R Lima VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE THIRD SPOT VIEW THE FOURTH SPOT MWEB: World Aids Day WiFiMailGuardian: Napalm This campaign from TBWAHuntLascaris, Johannesburg aims to demonstrate to all newsreaders the importance of freedom of press, which the Mail & Guardian strongly upholds. The campaign launched at a time where press freedom was a heavy conversation driver due to impending restrictions the South African government wanted to place on the media. The concept behind the campaign is conveyed through famous press photographs that have had their subjects removed so that only the locations are left, demonstrating that without freedom of press, there is no story.VIEW THE NAPALM AD VIEW THE TWIN TOWERS AD VIEW THE MANDELA AD VIEW THE DIANA AD  Join Lenny Henry on a slumberous adventure around the UK and discover some of the greatest locations in the country for perfect short breaks.Premier Inn ran daily competitions on their Facebook Page and Twitter Account for a week, encouraging their audience to find "Where was Lenny" and offering each winner a 2 night stay in any Premier Inn hotel with complementary breakfast for a short break in the location of their choice.Agency:RKCR/Y&R LondonVIEW THE SPOT  To build awareness for Pizza Hut's newly launched hand-tossed pizza, mcgarrybowen â Chicago enlisted PICROWâs The Hall to literally blow up the competition. VIEW THE SPOT |
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