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Seen and noted
World Vision: The Power of 40 The World Vision 40hr Famine has been a right of passage for Kiwis for 40-years now. Sugar&Partners Auckland, New Zealand has created a new campaign to celebrate the legacy of the past 40 years and encourage New Zealand to get involved for 40 more.VIEW THE SPOT PLAY THE RADIO SPOT Guide Dots An app that helps the visually impaired discover the world around them.Agency VLM/Y&R Singapore/UDKU Australia VIEW THE CONCEPT Hannah's Arms : Aborted Hannah's Arms offers counseling and support to mother's who are thinking about abortion or abandonment. These posters created by Boomtown Cape Town were placed in hospital waiting rooms across the Eastern Cape in South Africa.VIEW ABORTED OUTDOOR VIEW ABANDONED OUTDOOR Band Aid : Dragon Small Wounds Big Stories from Impact BBDO DubaiVIEW THE DRAGON AD VIEW THE OGRE AD VIEW THE UNICORN AD Water is Life: The Drinkable Book 3.4 million people die from water related diseases each year. But the even bigger problem? Most people donât even know their water is unsafe to drink in the first place. Thatâs why WATERisLIFE, partnering with scientists and engineers at Carnegie Mellon and the University of Virginia, created The Drinkable Book. A revolutionary new tool that not only teaches safe water habits, itâs printed on technologically advanced filter paper, capable of killing deadly waterborne diseases. Each paper filter is coated with silver nanoparticles, whose ions actively kill diseases like cholera, typhoid and E. coli. The container that the â¨â¨book comes in transforms into a filtration system that holds the paper filters and collects â¨the water as itâs poured through. Once water passes through, the bacteria count is reduced by over 99.99%, making the filtered water comparable to tap water in the United States of America. This will revolutionize water purification. The paper costs only pennies to produce, making it by far the cheapest option on the market. Each filter is capable of giving someone up to 30 days worth of clean water. And each book is capable of providing someone with clean water for up to 4 years. Agency: DDB New York.VIEW THE CONCEPT Hallmark Cards: Hidden Camera How do mothers respond to real attention from their children? To find out, Hallmark developed an innovative greeting card especially for Mother's Day. With a tiny flat camera embedded within a Mother's Day card, the Hidden Camera Card captures the reactions of mothers to the touching words of their children. A special team of technicians and cameramen worked with a group of kids to surprise their mothers. Unaware that the card was recording them, the mothersâ tearful reactions showed the deep emotional impact that Hallmark greeting cards have on receivers. Watch a short behind the scenes video showing the extraordinary approach of this experiment.Agency:Lemz, Amsterdam VIEW THE SPOT VIEW THE MAKING OF SPOT  Vitamin Pictures transports viewers into worlds populated by tumbling glaciers and freezing liquid in two new, fully-animated spots for Coors Light.Conceived by Chicago agency Commonground, the commercials introduce artist-designed special edition cans available for a limited time. VIEW THE CREVICE SPOT VIEW THE DRIP SPOT The Body Shop: Imperfect For Earth Hour on March 29, The Body Shop asked people help protect the planet by taking a selfie in the dark. This is was part of their âBe more than beautifulâ campaign, which encourages women to think beyond beauty and foster qualities such as compassion, honesty, independence, inner strength and more. Qualities that make them women of substance. The campaign ran on social media for only one day and garnered quite a lot of 'selfies'. In fact, people have picked up #selfieinthedark and it is still trending. Agency : Grey Kuala Lumpur See the selfies here: http://www.enjoygram.com/tag/selfieinthedark VIEW THE IMPERFECT CONCEPT VIEW THE FILTER CONCEPT VIEW THE ANGLE CONCEPT VIEW THE SHOW CONCEPT Four Paws: The Good Dog Catcher It's not easy for parents to keep having a social life, like going to the movie theater. Herezie Paris and FamiHero.com pay a tribute to those who couldn't make it.This ad was projected in the French movie theaters during the trailers.VIEW THE SPOT  Michael Gracey finds fun in the little things. A new spot for Cadbury via Saatchi & Saatchi Sydney. VIEW THE SPOT  Rotary heart surgery synopsis In India, the occurrence of congenital heart disease is 8 per 1,000 live births. Rotary arranges free heart surgery at private hospitals, for underprivileged children who cannot afford the cost of surgery otherwise. Each child Rotary saves is a tribute to humanity and compassion - giving us hope for the future. And we at Eeksaurus fully support this cause. Hence, in conjunction with JWT, Eeksaurus has created this CG animated film which tells the story of repairing the heartlines of thousands of Indian children by providing them with a new and better life and giving them the hope of swinging towards their dream.VIEW THE SPOT Coca Cola: The happiness arcade When 15 million people don't care about recycling, the environment is sure to head towards slow but sure disaster. Coca-Cola wanted the people of Dhaka, Bangladesh to start thinking about recycling with an arcade machine that runs on empty Coca-Cola bottles. Surely, happiness doesn't end with an empty bottle of Coca-Cola.VIEW OUTDOOR « First « Previous Next » Last » 10 of 10 |
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